Andrew Wilkinson, co-founder of Tiny and former founder of MetaLab, shares insights on his journey as an entrepreneur and investor. He discusses the importance of speaking the language of founders, hiring advice, capital allocation for non-profits, and unpacks several of Tiny's acquisitions. Key topics include the rise of NFTs, the benefits of running service businesses, strategies for buying and growing companies, hiring exceptional talent, and philanthropy efforts.
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How MetaLab Began
Andrew started MetaLab by pretending to be an agency and cold-emailing Silicon Valley CEOs to win work.
That launchpad freelancing business quickly made him millions and enabled later investing and acquisitions.
insights INSIGHT
Value Of A Launchpad Business
Everyone should create a launchpad business earning $100–200k to buy economic freedom.
That income level removes stress and unlocks choices to build from.
insights INSIGHT
Geographic Arbitrage Built Margins
MetaLab had unusually high margins because Andrew sourced clients in Silicon Valley while hiring talent in Canada.
Geographic arbitrage created a durable profitability edge for the agency.
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Andrew Wilkinson is the co-founder and Managing Partner at Tiny. He previously founded MetaLab, one of the world’s top design agencies. He has gone from working out of his apartment a little over a decade ago, to today overseeing a group of companies with over 300 employees and tens of millions in revenue.
In this conversation, we discuss economic freedom, importance of speaking the language of founders, hiring advice, capital allocation for non-profits, and then we unpack a number of Tiny’s acquisitions.
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