Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Skilled Trades Syndicate - Tersh Blissett and Josh Crouch
undefined
Aug 26, 2022 • 35min

670. Making Money Simple Tips for Raising Children with Good Money Habits

Only about 20 minutes long, this podcast episode discusses ways for business owners to prepare for the downturn caused by the pandemic. The tips outlined include having a Financial Plan in place, knowing what your business is worth, and being prepared for any unexpected changes. Four-Year-Old Gives His Dad An Allowance Peter Lak is the Chief Investment Officer for an investment firm and he's also the host of the service business mastery podcast. He's talking about his experiences giving his four year old an allowance and how it worked He recommends starting when your child is asking questions about money, preferably when they're around age 10 or younger. How to Teach Your Kids About Money The author's son had an allowance of $1 per week, which he saved and spent in a similar way to how he would have spent his regular income. When his birthday fell on a Saturday, the author allowed his son to wait until Sunday to ask for his allowance, which the son found hilarious. The author recommends not tying allowances to chores or spending, instead allowing children to learn money lessons in a more gradual way. 3 Different Buckets for Kids' Video Game Time The three buckets for parenting are savers, givers, and The saver bucket is the most important because bad financial decisions can be fixed with good savings When a business owner is entrepreneurial, they're driven to take a 30 year The primary investment for a business owner is their business. Check out these resources we mentioned during the podcast: This episode is kindly sponsored by Sera (visit their website) and CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Aug 24, 2022 • 47min

669. Growing and Scaling Your Service Business the RICH Way with Victor Rancour

To build a successful business, you need three things. A great product or service, the right pricing, and effective marketing and sales tactics. In the service business industry, all three components need to be executed quickly and efficiently in order to reach the growth you want. Meet Victor Rancour, Owner of Absolute Airflow Heating and Air, Founder of the Service Hero App, and an HVAC sales expert who has excelled in business growth for the past 7 years. Tune in to learn how he did it and how he's teaching technicians the blueprint to becoming a millionaire business owner in just a few years! Join us as we talk with Victor about the major benefits of attending his Service Rocket Growth Summit coming up this October 20th-22nd in Las Vegas, Nevada. In this episode we discuss: How to get better at sales as a service business technician. Victor's tactics for training skilled HVAC technicians. His top tips and advice on growing and scaling your business in 2022. Check out these resources we mentioned during the podcast: This episode is kindly sponsored by Sera (visit their website) and CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Buy your tickets to the Service Rocket Growth Summit and get $250 off with promo code LFG2022 Join the Service Business Mastery Facebook group Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager and Director of Marketing. He's also the Founder of Relentless Digital, where their focus is dominating your local market online. Connect with him on LinkedIn. Meet the Guest: Victor Rancour is the Owner of Absolute Airflow Heating and Air based in Orange Country, California. Rancour's success came from his desire to create a company that would prioritize the customer with expert service. Before beginning his ventures at Absolute Airflow, he dove into the industry in 2015 with no idea what HVAC even was. After six to eight weeks of training, Rancour was recognized as a top repair man in the country within a month and promoted within his company in two months – which is the fastest in that company. He was dedicated to improving, and within six months into the company, he took classes to become Nate certified, which is the highest technical training award you can get in HVAC. One year into the industry, he won AirTime 500's number one selling tech in the country multiple times in one year. His success eventually led him to more advanced opportunities. Rancour's boss saw potential in his work ethic and passion and flew him and his family out to Hawaii to lead in another company as a sales and service manager while still selling. His two job experiences led him to understand the ins and outs of the industry on a deeper level. Rancour soon realized that he could create a company that revolved around excellent customer service and intentionally caring about clients. His vision led him to quit his job five days after breaking his company's sales record and taking a leap of faith to build something of his own. Links to content here: https://www.linkedin.com/in/victor-rancour-33219617b https://www.absoluteairflow.com Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player. KEYWORDS PPC, Digital Marketing, Service-Based Industries, marketing tips, digital marketing, HVAC, business strategies, contractor podcast, small business marketing, business communication strategies, business growth strategies, 2022 growth summit, HVAC growth summit, service rocket, service rocket growth summit, sera, companycam, training technicians, training salespeople, hvac training, hvac professionals , advice for service business owners, service hero app, apps for contractors --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Aug 17, 2022 • 40min

668. Mastering Communication, CRM, and Reputation Management for Small, Local Businesses

TODAY'S EPISODE KEY TOPICS & SUBTOPICS How to optimize your communication with customers Tips and strategies for improving communication channels and customer relationship management Focusing on the customer experience Overcoming the marketing challenges you face as a small business How to meet customers where they're at Adding channels of communication to your contracting business, like a text line and website chat Generating and managing leads with an automated CRM system Driving ROI through customer communication and external services The benefits of using Signpost's live answering and reputation management services Strong communication, especially with customers, is critical for small, local businesses to thrive in their communities. So, what strategies can you use to optimize your communication and manage your customer relationships? Meet Laura Nelson, VP of Marketing at Signpost, a technology company that develops CRM and marketing automation software for local businesses and contractors to build relationships with new and existing customers. Join us as we talk with Laura about how to better communicate with your customers and create a strong reputation in your industry and community. In this episode, we discuss: Overcoming the marketing challenges you face as a small business How to optimize your communication with customers Driving ROI through customer communication and external CRM services Check out these resources we mentioned during the podcast: Learn more about Signpost Join the Service Business Mastery Facebook group Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager, and Director of Marketing. He's also the Founder of Relentless Digital, where his focus is on dominating your local market online. Connect with him on LinkedIn. Meet the Guest: Laura Nelson is the VP of Marketing at Signpost. Laura is skilled entrepreneurial manager with experience in a variety of roles, including marketing, business management, and editorial functions. Strategic mindset, effective communications abilities, and a strong sense of storytelling. Experience with marketing SaaS and consumer platforms on strong growth trajectories and collaborating with strategic partners to create scalable programs. Links to content here: www.linkedin.com/in/lauraliznelson www.facebook.com/Signpostcom www.twitter.com/Signpost Lnelson@signpost.com Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player.
undefined
Aug 12, 2022 • 51min

668. Powerful Strategies for Training Apprentices Into Skilled Technicians w/ Al Levi

For your service business to be profitable and highly-rated, you need to have great technicians… But to have great technicians who will leave a legacy for generations to come, you need to put some systems into place! Meet Al Levi (LinkedIn), a Business Consultant (website), Contracting Business Expert, and Author of The 7-Power Contractor (buy the book). With over 25 years of experience as a contractor and business owner, Al was able to implement systems in his business that enabled him to sell his share of the family business and retire before 50. Join us as we talk with Al about how to create and implement systems in your business so you can finally have all the great technicians you've ever wanted! In this episode we discuss: Strategies for hiring and training apprentices into skilled technicians The true power of implementing systems in your contracting business Lessons learned from 25+ years as a contractor Check out these resources we mentioned during the podcast: Buy The 7-Power Contractor Learn more about Al's Signature Staffing System Join the Service Business Mastery Facebook group Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager and Director of Marketing. He's also the Founder of Relentless Digital, where their focus is dominating your local market online. Connect with him on LinkedIn. Al Levi is president of The 7-Power Contractor® (formerly Appleseed Business), a business consulting and training firm that has helped hundreds of service and installation-based contracting businesses run better since 2002. He also is a columnist for Plumbing & Mechanical (PM) magazine and Reeves Journal and the author of "The 7-Power Contractor®: Run Your Contracting Business With Less Stress and More Success," which lays out seven simple business powers that hundreds of owners have implemented successfully, often transforming their businesses. A former contractor who worked for 25 years in every aspect of his family's HVAC/plumbing business, Al put systems into place which enabled him to sell his share of the business to his brothers and retire from his family's business before he was 50. Al now helps other contractors learn to run their businesses with less stress and more success through consultations, workshops, webinars, his long-running column in PM magazine, and his new book, The 7-Power Contractor®. Link to content here: https://www.linkedin.com/in/7powercontractor/ https://7powercontractor.com/ https://7powercontractor.com/product/7-power-contractor-paperback/ Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player.
undefined
Aug 10, 2022 • 33min

667. How to Implement an Effective PR Strategy for Your Home Service Business w Heather Ripley

KEY TOPICS & SUBTOPICS FOR THIS EPISODE Public Relations for Home Service Business Should you implement PR strategies as a small contracting business? The purpose and benefits of working with a PR firm. When and how to create and scale new PR opportunities for your home service company. The difference between public relations, advertising, branding, and marketing. How to implement an effective PR strategy based on your business goals. Why should contractors care about public relations? To scrape the surface, PR can help you get new customers, reach your business goals, create goodwill in your local community, and even help you sell when you want to retire! So, why wait until a major accident happens to develop a relationship with a PR firm? Let's dive into it! Meet Heather Ripley (LinkedIn), CEO and Founder of RipleyPR (Website) & Author of "Next Level Now, PR Secrets to Drive Explosive Growth for Your Home Service Business." In this episode, we discuss: The difference between public relations, advertising, branding, and marketing. When and how to create and scale new PR opportunities for your contracting company. Implementing an effective PR strategy based on your business goals. Check out these resources we mentioned during the podcast: Buy Heather Ripley's book, Next Level Now Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager, and Director of Marketing. He's also the Founder of Relentless Digital, where his focus is on dominating your local market online. Connect with him on LinkedIn. Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Aug 3, 2022 • 49min

665. Create Emails That Don't Suck w Rob & Kennedy

On today's show, we talk about emails and how bad it sucks creating them... From email leads at zero… to becoming email marketing heroes… our guests will give you kick-ass email strategies to help you scale your business. Rob & Kennedy are the "Email Marketing Heroes" to save your email content today and help you CAPTURE leads… Imagine that! Email marketing that DOESN'T make you sick in your mouth! You might know them as hosts of the very entertaining podcast, The Email Marketing Show, or as the founders of the survey platform that makes you sales, ResponseSuite – my guests this week are fast becoming recognized as two of the most dynamic speakers in the world and for reshaping the way we think about email marketing… Red-haired Rob is a comedy stage hypnotist, and platinum-haired Kennedy a psychological mind reader (or mentalist as they call it in the US), who have spent almost 18 years each relying on their skills of getting into other people's heads to carve out successful careers in show-business. Now as founders of EmailMarketingHeroes.com, Rob and Kennedy's mission is to save the world from that grubby old-fashioned email marketing we've all grown to loathe, and give others the tools to become the Email Marketing Heroes in their small businesses. Wherever you happen to be in your relationship with email marketing, Rob and Kennedy are here to help you make more sales and grow your business by sending more emails that people love receiving. In this episode, we discuss: How to structure the perfect email. How often is too often to send out emails? Who should we be sending emails to? How do we avoid being overwhelmed with creating emails? Important Links: This episode is kindly sponsored by Sera (visit their website), CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Join the Service Business Mastery Facebook group To check out this fun and amazing recorded video on our Youtube Channel click here. Email us at Podcasts@ServiceBusinessMastery.com Learn all about the Hosts of Service Business Mastery here! The Email Marketing Show – www.TheEmailMarketingShow.com (and on all podcast players) Join us each week for irreverent chat and wit on the subject of better email marketing. Featuring the most annoying intro track in the world. Twitter: @robandkennedy https://twitter.com/RobandKennedy Our weekly Tweet Chat is #EmailHour every Thursday at 3pm ET / 8pm UK Instagram: @robandkennedy https://www.instagram.com/robandkennedy/ Facebook Group About Email Marketing: https://www.facebook.com/groups/emailmarketingshow/ Survey Software: www.ResponseSuite.com ResponseSuite is a revolutionary survey platform built with sales and marketing features to turn feedback into actionable insight and sales. Email Marketing Blog – www.EmailMarketingHeroes.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Aug 1, 2022 • 36min

664. Elevate Your Brand's Authority w Stephen Houraghan

Notes from today's Service Business Mastery podcast episode: What is a BRAND? Let's peel back the o"g"nion Boils down to your reputation Perception in the client's mind Impact on the market It's really about YOUR reputation Going above and beyond is a basic foundation for building a great brand You can not change your visual Your Brand is like an iceberg We can all see the tip Below the surface, there is so much more going on… What questions should we ask our agency when we are looking to rebrand? They should be asking customer-centric questions The logo isn't the first thing they should be looking at… Focus on your customer If you try to be something to everyone, you become nothing to everyone… Brand equity is crazy valuable. START with strategy…this will make the long-term branding effectiveness 26:20 - be the little voice in the client's mind when they think about a niche area… Look at what the competition is NOT saying, and build your position to solve that issue… 29.00 - You DON'T have to turn away clients that don't fit into your brand strategy while you're still growing. 33:29 - branding is the fuel for your marketing… MelissaData - https://www.melissa.com/ Brandmasteracademy.com/brand-strategy-blueprint/ Brand Master Academy on YouTube https://www.youtube.com/c/BrandMasterAcademy A little more from Stephen: IT'S TIME TO RETHINK BRANDING Most talented brand builders are not getting paid enough and compete with cheap, low-quality, inexperienced operators. It's an issue that has devastated the industry. Thankfully, Stephen has come up with the solution by creating a proven system that provides the keys to a structured framework that helps freelancers and agencies evolve into brand strategists. His program has helped over 20,000+ students, including clients that have gone from charging just a few thousand dollars to winning projects worth over $60,000. Stephen's unconventional approach has transformed struggling agencies into highly paid and sought-after brands. On his 'Brand Master' podcast, Stephen has interviewed leaders in the branding industry, including Marty Neumeier, Douglass Davis, Michael Janda, and Sunny Bonnell. Stephen is on a mission to revolutionize the way branding professionals operate. Because branding is not about pixels and logos. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Jul 13, 2022 • 1h 5min

663. How Do We Hire HVAC Technicians For The Skilled Trades?

Are you looking for valuable business advice to reach that seven-figure revenue mark? Do you want actionable tips to properly navigate through every business challenge you encounter as a tradesperson along the way? Then this podcast is definitely for you. In this episode, we'll discuss how the industry is changing and how hiring is evolving amid that disruption. Moreover, Keith will also discuss how he has evolved during this transition phase and what makes it more fun! You don't want to miss this fascinating discussion about the various aspects of the HVAC industry!! [00:13:00] Keith says, because this industry is changing with time, the greatest approach to achieving success in any business is to keep evolving, Quoting Jocko Billings- "There's no growth in your comfort zone." "Get out of your comfort zone. Over the years, the one thing I've learned is to accept the good with the bad and be willing to evolve," he says. [00:14:00] "Many people in our industry say that "I pay attention to KPIs." Man, I don't believe in any of that. When COVID hit and I went all-in on social media, many thought I was crazy. We received 3 to 5 million views every month on social media. And I enlisted the help of a content creator. He had a large group of people working for him. Every day, we were crushing it. I was also spending a lot of money, so I stopped doing any further advertising", says Keith Flores. "We grew the business very fast once I went all-in on social media, while everyone else was slashing their budgets. So, right there, you can't measure what your social media content is producing in terms of revenue, can you?" he adds. KPIs aren't as simple as they appear. You can't point to a specific video or blog post. It's a culmination of everything you've created through time, all of which is encapsulated in your branding. [00:15:00] "It's 100% of the brand play. And what I started figuring out is that over the next 4 to 5 years, we're going to lose a lot of people in our trades. I'm not sure if you guys are aware of this. People nowadays demand a lot of stuff," says Keith. He further explains by giving practical examples- [00:16:00] Make your HVAC technicians feel good about what they're wearing. "In my opinion, everyone in our industry should dress for the role. Everyone in our field should be excited and feel happy about what they're wearing. The team should feel confident and appear to be in fantastic shape, so if you don't like the suit, don't wear it..," says Keith. In response to how did he gets leads coming in? [00:20:00] Keith replays, that everybody has their secret sauce. "But I can say I do network a lot. I strive to network with the most influential people in our town and industry, and I make sure to speak with them at least once a week." Find out who the big business owners in the town are and introduce yourself to them. Let them know you're their service provider and ask them to tell their friends about you. [00:21:00] When asked what you offer these big network folks, do you ever give them a discount? "I give them my friendship", Keith says. Key Resources From The HVAC Technician Episode: To know more about HVACGOD visit here. You can find Keith on Instagram at @hvacgod. To check out more fun and valuable video do not forget to follow our Youtube Channel click here. Email us at Podcasts@ServiceBusinessMastery.com Learn all about the Hosts of Service Business Mastery! This episode is kindly sponsored by Sera (visit their website) Podium (visit their website), CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Listen to this podcast and get equipped with essential business advice from this impactful conversation. So, what're you waiting for? Tune into this episode right away and get one step closer to becoming the successful owner of your dreams. Subscribe to Service Business Mastery on Apple Podcasts, Spotify, our website, or wherever you get podcasts to hear more such fascinating and insightful stories. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Jul 6, 2022 • 54min

662. How Data Analysis Can Transform Your Home Service Business

KEY TOPICS & SUBTOPICS Defining data analysis The benefits of data analytics for service business owners How data analysis works and the types of insights gained from it Demystifying the stigmas and negative mindsets around data analytics The role of data hygiene in the accuracy of data analyses What is data hygiene and why does it matter for service businesses? In this episode we discuss: What is data analysis and how can it benefit service business owners? Demystifying the stigmas and negative mindsets around data analytics The role of data hygiene in the accuracy of data analyses Check out these resources we mentioned during the podcast: This episode is kindly sponsored by Sera (visit their website), Podium (visit their website), CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Join the Service Business Mastery Facebook group ServiceTitan Be Like Amazon by Jeffrey Eisenberg, Bryan Eisenberg, and Roy H Williams Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager and Director of Marketing. He's also the Founder of Relentless Digital, where their focus is dominating your local market online. Connect with him on LinkedIn. Meet the Guest: Jeff Eisenberg is the CEO of DataTurk.ai, a company that analyzes home service businesses to help owners make more money and achieve the greatest ROI on their company. He's also a partner (along with his brother) at BuyerLegends.com, a company that teaches business people how to create customer-centered, data-driven customer experience design that is supported by narrative. Links to content here: https://www.linkedin.com/in/jeffreyeisenberg https://www.facebook.com/jeffreydeisenberg https://twitter.com/JeffreyGroks https://buyerlegends.com https://dataturk.ai Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. Listening on a desktop & can't see the links? Just search for Service Business Mastery in your favorite podcast player. --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support
undefined
Jun 22, 2022 • 45min

661. Hiring for The HVAC, Plumbing & Electrical Trades Is A Piece of Cake!

Service businesses are always going to be looking for great, new employees to join their teams… but to find the best candidates for the position(s) you're looking to fill, you must have a strategy in place. But what kind of strategy? Ultimately, it's a recruitment marketing strategy. You want to market your service business and all the benefits that come with working for you so that you can hire the BEST top talent you can find. Meet Ryan Englin, a Core Fit Hiring™ Coach, Recruitment Marketing Partner, and CEO of Core Matters, a marketing agency whose mission is to help business leaders like you challenge the status quo and think outside the box to approach the age-old problem of hiring from a new angle. Ryan has found hiring to be a common pain point amongst his clients, so he started helping his clients market for recruitment. Join us as we talk with Ryan about how to approach interviewing, hiring, and employee retention as a service business. In this episode we discuss: Core values, purpose, and vision: Why they matter and how they can help you attract new hires to your business The two major benefits of using an Applicant Tracking System (ATS) Hiring, interviewing, and retention tips and strategies for service businesses Check out these resources we mentioned during the podcast: This episode is kindly sponsored by Sera (visit their website), Podium (visit their website), CompanyCam (visit www.companycam.com/SBM for 14 day trial and 50% off your first two months). Link to last episode How to Hire the Ones You Won't Want to Fire by Ryan Englin and Jeremy Macliver Core Matters Good to Great by Jim Collins Join the Service Business Mastery Facebook group Meet the Hosts: Tersh Blissett is a serial entrepreneur who has created and scaled multiple profitable home service businesses in his small town market. He's dedicated to giving back to the industry that has provided so much for him and his family. Connect with him on LinkedIn. Joshua Crouch has been in the home services industry, specifically HVAC, for 8+ years as an Operations Manager, Branch Manager, Territory Sales Manager and Director of Marketing. He's also the Founder of Relentless Digital, where their focus is dominating your local market online. Connect with him on LinkedIn. Meet the Guest: Ryan Englin's career began in the corporate world where he learned how to hire top performers using automated processes. Now, he's bringing that expertise to trade-based companies, equipping small business owners with what – and WHO - they need to reach the next level. He's currently a Core Fit Hiring™ Coach, Recruitment Marketing Partner, and CEO of Core Matters, a marketing agency whose mission is to help business leaders like you challenge the status quo and think outside the box to approach the age-old problem of hiring from a new angle. He's also the host of the Blue Collar Culture Podcast and author of How to Hire the Ones You Won't Want to Fire. Links to content here: https://www.linkedin.com/in/ryanenglin https://thecorematters.com https://www.amazon.com/Hire-Ones-Wont-Want-Fire/dp/1952831024 Tune in to hear the latest and greatest in business services trends on Service Business Mastery on Apple Podcasts, Spotify, and our website. KEY TOPICS & SUBTOPICS How to successfully hire and retain top talent as a service business The role of loyalty, company culture, and employee engagement in retention The two major benefits of using an Applicant Tracking System (ATS) Interviewing tips and business operations strategies for service businesses Tips for transitioning to a more flexible work schedule, including shifts The power of adding various new benefits to your company The pull-back method Factors that impact hiring and employee retention in 2022 Shifts and trends in the trades workforce (what job seekers are looking for right now) The impact of inflation and the pandemic on hiring and retaining employees in the service industry --- Send in a voice message: https://podcasters.spotify.com/pod/show/tershblissett/message Support this podcast: https://podcasters.spotify.com/pod/show/tershblissett/support

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app