

Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360
Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
Episodes
Mentioned books

Oct 14, 2022 • 9min
Loyalty Expo Award Winner – MGM Resorts
Send us Fan MailAnil Mansukhani is the Vice President of Loyalty Marketing, and Traci Mason is the Vice President of Brand Marketing at MGM Resorts. MGM Rewards, the brand’s reimagined loyalty program, was the Platinum Award winner at the 2022 Loyalty360 Awards in the Creative Campaign category.

Oct 11, 2022 • 19min
Loyalty360 Loyalty Live | Stephanie Meltzer-Paul, SessionM
Send us Fan MailLoyalty360's Mark Johnson interviews Stephanie Meltzer-Paul, SessionM, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 27, 2022 • 17min
Loyalty360 Loyalty Live | David Andreadakis, Kobie
Send us Fan MailLoyalty360's Mark Johnson interviews David Andreadakis, Kobie, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 15, 2022 • 10min
Loyalty360 Loyalty Live | Bill Schneider, SheerID
Send us Fan MailLoyalty360's Mark Johnson interviews Bill Schneider, SheerID, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 14, 2022 • 23min
Live on the Scene+ - Loyalty Program Shows No Signs of Slowing
Send us Fan MailMatthew Seagrim is the Senior Vice-President of Scene+, a Canadian loyalty program for Scotiabank, Cineplex Entertainment and Empire Company Limited. The Scene+ loyalty program has over 10 million members and has a member in over 50% of Canadian households.Loyalty360 CEO Mark Johnson met with Matthew Seagrim, Senior Vice-President of Scene+, about the company’s growth, its recent launch with Empire Company Limited, and the challenges and opportunities in customer loyalty in the wake of the pandemic.

Sep 13, 2022 • 10min
Loyalty360 Loyalty Live | Zsuzsa Kecsmar, Antavo
Send us Fan MailLoyalty360's Mark Johnson interviews Zsuzsa Kecsmar, Antavo to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Contribute to the 2023 Customer Loyalty Report! For those interested in contributing to the 2023 Global Customer Loyalty Report, you will find the survey link here: https://antavo.com/loyalty-report-survey/?partner=l360lliThe survey is open through September 30, 2022, and takes about 9 minutes to complete. Those who participate in the survey will receive a complimentary advance copy of the published report before its official release in December.

Sep 6, 2022 • 10min
Driving Loyalty through Donation Drives
Send us Fan MailCourtney Eaton is the President of Logistics at Funds2Orgs, a creative fundraising organization that supplies micro-enterprise partners in 26 developing countries worldwide with new and gently used shoes for resell.To date, Funds2Orgs has helped 20,000 nonprofits orchestrate shoe drives, providing inventory to over 4,000 micro-entrepreneurs worldwide. In turn, Funds2Orgs has contributed more than $11 million in fundraising for nonprofits, helping them reach their own missions, while keeping millions of shoes out of landfills.Loyalty360 CEO Mark Johnson met with Eaton to discuss the organization’s mission, its recent partnership with SugarCRM, and the impacts of technology on its customer loyalty.

Sep 2, 2022 • 19min
Fans Applaud Vivid Seats Loyalty Rewards
Send us Fan MailLoyalty360 CEO Mark Johnson spoke with Tyra Neal, Chief Marketing Officer of Vivid Seats, about the company’s innovative customer loyalty rewards program, its recent partnership with Rolling Stone, and the growing desire for community in a post-covid world.

Aug 31, 2022 • 17min
Shell and Kroger Fuel Customer Loyalty
Send us Fan MailLisa Carr is the GM of Marketing for Mobility in North America at Shell, a leading multinational energy company with operations in 70 countries with over 13,000 employees in the U.S. alone.Loyalty360 CEO Mark Johnson met with Lisa Carr to discuss the brand's recent partnership with Kroger delivery service in Florida, as well as the company’s overall views on customer loyalty.

Aug 29, 2022 • 16min
At Chico’s Outstanding Service is Always Fashionable
Send us Fan MailKate Jung is the Senior Director of Loyalty and Customer Insights at Chico’s FAS, an upscale fashion retailer comprised of three distinct store brands, Chico’s, White House/Black Market, and Soma, with nearly 1400 locations in the U.S. and Canada.Loyalty360 CEO Mark Johnson met with Jung to discuss the brand's newly revised loyalty programs and how changes in the customer landscape have impacted brand loyalty.


