

Business Processes Simplified Podcast
SYSTEMology
Most business owners avoid documenting their core business processes (even though they’re key to building a business that works without them) so we decided to do if for them. We interview industry experts and have them share their best small business systems and processes. Our team then converts those interviews into procedure templates that you can duplicated, customised and deployed within your business.
It’s the quickest, easiest and efficient way to build a systemised business.
It’s the quickest, easiest and efficient way to build a systemised business.
Episodes
Mentioned books

11 snips
Mar 20, 2026 • 54min
S4:E7 Allied Health Clinic Playbook Case Study with Renee Kelly
Renee Kelly, an occupational therapist and founder of Lime Therapy, scaled her multidisciplinary allied health practice with SYSTEMology. She discusses embedding culture into practical systems. Short stories cover onboarding anxiety, finding a systems champion, team adoption, and how systemisation enabled a successful acquisition.

Mar 9, 2026 • 58min
S4:E6 Never Lose a Customer Again with Joey Coleman
Joey Coleman, a customer retention expert and Wall Street Journal bestselling author, explains why keeping customers beats chasing new leads. He explores the 100-day tipping point, mapping eight relationship phases, auditing and optimizing onboarding, and how systems and leadership clarity scale human-first experiences.

Mar 3, 2026 • 1h 9min
S4:E5 How Introverts Can Outsell Anyone with Matthew Pollard
Matthew Pollard, author and sales and networking expert who helps introverts grow businesses, explains why systems, storytelling, and consultative selling turn introversion into an advantage. He covers using processes to remove uncertainty, a 'no small talk' sales method, niche specialization, story-led networking, and when to publish price and align marketing for frictionless sales.

14 snips
Feb 24, 2026 • 49min
S4:E4 Business Systems & AI for Time-Poor Owners with Allan Dib
Allan Dib, entrepreneur and bestselling author known for practical marketing and systems advice, talks about using structured systems, clear team roles, and AI to free up time for owners. He highlights the comeback of in-person community, simple automations for small annoyances, starting AI inside tools you already use, and ideas like dynamic pricing and local membership cards.

Feb 3, 2026 • 45min
S4:E3 Factors of Effective Leadership with David Rendall
David Rendall, organizational leadership expert and author with a Doctor of Management, outlines the essentials of leading people. He discusses starting leadership with self-management. He explains four core factors: influence, integrity, inspiration, and improvement. He stresses modeling behaviour, genuine care, investing in team growth, and pairing technical founders with complementary relational strengths.

Jan 30, 2026 • 44min
S4:E2 The Customer Experience System - Purple Goldfish Review with Stan Phelps
Stan Phelps, author and customer experience expert behind the Purple Goldfish concept, shares his approach to designing systematic, memorable experiences. He discusses why referrals beat traditional acquisition, the IDEA framework for mapping and fixing journey gaps, and how systems free staff to add human warmth. Practical examples like warm welcomes and measuring advocacy finish the conversation.

15 snips
Jan 15, 2026 • 33min
Automating Your SOPs: What Actually Works (Real Case Study) with Shannon & Ryan Smit
Shannon Smit, founder of Smart Business Solutions, and her brother Ryan Smit, systems champion, reveal how they're revolutionizing accounting through automation. They share insights on efficiency gains, including saving over 1,000 hours on a single task. Learn how structured systems and AI tools can liberate teams for higher-value work. Shannon discusses the importance of training and change management, while Ryan emphasizes starting small and the skills needed to be a successful systems champion. Their journey is a game changer for any business owner!

9 snips
Nov 26, 2025 • 42min
S3:E16 Superperformance: 8 Strategies to Reach Full Potential with George Pesansky
George Pesansky, a master of continuous improvement and author of 'Super Performance', shares insights on achieving peak team efficiency. He introduces the concept of 'superperformance', emphasizing the importance of standardizing best practices. George discusses military training principles for rapid onboarding and explains the 'golden hour'—capturing moments of peak performance. He highlights the impact of AI on knowledge commoditization and offers practical advice for small businesses to document current practices, fixing root causes, and scaling capability through effective systems.

9 snips
Nov 6, 2025 • 52min
S3:E15 - Why 99% of Entrepreneurs Fail (Michael Gerber's System Secret)
Michael E. Gerber, a renowned author and pioneer of small business systems, shares his wisdom on the pitfalls that lead to 99% of entrepreneurs failing. He emphasizes the importance of viewing a business as a system and designing it like a franchise prototype. Gerber advocates for leaders to work on their business rather than in it, ensuring all hires are systems-oriented. He encourages a mindset shift towards dreaming and creativity, highlighting that a strong foundation in vision is key to standing out in a saturated market.

Nov 6, 2025 • 39min
S3:14 The Secret To A $130M Business & Owner Freedom with Nick Sinclair
In this episode, Nick Sinclair, the founder of TOA Global, discusses his remarkable journey of building a $130 million business. Nick shares his candid insights on achieving true owner freedom by implementing strong systems, making strategic hiring decisions, and shifting his focus from being 'in' the business to working 'on' it. The conversation delves into the evolution of TOA Global, the impact of AI on the accounting industry, and the crucial importance of well-documented processes for scalable growth and business resilience.Support the show: https://www.systemhub.com/podcastSee omnystudio.com/listener for privacy information.


