The Bossticks

Ben Soffer AKA Boy With No Job On How To Carve A New Path In Life, See Opportunity, & Create Your Own Future

29 snips
Feb 27, 2023
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ADVICE

Surround Yourself With Experts

  • Surround yourself with people who know what they're doing and absorb their knowledge.
  • As a CEO, don't insist your opinion is always right without industry experience.
INSIGHT

Authenticity Drives Brand Success

  • Launching a brand around your own audience and community builds credibility and success.
  • Many celebrity brands fail because the influencer lacks authenticity or industry commitment.
ADVICE

Start Direct To Consumer

  • Launch direct-to-consumer first to identify your strongest markets before wholesale.
  • Wine-based alcohol allows direct shipping to consumers, facilitating better brand communication.
Get the Snipd Podcast app to discover more snips from this episode
Get the app