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Early Wellington Impressions
- Charlie Ellis recounts his early interactions with Wellington Management in 1966, highlighting his impression of Jack Bogle and John Neff.
- Despite recognizing their brilliance, he observed Wellington's declining assets due to investor preference for performance funds.
Bogle's Indexing Pitch
- Jack Bogle's unique argument for indexing at Vanguard: it wasn't investment management (no decisions made) nor sales (clients would come).
- This rationale barely convinced the board, highlighting the initial resistance to indexing.
Index Fund IPO Challenges
- Vanguard's initial index fund IPO aimed for $200 million but struggled due to the prevailing belief in beating the market.
- Charging an 8% sales load further deterred investors, guaranteeing underperformance initially.


