The Jesse Chappus Show

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331: Cathy Heller - Don't Keep Your Day Job

Jan 7, 2020

Guest

Cathy Heller

Cathy Heller, creative entrepreneur and author who helps people turn passions into purpose. She talks about pivoting from a music career to licensing and coaching. She explains four creative archetypes, how to test a side hustle while keeping a day job, and why vulnerability, community, and permission to be imperfect matter for building a meaningful creative life.

01:04:51

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ANECDOTE

Freedom Born From Being Overlooked

Cathy Heller tells how being overshadowed by her high-achieving sister gave her freedom to experiment without perfection pressure.
That lack of expectation taught her to show up messy and try things she otherwise might avoid.

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ANECDOTE

From Label Drop To New Music Path

Cathy recounts moving to LA, signing with Interscope, getting dropped, then taking jobs in real estate and finance before returning to music.
That detour pushed her to discover licensing music for TV and ads as a viable career path.

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ADVICE

Use Your Day Job To Fund Validation

Validate your idea while keeping your day job and treat the job as an investor for your side hustle.
Test who you serve, iterate with them, and only quit after you have proof of concept.

Get the Snipd Podcast app to discover more snips from this episode

Kathy's Complicated Childhood

02:15 • 1min

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Freedom to Explore as an Overlooked Child

03:27 • 2min

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Music as Connection with Her Mother

05:38 • 1min

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From Dreaming Rock Star to Interscope Deal

07:03 • 3min

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Pivoting to Music Licensing

10:08 • 5min

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Lessons from Quitting: Validate First

Defining Your Archetype

23:11 • 7min

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Follow the River: Being Led

30:10 • 5min

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Service, Purpose, and Empathy

35:24 • 5min

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Permission to Be Mediocre

Speaking From the Heart on Stage

Workaholism to Two-Degree Shifts

51:47 • 5min

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Healing, Love, and Attachment

57:15 • 1min

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Action Steps for Starting a Side Hustle

• Mentioned in 2 episodes

Don't Keep Your Day Job

How to Turn Your Passion into Your Career

Cathy Heller

This book, based on Cathy Heller's popular podcast, encourages readers to find more purpose in their lives and make an impact by doing what they love. It includes inspirational stories from people in Heller's community who have taken control of their life's journey, offering advice on how to find the work you’re meant to do, grow your business, and build an abundant life. The book emphasizes the importance of empathy, mindset shifts, and taking actionable steps towards a more purposeful career.

#459

• Mentioned in 65 episodes

The big leap

Conquer Your Hidden Fear and Take Life to the Next Level

Gay Hendricks

In 'The Big Leap,' Gay Hendricks addresses the concept of the Upper Limit Problem, where individuals subconsciously sabotage their own success and happiness due to deep-seated fears and limiting beliefs. The book introduces four zones of activity: the Zone of Incompetence, Zone of Competence, Zone of Excellence, and Zone of Genius. Hendricks emphasizes the importance of identifying and operating in the Zone of Genius, where one combines what they love doing with what they are exceptionally good at. He also outlines four common hidden barriers to success: feeling fundamentally flawed, fear of disloyalty and abandonment, believing more success brings a bigger burden, and the fear of outshining others. The book provides practical advice on overcoming these barriers, embracing continuous growth, and achieving a balance between professional success and personal fulfillment.

Cathy Heller (IG: @cathy.heller) is a fire hose of inspiration. She's the host of the popular podcast Don't Keep Your Day Job, which was given the #1 spot on iTunes recommend list of shows for the New Year in 2018 and 2019. In the fall of 2019 Cathy released her first book under the same name (Don't Keep Your Day Job).

She is a phenomenal coach for creative entrepreneurs and she's helping people everywhere find a deeper sense of purpose and add their gifts to the world. Cathy often says "purpose is the opposite of depression" and she is truly lifting others to be the happiest version of themselves.

In this episode, we discuss:

Cathy's complicated childhood
Freedom to explore without judgement
Finding fulfillment through life and work
What happened to Cathy after being dropped by Interscope Records?
From studying humanities to living in Jerusalem
We're all connected to something deeper
Transitioning your hobby into a career
Who are you creating for?
The 4 archetypes explained
Finding other ways to do what you love
What am I best at?
We are put here to serve
Figure it out in every moment
Everyone wants to be seen
Share your vulnerability
Give yourself permission to be mediocre
Engage with your community
Find time for balance
Sitting with your thoughts
Start building your side hustle
Learn to be loved

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