The Game with Alex Hormozi

What does the perfect business look like? Today’s discussion dives into essential traits like uniqueness, high margins, and the importance of integrity. Discover how long-term thinking and a focus on value creation can lead to success. The conversation also highlights markets influenced by information advantages and inefficiencies. Plus, listeners can access a free Scaling Roadmap to aid their entrepreneurial journey. Perfect for those looking to build something lasting!

Don’t take more than you can handle. Today, Alex (@AlexHormozi) talks about the mistake he committed during the time he was running Gym Launch, how this mistake not only cost him the value he was bringing to clients but also cost him millions. He also shares advice to avoid this kind of mistake.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:05) - Gym owners lack data tracking, unaware of churn and profit.(3:17) - Advice: Don't take on too much at once.(4:52) - Keep business simple for it to grow big.(6:00) - Learn to say no, emotions affect decision-making.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

You don't need to make a million dollars a year to be in the top 1%. Today, Alex (@AlexHormozi) discusses wealth, the tactics you can use in order to retire by the age of 40, and the reason why most people cannot achieve this milestone in their lifetime.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:44) - Desire to be in the top 1% of wealth bracket(2:15) - People outliving their means is a common mistake(4:44) - Alex explains his "1% pyramid" model(10:45) - Consider income and time to save thousands monthly(13:48) - Alex's simple retirement calculator for your use(14:34) - Percentage of income spent determines how quickly you earnFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Always keep the quality in check. Today, Alex (@AlexHormozi) shares his experience during the time they had to fire many of their employees, what he and Leila were feeling during that time, the reason why they had to proceed with this move, and the lessons he learned from this.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:30) - Realized 4 people doing work of 25 in supplements company(2:48) - Lesson #1: Lack of experience hindered individual growth. Lesson #2: Irrelevant service business experience.(5:17) - Hired new director to optimize employee utilization after mass firing.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

It’s better to recognize an error early than never. Today, Alex (@AlexHormozi) breaks down the roles of each partner, and how to know whether or not it’s a smart decision to pursue the partnership depending on your situation.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:25) - 1st reason: No partners, no terms or agreement(3:56) - 3 pillars of a business: acquisition, product, operations(8:58) - Small businesses think and act small(11:39) - Bonus fact: Married couples in business last longerFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Two words: Lifetime Value. Today, Alex (@AlexHormozi) breaks down a simple exercise that will help you find where you should be placing your energy on in order for you to open more opportunities for growth in your business.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:03) - 2 ways to grow a business: Acquisition & sub-factors(3:45) - Business growth through customer LTV increase(6:54) - 5 ways to increase backend: price, cost, resells, cross-sells, upsells(11:08) - Exercise goal: clarity, not overwhelm, for business growthFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

What you say matters. Today, Alex (@AlexHormozi) talks about the three different statements you can start saying whenever you’re closing or selling sales and dives into the implications of each statement when you’re talking to a client.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:52) - Finding good salespeople is challenging due to their expertise.(2:06) - Three types of statements in selling.(4:18) - Question beliefs to provide value, not just tactical advice.(8:38) - Share relevant mini-stories, convince with words, not just stats.(10:46) - Best way to sell: understand and track what they're saying.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Sometimes, hearing a 3rd person’s point of view can greatly help you with the next steps you want to take! Today, Alex (@AlexHormozi) shares with us some of the valuable insights he got from his 1-hour private coaching call with Grant Cardone, and what he had to say about Alex’s 3 objectives to tackle during the call. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:55) - Keep acquiring skills, develop character traits(2:58) - Objectives: wealth, income, personal branding(11:20) - Others' success means they're better fundamentally(14:28) - Grant's genuine question impacted Alex's goalsFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Am I closer or further away from my goal? Today, Alex (@AlexHormozi) shares his thoughts on how expectations of education can be the root of many people’s failures in life, how we can keep ourselves grounded whenever we project absurd expectations, and the “winning formula” to improve your outlook.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(1:20) - Change happiness by expecting less(2:49) - Issue with binary outcome in learning and goals(5:50) - Toxic belief: making money after graduation(7:44) - Does a non-priority align with your ultimate goal?(12:06) - Ask if expectations are reasonable and can be loweredFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Protect the company at all costs. Today, Alex (@AlexHormozi) shares a story of an HR manager’s choices gone wrong, the two lessons he got from this moment, and what “value” really means when running a company.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Timestamps:(0:52) - HR role: not about making people happy, cautionary story.(7:03) - Employees ≠ customers. The company is the customer.(12:27) - Value: marketing/sales primary, operations secondary.(21:00) - Company's value based on people. HR recruits talent, protects.Follow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition