

How to Build a Sustainable Music Career and Collect All Revenue Streams
Emily White
How to Build a Sustainable Music Career and Collect All Revenue Streams is the podcast version of Emily White's #1 Amazon best-selling book.
White brings each chapter of the book to life with handpicked world-class guests including Bon Iver's Justin Vernon, Imogen Heap, Kam Franklin of The Suffers, Warped Tour Founder Kevin Lyman, legendary attorney Donald S. Passman, Patrick Sansone of Wilco, and more.
Host, Author, and Creator Emily White has been the forefront of the modern music industry throughout her career. She is a Partner at Collective Entertainment and Founder of #iVoted Festivals.
White brings each chapter of the book to life with handpicked world-class guests including Bon Iver's Justin Vernon, Imogen Heap, Kam Franklin of The Suffers, Warped Tour Founder Kevin Lyman, legendary attorney Donald S. Passman, Patrick Sansone of Wilco, and more.
Host, Author, and Creator Emily White has been the forefront of the modern music industry throughout her career. She is a Partner at Collective Entertainment and Founder of #iVoted Festivals.
Episodes
Mentioned books

Sep 8, 2023 • 50min
S3.6.3/E48: Setting Up Your Release & Distribution Plan Part 3 - web3, NFT's, the metaverse, smart contracts & more w/ Kristin Juel
This episode closes w/ an epic ending in which the audience erupted in applause after a lengthy session and we received some of the best and most thought provoking audience questions from musicians to-date. We hope you learn as much as we did from Juel Concepts' Kristin Juel and her incredible work in the ever evolving space of web3 not limited to NFT's, the metaverse, smart contracts and what's next for the blockchain. We hope you enjoy as much as we did!This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen. Artist Growth is a platform that simplifies music industry operations by offering tools for event planning, financial tracking, tour coordination, and project management. It integrates various aspects of business management into a centralized system, enhancing collaboration and efficiency for artists, managers, record labels, and production teams.Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCASTWe also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.Questions? info@c-ent.comCREDITS:Creator, Executive Producer, Producer, & Host: Emily WhiteProject Manager: Michael ZimmerlichEngineer: Nathan CainProducer: Lilia IzaMusic: Matthew Wang

Sep 6, 2023 • 60min
S3.6.2/E47: Setting Up Your Release & Distribution Plan - Part 2 w/ Kristin Juel
We're back for part two of Setting Up Your Release & Distribution Plan! Today we dig into the incomparable Kristin Juel's incredible career and what led her to become an expert in web3 not limited to the blockchain, the metaverse and NFT's. But for more on that, you'll have to check out part 3, which will be out two days from this episode's release. Happy listening & learning in the meantime!This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen. Artist Growth is a platform that simplifies music industry operations by offering tools for event planning, financial tracking, tour coordination, and project management. It integrates various aspects of business management into a centralized system, enhancing collaboration and efficiency for artists, managers, record labels, and production teams.Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCASTWe also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.Questions? info@c-ent.comCREDITS:Creator, Executive Producer, Producer, & Host: Emily WhiteProject Manager: Michael ZimmerlichEngineer: Nathan CainProducer: Lilia IzaMusic: Matthew Wang

Sep 4, 2023 • 37min
S3.6.1/E46: Setting Up Your Release & Distribution Plan - Part 1
Welcome back! This season's episode on "Setting Up Your Release & Distribution Plan" was so epic, we split it into 3 parts. To begin, host Emily White breaks down how to distribute your music to maximize monetization. Which is a massive area Emily sees artists leaving a ton of money on the table. Part 2 will drop two days after the release, so stay tuned!This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen. Artist Growth is a platform that simplifies music industry operations by offering tools for event planning, financial tracking, tour coordination, and project management. It integrates various aspects of business management into a centralized system, enhancing collaboration and efficiency for artists, managers, record labels, and production teams.Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCASTWe also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.Questions? info@c-ent.comCREDITS:Creator, Executive Producer, Producer, & Host: Emily WhiteProject Manager: Michael ZimmerlichEngineer: Nathan CainProducer: Lilia IzaMusic: Matthew Wang

Aug 28, 2023 • 2h 26min
S3.5/E45: Music Publishing Isn't Scary or Confusing + How to Land a Sync Placement w/ Award Winning Composer Matthew Wang
Award-winning composer Matthew Wang joins host Emily White to discuss music publishing, collecting royalties, and landing sync placements. They explore the process of signing up with a PRO, the challenges of a music publishing deal, and strategies for landing sync placements. They also touch on their experiences in the music industry, the lack of diversity in film and TV scoring, and the importance of specializing and setting goals in the music industry.

Aug 21, 2023 • 1h 56min
S3.4/E44: How to Record With or Without a Budget w/ Ryan Burvick: Program Director at The Free Studio - Beats, Rhymes & Justice
Welcome back! Now that you have your art together, your pre-recording marketing platforms and your business affairs in place for your music, it's time to record. In this episode, host and best-selling author Emily White interviews Audio Pictures' Founder Ryan Burvick. Ryan leads Columbia University's Beats, Rhymes & Justice program that teaches digital music creation to young inmates at Rikers Island, which has since expanded to additional correctional facilities. When the students are out, Ryan and his team keep their training going through a program at Carnegie Hall. Ryan shares his incredible wisdom for us all to teach us this episode's title - how to record with our without a budget in what is one of the most moving and inspiring conversations in this podcast's history. Let's do this!
Today's episode is brought to you by Warm Audio. This skilled team is applying the “Warm Formula” of design to every product released by ensuring that they deliver the very best in sound but also stay affordable in price. Warm Audio strives to provide evolutionary solutions to legendary products of the past. Warm Audio manufactures popular coveted pro audio equipment including; microphone preamplifiers, compressors, equalizers and microphones that are designed, developed and tested in-house in Texas, USA.
This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen.
Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCAST
We also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.
Questions? info@c-ent.com
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Producer: Lilia Iza
Music: Matthew Wang

Aug 14, 2023 • 1h 28min
S3.3/E43: Get Your Business Affairs Together w/ Cosynd CEO Jessica Sobhraj
Before you hit the studio it's crucial that you have agreements in place for your producer, players, co-writers and anyone who sets foot in said studio. This episode breaks down how to do just that, whether you have a budget or not, by interviewing Cosynd CEO Jessica Sobhraj whose company provides simple legal agreements built for music. Let's do this!
This episode is brought to you by Downtown Music, whose mission is to shift the power center of the music industry into the hands of those who create - & those who support that creation - by giving them the finest and most comprehensive set of tools and services. Downtown is committed to building a more equitable music business. Downtown believes in partnership, advocacy, and helping musicians develop sustainable careers - so they don't require clients to give up ANY of their copyrights.
This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen.
Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCAST
We also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.
Questions? info@c-ent.com
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Producer: Lilia Iza
Music: Matthew Wang

Aug 7, 2023 • 1h 34min
S3.2/E42: Pre-Recording Marketing Foundation w/ Community.com's Head of Music - Erica Fagundes
How do you build a sustainable music career? You start by making great art, which we covered in the previous episode. The other component is to collect as much direct to fan contact information from your audience as possible, ideally in the form of their mobile phone number. This episode explains how to do just that with Community.com, which is the go-to platform to text your fans about your music, shows & more and was built for musicians. We do so by digging in with Community's Head of Music, Erica Fagundes. We also explore Erica's phenomenal career, which led her to where she today - empowering artists to communicate directly with their fans, instead of solely relying on algorithms & trends that come and go.
This season was recorded at Tower Records' new Tower Labs space in Brooklyn in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's support in making this season happen.
+Today’s podcast is brought to you by our friends at Bandzoogle! We want to take this time to congratulate Bandzoogle members for surpassing $100 million USD in commission-free sales of music, merch, and tickets through their websites. Bandzoogle makes it easy to build a stunning website and online store for your music in minutes. All the features you need are already built-in, including:
Dozens of fully customizable templates
Tools to sell music, merch, and tickets commission-free
Mailing list tools to grow your fan list and send newsletters
Integrations with Bandcamp, SoundCloud, YouTube, Bandsintown, and more so you can easily add content from your other online profiles
Live support from their musician-friendly team, 7 days a week
Plans start at just $8.29/month, which includes hosting and your own free custom domain name. How to Build a Sustainable Music Career and Collect All Revenue Streams podcast listeners can go to Bandzoogle.com to try it free for 30 days, and use the promo code “SUSTAINABLE” to get 15% off the first year of any subscription. That’s Bandzoogle.com, promo code “SUSTAINABLE”. Link: https://bandzoogle.com/?pc=SUSTAINABLE
Also! We're planning live podcast tapings both in the U.S. & around the world in coming months & years. If you'd like to be in the loop on said live events, & all updates on the book this podcast is based on, sign up for our email list HERE: bit.ly/SustainableList
Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCAST
We also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.
Questions? info@c-ent.com
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Producer: Lilia Iza
Music: Matthew Wang

Jul 31, 2023 • 1h 19min
SEASON 3 PREMIERE! - S3.1/E41: Get Your Art Together w/ Namel "TapWaterz" Norris at NY Music Month
We're back! I'm SO thrilled to share this season with you, which was recorded live at Tower Records' new Tower Labs in Brooklyn for New York Music Month. Episodes will drop weekly for this season w/ full video available for free on Spotify.
To kick things off, we're starting at the beginning by discussing how to "Get Your Art Together" w/ Namel “TapWaterz” Norris who is a paraplegic hip hop artist that uses music to speak out against social injustices and encourage people to never give up. He has spoken at The White House, performed at the United Nations,and worked with Snoop Dogg & Stevie Wonder. Namel is Co-Founder of 4 Wheel City, which inspires change & creates more opportunities for people with disabilities & keeps youth from gun violence. He is also a founding member of RAMPD (Recording Artists and Music Professionals with Disabilities), the go-to organization for accessibility and disability inclusion in the music industry.
Also! We're planning live podcast tapings both in the U.S. & around the world in coming months & years. If you'd like to be in the loop on said live events, & all updates on the book this podcast is based on, sign up for our email list HERE: bit.ly/SustainableList
Book this podcast was based on: https://www.collectiveentinc.com/book2. 10% off w/ code PODCAST
This episode is brought to you by Downtown Music, whose mission is to shift the power center of the music industry into the hands of those who create - & those who support that creation - by giving them the finest and most comprehensive set of tools and services. Downtown is committed to building a more equitable music business. Downtown believes in partnership, advocacy, and helping musicians develop sustainable careers - so they don't require clients to give up ANY of their copyrights.
This season is in partnership with The NY Mayor's Office of Media & Entertainment’s New York Music Month. NYMM is the official celebration of New York City’s vibrant & dynamic music ecosystem & we are so grateful for the New York City Mayor’s Office of Media & Entertainment's partnership for making this season happen.
We also want to deeply to thank to our partners over at The Ally Coalition for supporting us & the crucial work they are doing. Founded in 2013 by Jack and Rachel Antonoff, The Ally Coalition provides critical support for organizations dedicated to bettering the lives of LGBTQ youth and raises awareness about the systemic inequalities facing the LGBTQ population. TAC is committed to bettering the lives of LGBTQ youth through tours, social media campaigns & collaborative partnerships. To learn more, & how you can get involved, visit theallycoalition.org.
Questions? info@c-ent.com
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Producer: Lilia Iza
Music: Matthew Wang

May 22, 2023 • 56min
S2.14/E40: SPECIAL EPISODE w/ beatBread - Get Funding. Stay in Control.
We're back already! Welcome to a special episode where we're highlighting the great work beatBread is doing to pay artists cash advances for streaming royalties with the artist / rights holder maintaining full control and all rights. Matthew is a major label veteran who, along with beatBread CEO & Co-Founder Peter Sinclair, realized that many artists weren't using labels' services. They needed the cash advance to hire the services of their choice. beatBread solves this problem by providing cash advances based on your streaming royalties so you can fund your career & life while owning your rights and making the choices that are right for your specific career & journey. Here we go!
Also! This really is a wrap for Season Two. Thank you SO much! +It's already time for Season 3! We'll be doing live tapings in partnership w/ New York Music Month and the NYC Mayor's office in June 2023, that will also be live streamed - both options are FREE! Grab your FREE in-person tickets HERE & livestream from our YouTube page HERE: https://youtube.com/@sustainablemusicpodcast.
+Huge thanks to beatBread for their support of this episode and all they are doing for artists! beatBread is a pioneering music and finance company that empowers artists to take control of their careers without giving away ownership of their music or their decision-making power. Founded in 2020, beatBread brings together a team with deep experience in music, finance, artificial intelligence and machine learning to create new opportunities for artists. beatBread provides independent and unsigned artists with financial advances that are repaid through a limited share of revenues from streaming and airplay, over a period of the artist’s choosing. beatBread's funding platform leverages its proprietary chordCashAI technology, and millions of dollars from beatBread’s Investor Network as well as institutional funds to provide advances that let artists and labels control their marketing and distribution partners while maintaining ownership of their underlying IP.
Also! We're planning live podcast tapings around the world in coming months & years. If you'd like to be in the loop on said live events, & all updates on the book this podcast is based on, sign up for our email list HERE.
Book this podcast was based on (Second Edition): 10% off w/ code PODCAST
Season Two Video trailer: https://youtu.be/ubuyq9uYa8s
FULL VIDEO of this & ALL Season Two episodes available under the VIDEOS tab HERE: https://volume.com/p/sustainablemusiccareer/
Questions? @EmWizzle on Twitter
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Music: Matthew Wang
Recorded Live at Nō Studios

May 19, 2023 • 1h 49min
SEASON FINALE - S2.12/E39: When Do I Need an Attorney, Business Manager and/or a Manager? Defining an Artist's Traditional Team w/ Erinn Knight
We did it! You now know how to release your music in a sustainable manner for the long-term, while ensuring you're not missing a single revenue stream along the way. But what happens when it all becomes too much? This episode breaks down traditional industry roles while also showing you how to mix & match team members to create a custom team built for your career. To do so we chat with the powerhouse that is Erinn Knight - President of Build Your Own Dreams, Co-Owner of INVT Only & so much more. Here we go!
This episode is brought to you by Downtown Music, whose mission is to shift the power center of the music industry into the hands of those who create - & those who support that creation - by giving them the finest and most comprehensive set of tools and services. Downtown is committed to building a more equitable music business. Downtown believes in partnership, advocacy, and helping musicians develop sustainable careers - so they don't require clients to give up ANY of their copyrights.
+HUGE thanks to our friends at The Music Managers Forum - US (MMF-US) for their support! MMF-US is a 501(c)(6) non-profit trade association for music managers & self-managed artists that provides a diverse platform to connect, educate and advocate for the music management community. MMF-US' goal is to further the interests of managers and their artists in all fields of the music industry, including in live performance, music publishing, recording, investment, copyrights, and streaming, and strives to engage in smart, cutting edge, informative and innovative programs, and initiatives, as well as advocacy efforts to improve the businesses, careers and professional growth of its members & related community.
Also! We're planning live podcast tapings both in the U.S. & around the world in coming months & years. If you'd like to be in the loop on said live events, & all updates on the book this podcast is based on, sign up for our email list HERE.
Book this podcast was based on (Second Edition): 10% off w/ code PODCAST
Season Two Video trailer: https://youtu.be/ubuyq9uYa8s
FULL VIDEO of this & ALL Season Two episodes available under the VIDEOS tab HERE: https://volume.com/p/sustainablemusiccareer/
Questions? @EmWizzle on Twitter
CREDITS:
Creator, Executive Producer, Producer, & Host: Emily White
Project Manager: Michael Zimmerlich
Engineer: Nathan Cain
Music: Matthew Wang
Recorded Live at Nō Studios


