Creator's MBA: Marketing Tips for Digital Product Entrepreneurs

Send us Fan MailWelcome to another engaging episode of the Course Creator's MBA Podcast. Our host, Dr. Destini Copp, is all geared up to chat with Aliyah Nicole - a guru in social media strategy and brand management. Together, they'll be diving deep into the world of enhancing customer experiences via social media.Aliyah, with her mastery in crafting digital solutions, throws light on the power of social media in fostering communities. She urges the need for keenly observing how people interact with your content, which can massively revamp the way you engage with customers. This episode also unwraps exciting insights into the realm of personalization and a comprehensive dissection of marketing strategies. Plus, we've got a bonus for you - a free content planner template that aims to simplify your content creation process. So, grab a cup of coffee and join us in this episode to level up your social media game and construct an authentic brand that resonates with your audience. Tune in now!Links mentioned in this episode: Where to find Aliyah: Website and Instagram Aliyah's free gift: Content Planning Organization Template Podcast Show Notes⁠⁠ Unlock your business potential and ⁠⁠⁠⁠get on our wait list⁠⁠⁠⁠ for our next online learning summit--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailC.J. Thomas, founder of Simply Healthy Marketing, shares her expertise on how to grow a heart-centered business. From setting growth goals to client and content clarity, C.J. provides actionable steps for service providers, coaches, and course creators to attract the right clients and promote their offers authentically. She also emphasizes the importance of email marketing and breaking down the process into four phases. With C.J.'s guidance, anyone can build a successful business that makes a lasting impact. Don't miss this episode of the Course Creator's MBA Podcast!Links mentioned in this episode: Where to find C.J.: ⁠Website and Instagram Free gift:  7 Step Guide You Need to Get Engagement and Grow Your List!  ⁠Podcast Show Notes⁠ Unlock your business potential and ⁠⁠⁠get on our wait list⁠⁠⁠ for our next online learning summit--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailNadine Nethery, an audience-driven copywriter and brand messaging strategist, shares her expertise on creating effective copy that truly connects with an audience. With the rise of AI tools in copywriting, Nadine emphasizes the importance of human touch and empathy in crafting copy that drives action. She offers practical tips on audience research and gathering insights, leveraging competitors' experiences, and using AI tools like Chat GPT as a helpful tool, not a replacement for human connection. Tune in to this podcast to learn how to create copy that hits the mark and resonates with your dream customer.Links mentioned in this episode: Where to find Nadine: Website and Instagram Free gift: 10 Strategic Customer Survey Questions Podcast Show Notes Unlock your business potential and ⁠⁠get on our wait list⁠⁠ for our next online learning summit--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailCustomer journey and buyer experience strategist, Stacy Coyle, shares her Sorbet Parfait Methodology™ for improving program and product delivery in the world of digital business. Stacy emphasizes the importance of dedicating time and attention to the delivery of a program or product, alongside launch materials and the program itself. She offers tips on addressing common struggles in program delivery and recommends periodically placing oneself in the buyer's shoes, asking for constructive feedback, and constantly updating and improving the delivery experience. Through small tweaks and consistency in communication, digital business owners can create an enchanting buyer experience that leaves their ideal clients exclaiming, "OMG, they get me."If you're a digital business owner looking to elevate program delivery and create a smoother buyer experience, then this podcast episode is a must-listen.Links mentioned in this episode: Where to find Stacy: Website and Instagram Stacy's free gift: Buyer Delivery Email Template Podcast show notes⁠ Unlock your business potential and ⁠get on our wait list⁠ for our next online learning summit--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailIn this episode, Samantha Weckesser shares her profound knowledge of organic content marketing, revealing how businesses can create high-quality and valuable content to attract and engage their audience. With a three-part funnel of capture, nurture, and convert, Samantha provides listeners with powerful insights on how they can build a loyal following of customers through optimized and targeted content, social media, email marketing, and SEO. Whether you are a beginner or a seasoned marketer, this podcast is a must-listen for anyone looking to grow their business in the digital age.Mentioned in this episode: Where to find Samantha: Website and Instagram Samantha's free gift: Unlock the Power of Organic Content Funnels Podcast show notes Unlock your business potential and get on our wait list for our next online learning summit--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailJocelyn Montemarano, Video Podcast Producer and Thought Leadership Content Strategist, brings her expertise in video podcast production to help entrepreneurs create unique and refreshing shows that stand out from the competition. With a focus on creating a cohesive premise, Jocelyn guides listeners through identifying their brand commitment, designing a unique experience for their audience, and strategically using the podcast to achieve their overall marketing goals. Listeners will gain valuable insights into the world of podcast production and walk away with actionable steps to create their own standout podcast show. Don't miss out on this must-listen podcast for anyone looking to make their mark in the digital age.Links mentioned in this episode: Where to find Jocelyn: Website and Instagram Jocelyn's free gift: Community That Converts Podcast show notes--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailElizabeth Ruth and Destini Copp, marketing gurus, dive deep into how AI is shaking things up for businesses. In this episode, Elizabeth dishes out tips on how companies can use AI to become industry leaders and forge solid connections with their audience. She stresses the need to grasp marketing fundamentals and set clear objectives before venturing into AI's possibilities. The chat also touches on ethical issues like data security and privacy, the prospect of fresh job opportunities and industries, and some creative ways to use AI in marketing. By tuning in, you'll score some awesome insights into the AI world and its power to transform businesses.Links mentioned in this episode: Where to find Elizabeth: Website and Instagram Free gift: Unlock the Secrets of AI-Powered Blog SEO Podcast show notes--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailMarketing strategist, Amanda Warfield, shares her expert tips on how to successfully launch your online course. She emphasizes the importance of understanding the five stages of the customer journey and tailoring your content to address your audience’s pain points. By doing research and building a waitlist, you can increase your chances of a successful launch and long-term success for your business. Tune in to discover how to simplify your marketing and prepare your audience for your course or membership launch.Links mentioned in this episode:Where to find Amanda: Instagram and WebsiteFree Guide to the 8 Emails to Send Your WaitlistPodcast show notes--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailIn this episode, one of my favorite email marketing experts, Kate Doster, shares valuable insights on using bundles to grow your email list and generate revenue. From deciding whether to offer a free or paid bundle to using monetization strategies, Kate provides practical tips for making your bundle stand out in a crowded marketplace. Kate emphasizes the importance of maintaining personal integrity, building personal connections, and avoiding overwhelming people with too many gifts. Listen in to learn how you can successfully use bundles to grow your email list and generate revenue for your business. Links mentioned in this episode: How to find Kate: Instagram and Website Kate's free gift: Don't Worry About What To Send Your Email List Until 2025... Register for the Subscriber Growth Summit Podcast show notes--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us Fan MailCopywriting expert, Nicole Kepic, shares her wealth of knowledge on how to write effective newsletters that engage and sell. With 20 years of experience, she emphasizes the importance of consistency and personality in newsletter writing to build a community of loyal followers and convert them into customers. Her tips on incorporating personal stories, finding the right balance of selling, and measuring success will help any business create newsletters that stand out and connect with their audience.Specifically, we discuss: Why it is important to stay connected with your email subscribers What to do if you’ve been ghosting your subscribers 3 different ways you can approach SELLING in your emails? Why stories are so powerful when writing emails Why done is better than perfect when sending newsletters Some metrics to measure when gauging the success of your newslettersMentioned in this episode: Where you can find Nicole: Website and Instagram Nicole's free gift: 5 Must-Haves for a High-Converting Sales Page Podcast show notes--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support