Charlie Ellis on the Rules of Investing
Masters in Business
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Jack Bogle's Personality Franchise Development
Jack Bogle was a master of the personality franchise development business. He cared greatly about becoming clearly identified in a very specific way, he says. "Because of his personality, something deep inside him, drove him to always enhance things" If Jack Bogle had stayed in control, Vanguard would never have become the organization it is today,. It would be substantially smaller. And we wouldn't see the Vanguard that's been developed since then.
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