Leaders in Customer Loyalty, Powered by Loyalty360

Send us Fan MailLoyalty360's Mark Johnson interviews John Nash, Redpoint, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailWhen it comes to late night snacks, it is hard to beat a fresh, warm cookie. Started by a college student in a dorm room in 2003, Insomnia Cookies is now baking and delivering cookies across the United States.Insomnia Cookies has stayed true to its roots, with bakeries typically located near college campuses, but is enjoyed by cookie fanatics of any age. To better connect with their loyal fans, or Insomniacs, in 2021 the brand introduced its “CookieMagic” membership program giving subscribers special benefits for a small monthly fee.Loyalty360 CEO Mark Johnson spoke with Tom Carusona, Chief Marketing Officer at Insomnia Cookies to learn more about the brand’s new customer loyalty program, the power of unique customer experiences, and adapting to the changes brought about by Covid.

Send us Fan MailKnown for its generous rewards program, Wyndham Hotels & Resorts is beloved by everyday travelers worldwide. With partnerships top of mind for many brands in search of a competitive edge, in late 2021, Wyndham’s loyalty program, Wyndham Rewards, announced a brand-new collaboration with Bakkt. Bakkt is a digital asset platform that allows consumers to convert loyalty points into cash and then have the ability to buy crypto, discounted gift cards, or to spend cash or crypto. Through the partnership, members of Wyndham Rewards can easily link their account within the Bakkt App, unlocking the ability to instantly convert their points to cash. Loyalty360 spoke with Geoff Crossan, Group Vice President for Loyalty and Partnerships at Wyndham Hotels & Resorts, to better understand how the partnership works and how it will help drive engagement and loyalty from within their member base.

Send us Fan MailLoyalty360's Mark Johnson interviews Susan Frech, Vesta, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailLoyalty360's Mark Johnson interviews Ramya Murali and Michael O’Brien, Deloitte to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailLoyalty360's Mark Johnson interviews Travis Markel, Arrivia to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailLoyalty360's Mark Johnson interviews Christian Selchau-Hansen, Formation to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailTiffany Myers is the Director of Brand Creative at MOOYAH Burgers, Fries and Shakes, an American fast-casual chain with over 90 locations in operation throughout the US, Canada, and the Middle East. Myers and Loyalty360 CEO Mark Johnson discussed MOOYAH’S customer loyalty efforts via their recently launched app and loyalty program, as well as MOOYAH’S response to competitors and changing customers. 

Send us Fan MailLoyalty360's Mark Johnson interviews Susan Stein, Baesman to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us Fan MailLisa Regelman is the Director of Loyalty and Growth Marketing for Peet’s Coffee, a Bay Area-based coffee shop with about 200 locations in the U.S. and products available in about 1,700 grocery stores.Regelman spoke with Loyalty360 CEO Mark Johnson about the recently revamped Peetnik Rewards program, loyalty in a post-COVID world, and standing out in the loyalty industry.