

Leadership and Business
Raymond A. Mason School of Business
William & Mary's rich history of educating leaders continues at the Raymond A. Mason School of Business where today's business leaders learn how to tackle tough business challenges. Whether you are an established executive or an emerging professional, the Raymond A. Mason School of Business is committed to providing you with quality education that offers fresh ideas and new professional skills to give you and your organization a competitive advantage. Our weekly podcast highlights the latest and best thinking from corporate executives, entrepreneurs, consultants, and thought leaders from around the world. Our guests share the strategies, tactics and keen insights to make you a more effective leader, communicator, and professional. Find us at wmleadership.com.
Episodes
Mentioned books

Dec 20, 2016 • 37min
66 Dawn Edmiston and Phil Heavilin - Finding Your Dream Job in 2017
The beginning of a new year is the time many professionals decide to take the plunge and change jobs. According to monster.com, December, January, and February are excellent months to apply for, and secure, a new position. If you're considering an employment change in the coming new year, our guests today will help you make all the right moves. Dawn Edmiston is a clinical associate professor of marketing, and Phil Heavilin is the Executive Director of the Graduate Career Management Center at the William & Mary Raymond A. Mason School of Business, and they join us today to discuss how you can find the job of your dreams in 2017. Programming Note: Leadership and Business will be taking next week off. We hope you enjoy your holiday season and we'll see you again in 2017! Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Dec 13, 2016 • 19min
65 Sheri Bias & Amory Holloway - Innovation & the Talent Agent
In today's constantly evolving business environment, companies and organizations must innovate to stay on top. The business that embraces change and disruption is the business that sets itself up for success. Sheri Bias is the owner of Liquid Talent Agency in Richmond, VA, and joins us today with her business partner Amory Holloway to discuss their new framework for doing business with actors, models and producers, and how they've brought innovation to the talent agency business. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Dec 6, 2016 • 19min
64 Matt Williams - Leading a Good and Tough Culture
Some of the best organizations in the world have some of the best cultures. An effective organizational culture will attract the best professionals who generate world class results. One such organization is the Martin Agency, one of the top full-service agencies in the world, headquartered in Richmond, Virginia. CEO Matt Williams joins us today to discuss advertising, leading creative professionals, and the agency's good and tough culture. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Nov 29, 2016 • 19min
63 Jennifer DiMotta - Creating the Customer Experience
The way we shop during the winter holidays and throughout the year continues to evolve. Consumers have many ways to buy from and interact with their favorite stores. Jennifer DiMotta is Vice President, Digital and Omni Channel, for Blue Mercury, a leading luxury beauty retailer. She spends much of her time and attention making sure her customers have a good experience with Blue Mercury, wherever they happen to be, and joins us today to discuss ways Blue Mercury - and other retailers - are connecting with their customers. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Nov 22, 2016 • 18min
62 Donna McDermott - It's All About the Customer
Donna McDermott has spent over 30 years as a brand management executive for some of the country's most well-known brands: Oscar Mayer, Tropicana, Bacardi, Heinz, AutoZone. She's developed scores of new concepts and prototypes while launching 12 new brands and line extensions that have resulted in annual sales of over 2 billion dollars. She is currently the marketing principle at FedEx, and joins us today to discuss the differences between branding and marketing, product management, and why professionals need to always put their customers first. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Nov 16, 2016 • 17min
61 Mike Petters - Leading the Large Organization
Huntington Ingalls is America's largest military shipbuilding company and a provider of manufacturing, engineering, and management services to the nuclear energy, oil, and gas markets. For more than a century, Huntington Ingalls has built more ships in more classes than any other U.S. Naval shipbuilder. Before taking the lead in 2011, President and CEO Mike Petters was President of Northrop Grumman shipbuilding. Petters earned his bachelor's degree from the U.S. Naval Academy and an M.B.A. from William and Mary, and he joins us today to discuss how he approaches leadership and what it's like to lead 35,000 employees. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Nov 8, 2016 • 19min
60 Mike McSherry - Entrepreneurship & Success
Most entrepreneurs and professionals in the start-up world know that success is hard to come by, especially in the tech arena. For many, the number of failures far outweighs the number of successes. That has not been the case for Mike McSherry, who has successfully sold four of the five start-ups he has co-founded. He is currently CEO of Xealth - a digital prescribing and analytics platform integrated into healthcare electronic medical records, and joins us today to discuss his career, entrepreneurship, and the tech start-up space. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Nov 1, 2016 • 19min
59 Andrew Leeth - Cyber Attacks & the Ethical Hacker
One of the biggest, most expensive, and misunderstood threats to businesses today is the cyber attack. In today's environment, businesses and organizations are constantly at risk of being hacked, and those hacks can cause a company to lose its reputation, money, customers, and more. Cyber attacks are difficult to predict and stop, therefore many companies are bringing in "ethical hackers," computer experts assigned to penetrate and asses the security of computer and internet systems. Andrew Leeth is a security engineer for Salesforce, and has worked with businesses to identify potential weaknesses in their systems. He joins us today to tell us what companies and organizations are doing to minimize the chance of a cyber attack. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Oct 25, 2016 • 16min
58 Elizabeth Nieto - Diversity, Inclusion, and the Bottom Line
Recently, Forbes Magazine reported that diversity and inclusion will be a top priority for businesses in the year ahead, explaining that gender-diverse companies were 15% more likely to outperform their peers. In addition, ethnically diverse companies are 30% more likely to do the same. Today, more companies are realizing that solid diversity and inclusion practices positively affect the bottom line. Elizabeth Nieto is Global Chief Diversity And Inclusion Officer at MetLife who has spent her career in the D&I space, and joins us to discuss what it can do for individuals and organizations. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.

Oct 18, 2016 • 17min
57 Karen Locke - The CEO of Your Own Career
The days of spending an entire career with one employer are long gone. Today, professionals can expect to change employers and career paths multiple times. Managing your career can be a real challenge, but if done correctly can lead to a great career in which you and your employer are happy. Karen Locke is the Pat and Margaret Walsh professor in Leadership and Ethics at William and Mary's Mason School of Business who works with a range of professionals on, among other things, how to be the CEO of your career. Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.


