Clients on Demand

Russ Ruffino
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Oct 13, 2018 • 31min

S1E102: The Top 5 Facebook Myths & Lies

Right now, there are some persistent (and destructive) MYTHS about what does, and does not work, when using Facebook for advertising. These MYTHS, and in some cases outright LIES, are… Stopping good coaches from finding great clients... Keeping your future clients stuck in their pain because they can't find you or the solution YOU offer... Holding you back from experiencing the financial freedom you could have if you only knew the truth about how to harness the power of Facebook... And so much more. That's why Adrienne and I had to record this episode, bust the myths, and reveal the truth about Facebook advertising. As you listen, you'll hear us set the record straight and give you the facts around the TOP 5 FACEBOOK MYTHS AND LIES. Whether you run Facebook ads or not, getting to the truth about even ONE of these myths could radically alter how effective you are online. So, imagine how amazing it will be when you know the truth about all five! The insights you gain listening to this one episode could really blow the lid off your marketing and your ability to attract high-ticket clients. Listen now.
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Oct 12, 2018 • 49min

S1E101: How To Take Action Even When You Don't Feel Like It

If you've ever been stuck, this episode is for you. If you've ever known what to do but still weren't doing it, this episode is definitely for you. And if you're still wasting time, not sharing your message with the world, then this episode could be exactly what you need to get moving… and stay moving! Because being stuck is terrible. And that's not what we want for you. Ever. So, I asked Jayne to join me and break down why people get stuck. Then, based on her 25+ years of coaching experience, she shared her best advice for getting unstuck. For taking action. Even when you don't feel like. As you listen, you'll discover… The biggest reasons why coaches get stuck or stop taking action... The #1 solution (that's super easy–and even fun) for getting unstuck that most people completely ignore… Why your "what" matters, and... What your "why" has to do with moving forward - especially when you don't want to… The secret success hack the world's most successful action takers use to identify exactly which task to tackle first each day... And so much more. Listen now.
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Oct 5, 2018 • 1h 11min

S1E100: If We Had To Start Over From Scratch

What, specifically would we do if you took it all away and we had to start over from scratch? By start over I mean... No list. No brand. No cash. No Social Media following. No product. No clients. Nothing but our current skills and knowledge. That's it. So what would we do? That's the big question our entire team is answering in this special 100th episode. Adrienne, Jayne, Marc, and I lay out a clear and concise 7-step action plan ANYONE could start implementing TODAY. And, with hard work and commitment, scale the plan to tens of thousands of dollars per month. Curious what those 7 steps might be? Then listen closely because you're about to discover... Step 1 - The most overlooked starting point for any business in any niche... Step 2 - The one product or service you do NOT want to focus on when starting over... Step 3 - When you should start selling your product or service (hint: it's MUCH sooner than you've been told)... Step 4 - How to find your first clients - without spending a dime... Step 5 - The super simple, 3-step funnel we'd use once we were ready to go online... Step 6 - Our secret sauce for making sure we'd only get top quality clients from day one while making sure we never dealt with trouble clients... Step 7 - The trifecta of scaling - a rock-solid way to capture long-term growth without sacrificing speed or quality. Listen now.
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Oct 1, 2018 • 40min

S1E099: From New Idea to $100k MONTHS... In ONE YEAR!

Most people believe a niche like yoga or holistic health practitioners won't pay high-ticket. Maybe a few might tap into a trustfund or something. But certainly not enough to sustain MULTIPLE six-figure months, right? Wrong. Because, that's EXACTLY what our clients, Kulin & Dipika, achieved... They went from "brand new idea" to $100k months in a niche most people consider to be full of people with "no money." In this interview, they admitted they even surprised themselves at how fast it all has happened (about 12-13 months). Here's more... The new business is so successful, it already surpassed the revenue from their other business. A business where they invested 20 years of blood, sweat and tears. A business FULL of "big money" players (wait 'till you hear about that biz). And yet, what's really crazy is how FAST they built their NEW business using our NEW strategies. This new strategy (that wasn't even possible 10 years ago) took 1/20th the time it took them to build their other business, the old way. Of course, it wasn't a stroll down easy street. It was really hard work. They are model clients. They followed our system. And they got results. Still, they had a few hard lessons to learn along the way. As you listen you'll hear them talk about... ... how they were thinking about their business (hint: undercharging), ... to the way they were showing up in their business (hint: busy, busy), ... to being humble enough to ask for help and follow a PROVEN system. ... and so much more! After years in business, what really worked was a new way of thinking. A way that's paid off––financially, emotionally... and has given them the freedom and impact they desired. What did they learn along the way? What made the biggest difference? What advice do they have for YOU? To find out, listen now.
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Sep 28, 2018 • 53min

S1E098: How To Create Empowering Beliefs

There's a lot of talk about mindset these days. Talk about how to get in the right mindset to sell high-ticket coaching... Talk about the right mindset to serve your clients... Talk about the right mindset around money... Or work, or boundaries, or whatever. Trouble is, most of it is just that… talk. The question is: is your mindset helping you move forward and actually achieve what you say you want? Or not? If not, it may not be your fault. However, once you listen to this episode, it will be if you don't apply what you learn from Marc and Jayne. You see, the problem could be that you're using old, outdated mindset techniques. That's why, In this episode I've asked Marc and Jayne to explain what really works when it comes to having an unstoppable set of beliefs. In this episode you'll discover… How to be "at cause" in your life… The difference between goals, thoughts, and beliefs… Why you must understand the references your beliefs are built on… When to take action so that you reinforce what you want and eliminate what you don't… Why doubt is critical if you want to shift your beliefs… And so much more. Listen now.
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Sep 24, 2018 • 36min

S1E097: You Attract The Client You Are

Does it excite you or terrify you that you might attract the type of client you are? Do you really attract the type of client you are? Or, do you attract what you want and focus on? In this episode, Marc, Jayne, and Adrienne have a powerful roundtable style discussion about the relationship between your beliefs and the clients you attract. They each share stories and insights from their own life as well as what they see with the people we work with in Clients on Demand. This episode is pure platinum. As you listen, you'll hear... What YOUR patterns and triggers have to do with the clients you attract… How "belief reflections" can point out the quickest path to your NEXT LEVEL of success... The "skills ceiling" and how it shows up in your business... Why you are more like a jar of mayonnaise than you ever realized… And many more insights you absolutely want to hear. To hear them all, listen now.
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Sep 21, 2018 • 41min

S1E096: 4 Habits of Highly Successful Business Owners

It takes a very special set of skills to be effective as a coach or consultant. But building a business? That requires an entirely new level of habits and skills. In this episode, I've teamed up with two key members of our team for a roundtable discussion you're going to love. We talk about the most vital habits you need to develop if you want a business that is highly effective for the long term. And even if you never want to build a big business, understanding and developing these key habits will make your business run much smoother. In this episode, you'll discover… The #1 habit that can make or break your business even if the leads are flowing and sales are pouring in… How to make decisions faster, with more certainty, and with better results… The one thing you must eradicate from your business, daily, in order to succeed--or even survive… Plus, the most overlooked secret in business. Listen now.
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Sep 14, 2018 • 47min

S1E095: 4 Traits Of Highly Successful Salespeople

Do you know what REALLY sets apart the best salespeople from the ones who don't make it? Is it a finely tuned set of objection stoppers? A perfect script? Charisma? Nope. None of those things matter. What matters are 4 traits that are often overlooked by those stuck in the old way of selling. And by the way, the old way no longer works with today's buyers. That's why a new breed of salesperson is dominating the high-ticket selling process. A new type of salesperson who understands the new way of working with clients. Listen, if you've been put off by sales in the past, you'll love this episode. If the old way of selling made you sick to your stomach, then this episode is your relief. When you listen you'll discover… Why the old way of selling doesn't work... The often shunned tool top coaches and consultants are using to skyrocket their income while getting better clients... The 4 C's we look for when training or hiring salespeople... How to spot old school sales training techniques so you can run the other way... And much, much more. Listen Now.
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Sep 3, 2018 • 25min

S1E094: What's Your Legacy?

In this episode, I'm going to share a basic, fundamental truth. The truth is based on this idea… If you want to get what you want in your life… and you want to get what you want in your business… then you should shift your focus AWAY from what YOU want. Wait, what? Sounds a little paradoxical, right? That's because it is. I believe you'll get what you want if you just focus on answering these questions: "How can I meet the needs of other people?" "How can I help enough other people create the outcomes they want?" "How can I build a program or service so amazing that it's hard for my clients to NOT get results?" Because, if you do that, and you do that consistently in your business, then you won't have time to worry about your legacy. In fact, your legacy is going to take care of itself. And so, in this episode, we talk about 3 CRITICAL FACTORS your business needs to dial in so that you answer the questions above powerfully. AND your legacy becomes a natural byproduct of serving others. You're going to absolutely LOVE this episode. Don't save this one for later... Listen Now.
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Aug 27, 2018 • 44min

S1E093: Why YOU Can Charge More Than Your Competition Right Now

If you've ever questioned how you can compete against the big, established names in your niche, then this episode is for you. And if you wonder why people would ever pay you $3,000-$10,000 even though you're unknown, have no book, and the gurus are offering courses at $497… then this episode is definitely for you! Listen, your past, where you came from, what you have, or have not done, doesn't matter when it comes to finding ideal clients. There are more than enough people who will gladly pay you high-ticket prices... right now. All you need to do is differentiate yourself from what everyone else is doing. And in this episode, we explain why being different is far easier than you might imagine. But different for difference sake isn't enough. You must be strategically different. Marc von Musser and I share HOW you need to be different in this episode. Plus, you'll discover… Why conventional thinking will only get you conventional results. How the advice to "just charge more" could destroy your business - and what to do instead. 3 Things you absolutely do NOT need to command high-ticket pricing in your niche The #1 (and only) thing you need in order to swoop in and dominate your niche as a high-ticket coach or consultant. 3 Things people are NOT paying for even though it seems like they are. And much, much more. Listen now.

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