GTM AI Podcast with Coach K and Jonathan Moss VP of Sales Built Custom AI Tools With Claude Code that Lifted Win Rate by 8%
Apr 9, 2026
Marchelle Rooney, VP of Sales at Mangomint and former salon owner turned sales leader, built no-code AI workflows with Claude Code and Notion. She describes creating a custom LMS, automating post-call tasks and hardware orders, brute-forcing 212 BDR transcripts, and inventing a Golden Script system that lifted win rate by 8%.
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Salon Owner Turned VP Who Rebuilt Her Tech Stack
- Marchelle moved from salon owner to VP of Sales after overhauling her salon tech stack and meeting Mangomint's CEO in person.
- She bought a new POS, fought integrations, called the startup, and onboarded the CEO who later hired her into Mangomint.
Let Nontechnical Operators Prototype In Notion
- Do let non-technical team members build AI prototypes with Claude Code and Notion to surface practical fixes.
- Marissa, a former hairstylist turned onboarding director, built a Notion-based LMS and iterated product training without engineers.
Automate Post Call Tasks And One-Click Hardware Orders
- Automate post-call tasks by extracting actions from transcripts and triggering one-click workflows.
- Marissa built a system that parses Momentum transcripts to extract tasks and order hardware with one click using data from the call.