Protrusive Dental Podcast

How this Doctor is Using AI to Audit his Communication and Conversion! – IC069

Mar 17, 2026
Dr. David Amador, dentist and co-owner of Midtown Dental Studio who trains teams and uses AI for diagnostics and communication. He explains how AI audits consultations, scores storytelling, and boosts treatment acceptance. He also covers AI for radiograph interpretation, call evaluation, SOPs, and personalized patient videos.
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ANECDOTE

From Moonlighting To A Nine Chair Studio

  • David and his wife run Midtown Dental Studio, moving from moonlighting to a nine-chair practice focused on growth and marketing.
  • They learned SEO, social media and that 'build it and they will come' no longer works for modern practices.
INSIGHT

High Acquisition Does Not Guarantee Retention

  • Paid marketing can drive high new patient volume but low retention if messaging attracts the wrong patient segment.
  • David spent $7,000/month and hit 85 new patients with only ~6% retention due to poor fit.
ADVICE

Train Teams To Tell Patient Stories

  • Teach your team to be storytellers who explain problems without jargon and build emotional value before detailing procedures.
  • David trains staff to create rapport, use analogies and highlight long-term benefit to drive acceptance.
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