

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Apr 2, 2023 • 36min
How much has Mexico endured and Where it is headed | President Vincente Fox Queseada, Former President of Mexico
Mexico has seen a lot as a country. They have gone through dictatorship, and they have seen cartels influence the governance of their country. They have faced the problem of drugs in their country. They still did not lose hope and are now a democratic country. Today we have with us President Vincente Fox to tell us more about the past, present, and future of Mexico.
About President Vincente Fox Queseada
He was the president of Mexico from 2000 to 2006.
He is the former president of Coca - the Cola company, in Mexico and Latin America.
He is the founder of Central Fox which is training future leaders.

Apr 1, 2023 • 24min
Initiating a Dialogue on Menopause | Swathi Kulkarni | Co-Founder and CEO, Elda Health
Menopause, the reality that women across the world experience, is considered taboo just like periods. However, progressive changes in the conversation over periods can still be seen, but we hardly hear about the challenges that women go through during menopause. It is such a secretive topic, that even the family members are unaware of how to help the women, or they turn a blind eye to the issue owing to their inadequacies of dealing with it. In today’s episode, we talk about the health challenges of women in their 40s and 50s and the need to initiate a dialogue on menopause.
[00:35] - About Swathi Kulkarni
Swathi is the co-founder and CEO of Elda Health, which is a holistic midlife and menopause healthcare platform.
She is also a vipassana meditator

Apr 1, 2023 • 30min
How the Cruise Industry tackled the pandemic | David Giersdorf, President, Giersdorf Group LLC; Author
In this episode of "The Brand Called You", host Ashutosh Garg interviews David Giersdorf, President of Giersdorf Group LLC and founder of Global Voyages Group. Giersdorf talks about his unusual journey from the travel industry to becoming a board advisor. He shares his experience of growing up in Alaska and working in his father's tourism business from the age of 13. Later, they expanded into small-ship cruising worldwide and eventually sold the company to a more giant conglomerate. Giersdorf went on to work for Carnival Corporation, owning several premium and boutique brands. He offers his unique perspective on entrepreneurship and corporate leadership, which he has applied to advise in the industry. He also addresses the impact of the pandemic on the cruise industry.
00:50 - About David Giersdorf
He is President, Giersdorf Group LLC.
He is Founder, of Global Voyages Group.
He is the Author, of Hard Ships: Navigating Your Company, Career, and Life through the Fog of Disruption.

Apr 1, 2023 • 47min
Reinterpreting the Exodus Story | Laura Simms & Zev Shanken
The Exodus Story has a lot of interpretations. Different people believe in their own different versions of the story. The widely believed perspective is that it is the story of a voluntary struggle with adversity in order to become stronger and free from slavery. Today we have Zev and Laura with us to share their personal perspective of the story.
About Zev Shanken
He studied biblical texts at Northwestern University and Hebrew University before becoming a literature teacher.
He is very passionate about literature and has published two books of poetry.
He is a teacher at the New York Department of Education.
About Laura Simms
She is an internationally known storyteller. She has authored five books.
She has worked for Rutgers University and also saved a zoo in Romania.
She has won numerous awards for her work in recording, writing, and performance worldwide.

Mar 31, 2023 • 60min
A toast of town| Lakmini Wijesundera | Co-Founder and Executive Director of IronOne Technologies and BoardPAC
Lakmini Wijesundera has over 20 years of experience ranging from guiding the company's strategic direction to global growth and innovations. As the Chief Executive Officer of Ironone Technologies (Pvt) Ltd., she oversees all aspects of Iron One's business and is the driving force behind Ironone's global success.
01:35- About Lakmini Wijesundera and her journey.
• Lakmini Wijesundera has over 18 years of experience in technology management and global distribution.
• As the Chief Executive Officer of BoardPAC, she oversees all aspects of BoardPAC business and is the driving force behind BoardPAC's successful global expansion.
• Lakmini has a B.Sc. in Computer Science and Electronics Engineering from the University College London, University of London and has an M.Sc. from Imperial College, University of London, United Kingdom.
• Lakmini also holds the Chief Executive Officer role in Ironone Technologies, a leading Software and solutions company with offices in the USA, Sri Lanka and Malaysia.
• The Woman Entrepreneur Awards ceremony in Colombo came with the idea of identifying women trailblazers from a diverse and vibrant range of fields and businesses.

Mar 31, 2023 • 23min
Drawing Boundaries as a War Reporter | Hollie McKay | Author, Only Cry for the Living; Investigative War Journalist
We live in a highly volatile world where people and countries are getting into conflicts and wars based on ideologies, religions, and national security propaganda. With the recent Russia-Ukraine War and the Taliban taking over Afghanistan, we cannot even start to imagine the horrors that the victims of the war experience. A war reporter’s role becomes extremely critical to bring forward the many untold stories. In today’s episode, we talk to an investigative war journalist, who shares what goes behind responsible reporting.
[00:33] - About Hollie McKay
Hollie is an author of a book titled, “Only Cry For The Living.”
She is an investigative, international affairs, and war journalist with over 14 years of specialized focus on warfare, terrorism, and crimes against humanity.

Mar 30, 2023 • 27min
How the Human Resources Industry Grew and Developed? | Sameer Nagarajan, Global Chief People Officer, Erba Mannheim
The video features Sameer Nagarajan, the Global Chief People Officer of Erba Mannheim, who has previously worked with Unilever, Dabur, and Cadilla. Sameer talks about his journey and how he spent a lot of time in factories, which is his first love. He has either created or reinvented the function throughout his career. The discussion then shifts to the evolution of the human resources function, which Sameer describes as dramatic. Sameer also talks about how the COVID-19 pandemic has affected the function, leading to responses that empathize with employees and focus on higher productivity and engagement. He also acknowledges the challenges of measuring productivity in white-collar jobs and the job losses that have occurred during the pandemic.
00:34- About Sameer Nagarajan
Sameer is the Global Chief People Officer of Erba Mannheim.
He was earlier with Unilever, Dabur, and Cadillac.

Mar 30, 2023 • 24min
A journey of experimentation | Jaya Bhateja| Founder | Abhyudaya Global Coach Circle
Jaya Bhateja aims to empower as many professionals as possible to lead a fulfilled career. With all her experiences, she is here to empower those passionate about making leadership a positive experience.
Let's learn more about her genuinely inspiring journey, background, and advice for our growing community!
About Jaya Bhateja and her journey.
Jaya Bhateja is a Result Oriented Systemic Coach. Jaya has over 16 years of experience in providing customized Coaching and Mentoring support to Leaders and teams through a systemic perspective
Jaya is an accomplished Leader, Entrepreneur, Executive & Leadership Coach, Mentor, Speaker and Change Enabler.
She is the Founder of Abhyudaya Consulting Services.
Her extensive experience in Emotional and Social Intelligence, Stakeholder Centric and Systemic Coaching has tremendously supported clients to create self-awareness to resolve and evolve from the present state of business and leadership.
Jaya has been an ICF member for around eight years now. Jaya was a board director for ICF Coach Education in 2020-2021 and contributed to ICF in different capacities.

Mar 29, 2023 • 25min
Empowering Leading Women | David Leighton | President and Co-Founder | WITI - Women in Technology International
David Leighton, Co-Founder, President and Chairman of WITI (Women in Technology International) whose wakeup call was being inspired and informed by his mother, Carolyn Leighton, the other Co-Founder of WITI, about how the talent of women was being underutilised and their potential unrealised and wanting to create a community to change that.
00:35- About David Leighton and his journey.
David Leighton is Co-Founder and President of WITI - Women in Technology International - a global organisation founded in 1989.
He is a creative, highly motivated relationship builder. He has launched and led several start-up companies.

Mar 29, 2023 • 26min
Future of AI Usage in the Insurance Industry | Arnab Dey, Co-Founder & CEO, DocLens.ai, A SaaS Legal Risk Technology platform
In the interview, Arnab talks about his background, his journey to becoming an entrepreneur, and the mission and vision behind DocLens.ai. He discusses the rising litigation environment in the insurance industry and the challenge of extracting information from documents and explains how DocLens.ai aims to solve this problem by leveraging artificial intelligence and data analytics. Arnab also talks about his team, which includes experts in business, law, technology, and natural language processing
00:32 - About Arnab Dey
Arnab Dey is the Co-Founder & CEO of DocLens.ai, A SaaS Legal Risk Technology platform.


