The Drop 438 | Live from the On Lightspray Factory
Mar 2, 2026
Scott Maguire, Chief Innovation Officer who engineers automation and factory processes. Caspar Coppetti, co-founder driving scaling from prototype to production. Olivier Bernhard, co-founder and ex-pro athlete shaping performance-first ideas. They tour the Lightspray factory, discuss moving from manual to robotic production, designing for automation, robotics and workforce shifts, and future creative possibilities for sprayed uppers.
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Automation Solves Labor Shortages And Improves Precision
- On designed Lightspray to solve hard-to-find labor and improve precision with 32 robots replacing repetitive factory tasks.
- Caspar moved production to Busan because Korea's advanced robotics and aging workforce enable clean, consistent, high-precision automated shoe spraying.
Dream From A Halloween Toy Sparked Lightspray
- Olivier traced Lightspray back to a Halloween
Watching An Athlete Prove The Dream Brought Tears
- Olivier cried watching Helen O'Beary sprint in Lightspray at Boston because it validated years of investment.
- That marathon moment showed the tech working at elite level and convinced Olivier it was the start of something bigger.