I Love Marketing

Episode 192 Show Notes: Lisa shares the key "Offer Mindset" that can make you more money How to sell without being salesy (Do this and your clients will buy A LOT more from you) Answer this one question to accomplish 10x more in your life Lisa's 4-step technique to boost your sales fast Why tension is GOOD if you want to increase your revenue The 2 biggest mistakes costing many entrepreneurs thousands of dollars a day A 3-part formula for making irresistible offers (PLUS: The right and wrong way to use bonuses) AN I LOVE MARKETING FIRST: Lisa decides to join Genius Network in the middle of an I Love Marketing episode! Get Lisa Sasevich's book on I Love Marketing FREE http://ILoveMarketing.com/192

Show Notes: John Ratliff delivers a presentation on the Genius Network Stage on cultivating great company culture. In this presentation you'll learn: The primary reason entrepreneurs create a bad culture and how you can fix it How to create great company culture where your team will want to make your company better every day The one question every manager should ask to create a productive company culture http://ILoveMarketing.com/191

Where to go to get game-changing ideas worth at least $250,000 to your business (and the difference "one elegant idea" can make in your life) The surprising way Joe helps entrepreneurs reduce suffering AND make more money, have better clients, leverage your time and productivity, position yourself most effectively in the marketplace, and utilize marketing to change your life The story of how Joe got started putting high-level achievers together and why Jay Abraham is an advocate and champion for entrepreneurs who are part of Genius Network Joe reveals your #1 enemy if you're really busy and have tremendous demands on your time (and how to transform it into your greatest advantage) How to be part of a selective, one-of-a-kind gathering of industry transformers and mammoth minds who rarely gather together (The dynamic of this group gathering can only be understood and appreciated when you experience it) The only way to experience a diverse and engaging array of real-world interactions and exercises usually reserved for super-successful entrepreneurs and icons in the upper echelon of achievement What the best marketers and entrepreneurs in the country think about, contribute to, and get inside Genius Network Strategies and secrets from last years Genius Network Annual Event and the provocative capabilities that resulted (including how ____ ________ made $1,000,000) The 10X Promise: The boldest, most consistently achieved, bottom line performance guarantee offered probably anywhere (PLUS: Actual references of dozens upon dozens who've achieved 100x from this dynamic collaborative process) If you're a successful entrepreneur then THIS is the most liberating and fulfilling action you can take in your life

In episode 190, Joe and Dean discuss: * Joe and Dean discuss the human behavior "hot buttons" that influence and persuade people to buy from you * Is it still possible to get rich in a niche? Joe and Dean share how the right audience of a few hundred people could change the way you do business * The psychology behind making offers that tap into your prospects and customers deepest desires and make you more money * Dean shares a method for moving people from skeptical to convinced about you, your products and your services * Joe and Dean talk about timeless ideas and formulas you can use more effectively today http://ILoveMarketing.com/190

Oscar Winner Patricia Arquette on GiveLove.Org, Interview with Joe Polish In this video with Joe Polish, founder of Genius Network ( http://www.geniusnetwork.com ) interviews Oscar and Academy Award winner, Patricia Arquette. Patricia shared some of the amazing work she's doing with the foundation she co-founded http://www.GiveLove.org Please donate today: http://givelove.org/donate.php Patricia Arquette and Rosetta Getty founded GiveLove to assist displaced families after the devastating 2010 earthquake in Haiti. Givelove responded to the immediate need for sanitation in tent camps by bringing the best experts in the field of EcoSan to help start several large compost toilet projects at primary schools and NGO compounds. Over two-dozen dedicated volunteers and experts have worked with us since we began our relief, sanitation, and construction projects. GiveLove's work is supported by hundreds of people through small, private donations. join the conversation: http://ilovemarketing.com/patriciaarquette

Episode 189- Marc Goodman When to post vacation pictures that decreases your chances of being robbed while you're away The scary truth about organized criminals, rogue governments, and hackers taking control of the technology you rely on and getting it to do things you don't want it to do (Think your car, your mobile phone, or even the baby camera in your child's bedroom is safe? Think again...) Marc explains why the things you share online are NOT safe and where technology is being used against you THEY KNOW WHEN YOU'RE IN THE BATHROOM: How Disney is using RFID tracking chips to cater to visitors and create a magical experience for them (and how this same technology is being used all around you right now) Some of the scariest cyber crimes that are coming that you're going to want to be aware of (and some that are already here including robotic threats and biological threats...) 6 simple technique for avoiding 80% of the threats in cyberspace and decreasing your risk from almost all threats by 85%!

Episode 188- Darren Hardy The person who has impacted Darren the most both financially and personally The secret to living an extraordinary life full of wealth, respect, and love Finding what matters the most in your life (and becoming masterful at it) The counter-intuitive secret Steve Jobs knew about success What Warren Buffett said when he was asked to boil down the #1 key to success

In episode 187, Joe and Dean discuss: * Yellow Pages Roulette Is Back! Joe and Dean flip through the Yellow Pages and come up with marketing breakthroughs you can use to make more money * 10 letter word that helps you sell more of your products and services (especially if you're not great at selling) * Dean shares a unique way to compel "invisible prospects" to raise their hands and make themselves visible to you * 4 step method for writing an ad that jumps off the page, grabs your prospect and gets them to take action * Joe and Dean discuss how to amplify your sales message in a way that fascinates and motivates your customers * How to create a "dream come true" your prospects and customers will pay high prices for

In episode 186, Joe and Dean discuss: THE COMING TECHNOLOGICAL BOOM: How some new companies are going from $0 to $1 BILLION in as little as 18 months "People That Don't Know The Information In THIS BOOK Are Screwed!": The one book you MUST read as soon as possible if you don't want to be left behind... Dean shares "The 6 D's of Exponential Growth" he learned from Peter Diamandis and how you can use them to spot huge opportunities in your market One skill that will give you and your company an unfair advantage in the near future (and it's not technological skill!) Joe shares how you can use marketing to influence and connect with industry transformers The story of how Joe, Genius Network, Dan Sullivan and Strategic Coach helped Peter Diamandis move the Abundance movement forward through marketing Want To Partner With Joe and Dean? Joe and Dean share how you can! Join the conversation on this episode here: http://ILoveMarketing.com/186

In episode 185 Joe Polish interviews Jon Congdon, Co-Founder of Beach Body and they discuss: The Lifetime Value of a Customer: If we kept putting good products out, then our own consumers would be more likely to buy more stuff. Not only that, they'd be more likely to tell their friends to buy stuff from us. Transparency: We made ourselves very transparent to our customers early in the evolution of the company, through message boards and other online communities. Nothing is really that important: You can get really stressed out over the small stuff and the big stuff. But at the end of the day, it turns out that it's kind of all small stuff. If you realize that they're not that important, then you are better at making very critical decisions. Like Who You Hire: We don't really want to hire anybody that we don't want to hang out with at our holiday party. I think that kind of goes for the vendors that we work with, too. Sometimes, you have a choice of 3 or 4 vendors that all qualify in that regard, and you just have to go on, Hey, who do I like? Hire Optimists: If an optimist is faced with a problem, they know they can solve it. Identifying Pessimists: Ask them about companies they worked for. If they keep talking about the companies as if they were stupid in the decisions they made and they weren't wise about this and they didn't do this right, and that's why each of the companies they've worked for has not succeeded in some way, and if it's always completely externalized, that means that the person is probably a pessimist.