

Mortgage Marketing Expert
Phil Treadwell
Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.
Episodes
Mentioned books

Apr 16, 2020 • 29min
069 Trust & Mindset with Todd Duncan
In today's episode we have another repeat guest and mortgage industry titan, Todd Duncan, and we discuss the mindset that it takes to build a business and create trust in today's market environment. Todd Duncan is a Sales & Leadership Entrepreneur with over 5 million students worldwide, and has written multiple NY Times best-selling books. Todd is the Founder & CEO of The High Trust Company, and is a game-changing national speaker. Todd has hosted Sales Mastery which is the longest running event in the mortgage industry, with over 80,000 attendees in the last 25 years. Todd was in the top 1% of mortgage originators in the US by the time he was 27, and financed over 5,000 transactions in his first 12 years. He has authored 17 books, including 2 NY Times best-sellers, and and has been featured in the NY Times, Wall Street Journal, LA Times, SUCCESS Magazine, FOX, CNN and many other media outlets. Todd has spent his life teaching and equipping professionals with the power of HIGH TRUST as the key catalyst in achieving their dreams and impacting their teams. As the leading authority on Trust, he helps leaders accelerate emotional connection with their teams and equips them to lead with purpose, improving conviction and ownership of the mission. **Todd just launched a new resource called CONNECT! - which is a six-week course designed to teach a proven and intentional strategy to connecting with your clients and referral partners at a deeper level in this brand-new economy that we're now living in. MME listeners can get 10% OFF here: https://bit.ly/2Vf2jTS Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Apr 13, 2020 • 31min
068 Seizing Opportunity with Steve Sims
In this episode we welcome back a repeat guest form one of our most downloaded episodes, Steve Sims, who Forbes magazine called the Real-Life Wizard of Oz. Steve and I talk about all that's happening in our industry with COVID-19 & how mortgage and real estate professionals can seize the opportunities that have presented themselves in today's world. Steve Sims is the CEO & Founder of The Bluefish, a luxury experiential concierge firm, and best-selling author of "Bluefishing". Steve grew up a bricklayer from London and went on to work with some of the world's most coveted celebrities and create some of the most amazing experiences for his clients. Steve is also a motivational speaker, offering visionary insights as he delivers a "principles without compromise" approach to results-driven content. To take advantage of the 3 FREE MONTHS of content that Steve talked about in the episode, go to: simsdistillery.com, choose quarterly & use the promo code: MMMC Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Apr 8, 2020 • 37min
067 Pursuing Freedom with Erin Bradley
In today's episode I get to talk to my friend and fellow mortgage professional Erin Bradley. Erin has found & build a system for a unique way to help both mortgage AND real estate professionals not to be so dependent on leads. Erin Bradley is a mortgage lender, speaker and business coach. She's also a bestselling author of the book Pursuing Freedom, and host of the Real Estate podcast Pursuing Freedom. Her life motto is that the goal is to build a life you don't need a vacation from. Through her coaching and online workshops, Erin is on a mission to help others believe in, and achieve, both time and financial freedom, faster than you ever dreamed possible! To download the resources talked about in the episode, go to: www.pursuingfreedom.com. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 30, 2020 • 40min
066 Facebook Ads with Dustin Brohm
In today's episode I sit down with my good friend and fellow Industry Syndicate Co-Founder Dustin Brohm. Dustin is a real estate marketer & Facebook ads expert, and we talk about how mortgage & real estate professionals can take advantage to increased social media attention & engagement caused by so many people staying home due to COVID-19 fears. Dustin Brohm is the host of the Massive Agent Podcast. He's a Co-Founder of the Industry Syndicate real estate podcast network and a National speaker on real estate marketing & lead generation. He has spoken at Inman Connect, Gary Vaynerchuk's Agent2021, HousingWire, and more. Dustin is also Realtor w/ eXp Realty in Salt Lake City, Utah. If you would like to join Dustin's Facebook ad webinar that we mentioned in the episode, you can sign up at: www.massiveagentpodcast.com/phil. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 27, 2020 • 36min
065 Creating Success with Casey Cunningham
Today's episode is with another good friend of mine, and one of the greatest mind's in the mortgage industry today, Casey Cunningham. We talk about talent: specifically who's succeeding, the tangibles & intangibles originators need to be successful, and who the next wave of competitors is. With more than 30 years of diverse retail mortgage banking experience, Casey Cunningham is one of the most influential and trusted leaders in the industry. A close adviser to prominent executives across the nation, she has the proven ability to lead and transform organizations. Casey has served as Executive Vice President of a $4 billion dollar mortgage company and earned recognition as one of the highest-ranking mortgage executives in the nation. She established XINNIX, the Mortgage Academy, in 2002 and has recruited and led talented men and women from diverse industries to help XINNIX become the most recognized and acclaimed sales and leadership training academy in the mortgage industry. Casey's passion for professional standards, education, sales productivity and accountability has empowered professionals across the nation to experience more fulfilling and productive careers. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 20, 2020 • 40min
064 Social Distancing with Alex Kutsishin
It has been a crazy couple of weeks in the mortgage industry, so my good friend Alex Kutsishin and I decided to do an episode where we discussed not only some tactical things that mortgage & real estate professionals can do during the social distancing going on with COVID-19, but how we can add value to local communities and the businesses we work for. Alex is an innovator and entrepreneur. His expertise is in people, marketing, digital communication and technology, and he currently serves as Co-Founder & CEO of Sales Boomerang. In 2011 Alex launched the nation's first code free mobile development software which he exited at the end of 2014. After the buyout he consulted for one of the top business intelligence companies which sold 2 years ago for over $100M. He then consulted for one mortgage industry's best marketing companies which is where he got the idea for his new venture -- Sales Boomerang, the first fully automated Borrower Intelligence software that tells lenders when a prospect or past customer is ready for a loan. In less than 3 years they have discovered over $20B in missed loan volume for more than 80 of the top lenders in the industry. Alex has also been named 40 under 40 by NMP Magazine and Sales Boomerang has won top tech firm in 2019 by Banking CIO Magazine. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 16, 2020 • 37min
063 SPECIAL MARKET EPISODE with Barry Habib
This is a SPECIAL MARKET EPISODE with industry leader and award-winning real estate forecaster Barry Habib. He and I discuss the real facts about COVID-19, what has happened in the markets the last few weeks, what the recent Fed announcement means for industry professionals and consumers, and what the market outlook is for the coming months. Barry Habib is an American Entrepreneur and frequent media resource on CNBC and FOX for his mortgage and housing expertise. He is the CEO of MBS Highway, a company and platfor created to help mortgage and real estate professionals articulate the opportunity in the housing market for their clients, along with a better understanding of the interest rate environment. Barry has been named the top real estate forecaster by Zillow and a two-time winner of the Crystal Ball Award by Pulsenomics for the most accurate real estate forecasts by economists in the US. Barry has had many other successful businesses including being the Lead Producer and Managing Partner for "Rock of Ages" a Broadway musical. He was also a successful originator with over $2 Billion in personal production. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – the Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 6, 2020 • 42min
062 Action Plans with Ginger Bell
In this episode I finally to get to do an interview with my good friend buddy Ginger Bell. We talk about how mortgage professionals can create simple and duplicatable systems for content creation, marketing and ways to scale their volume. Ginger Bell is a 3-time Best-Selling Author, Speaker and Training Specialist with Edumarketing Agency, a full-service training, marketing and video production agency focused on utilizing the power of education, new technologies, media, and personality-driven marketing to position individuals and companies as experts in their field. A sought-after speaker and published author to audiences nationwide, Ginger has been named as one of Mortgage Banking's Most Powerful Women, 50 Most Connected Professionals and Elite Women of Lending. Ginger has also been awarded the "Professional Woman of the Year" award by the National Association of Professional Women for her commitment to training and education. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Mar 2, 2020 • 55min
061 Social Strategies with Neel Dhingra
In this episode I got to chat with my good buddy Neel Dhingra. We first met on Instagram, and since then have created some cool content together, so it was only fitting that in this episode we talk about using social to create relationships and then take them offline, as well as how to use content marketing to scale your business. Neel Dhingra has been in the mortgage industry for 17 years, as a loan originator, sales manager and branch manager. He currently manages a team based in Reno, NV and has offices in Las Vegas, NV and in the Bay Area, CA as well. Neel and his team have consistently ranked in the top tier for volume for past decade, but recently hit a new level of growth based on his new marketing strategy. Through consistent, effective content marketing on social media – Neel was able to quadruple his business and net income from 2018 to 2019, and continues to grow in 2020. Follow us on social media for marketing tips, and don't forget to "enable Mortgage Marketing Expert" on Amazon Alexa to get our Marketing Minute flash briefing. MME is a founding member of the Industry Syndicate Podcast Network – Industry Syndicate mobile app NOW AVAILABLE in Apple & Google app stores.

Feb 20, 2020 • 25min
060 Creating Belief with Evan Carmichael
In today's episode I get to interview the phenomenal YouTube sensation, author, speaker, and self-professed introvert entrepreneur, Evan Carmichael, who is widely known for his Top 10 Rules for Success which are favorites of mine. We discuss his new book Built to Serve the momentum success requires, as well as how Loan Originators can make a massive impact beyond just helping someone make a financial transaction. Evan believes in entrepreneurs. At 19, he built then sold a biotech software company. At 22, he was a venture capitalist helping raise $500k to $15mil. He now runs the biggest YouTube channel for entrepreneurs with 2M+ subscribers, wrote 4 books & speaks globally. He wants to solve the world's biggest problem. He's set 2 world records, uses a trampoline & stand-up desk, owns Canada's largest Salsa Dance Studio & has a giant Doritos bag in front of him all day long to remind him that he's stronger than the Doritos. Toronto is his home. He's a husband, father, TSM fan & Teemo Main. Connect with MME on social media: linktr.ee/mmepodcast LEARN MORE ABOUT M1 ACADEMY COACHING PROGRAMS If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696


