

The Best Ever CRE Show
Joe Fairless
Welcome to the Best Ever CRE Show, the world’s longest-running daily COMMERCIAL real estate podcast. Founded by Joe Fairless, a co-founder of Ashcroft Capital who went from buying $35,000 homes to controlling more than $2.7 billion in real estate assets, the Best Ever CRE Show provides commercial real estate expert insights, education, and timely information to our community of active and passive investors who want to build wealth, build a legacy, and do more good in the world.
So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really goes on in commercial real estate investing — you’re in the right place. Our hosts interview commercial real estate experts every day to uncover secrets and strategies YOU can use to become a better, more informed investor. This is the Best Ever CRE show.
So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really goes on in commercial real estate investing — you’re in the right place. Our hosts interview commercial real estate experts every day to uncover secrets and strategies YOU can use to become a better, more informed investor. This is the Best Ever CRE show.
Episodes
Mentioned books

Dec 7, 2025 • 39min
JF 4112: Healthcare Jobs, Medical Office Tailwinds, and Institutional Capital Flows with John Chang
Healthcare hiring is driving job growth, cushioning the economy amid setbacks in other sectors. As the aging population boosts demand for medical services, medical offices thrive with stable vacancies and long leases. The multifamily market shows mixed signals, with oversupply in the Sunbelt but strong demand elsewhere. Institutional capital is flowing back into commercial real estate, fueled by positive returns and increased competition expected by 2026. Overall, policy clarity is crucial for sustaining this momentum in the market.

9 snips
Dec 6, 2025 • 46min
JF 4111: Vertical Integration, Ferrari-Level Hiring and Passive Investor Alignment ft. Dani Lynn Robison
Dani Lynn Robison, the dynamic co-founder and CEO of Freedom Family Investments, shares her journey from Ohio's turnkey rentals to establishing a robust real estate empire. She reveals the challenges that led her to vertically integrate all aspects of her business, from renovations to capital raising. Dani discusses her strategy for hiring 'Ferrari-level' leaders and ensuring investor satisfaction, even in tough times. Plus, she explores emerging opportunities in the Sun Belt regions—perfect advice for aspiring investors!

Dec 5, 2025 • 1h 15min
JF 4110: Lone Wolf Operations, 10x Thinking and Zombie Deals ft. Andrew Cushman
In this engaging discussion, Andrew Cushman, founder of Vantage Point Acquisitions, shares insights from his multifamily investment journey. He explains why he built an in-house operations team instead of typical partnerships, emphasizing the importance of operational control. Andrew discusses the pitfalls of ego-driven 10x scaling and the risk management lessons learned from extreme skiing. He also highlights alternative investment opportunities like laundromats, exploring modernization strategies and the current lending environment's impact on deal flows.

Dec 4, 2025 • 1h 1min
JF 4109: Industrial Tailwinds, Multifamily Cycles, and The Future of LP Investing ft. Soren Godbersen
Soren Godbersen, a real estate executive with nearly a decade of experience at EquityMultiple and now VP at Lightstone Direct, discusses the evolution of real estate crowdfunding. He shares insights on the importance of understanding platform incentives for LPs and highlights the differences between aggregator platforms and vertically integrated operators. Soren also delves into due diligence practices and red flags to watch for, emphasizing the significance of asset class selection. Tune in for a deep dive into tailoring investment strategies for today's market!

Dec 3, 2025 • 56min
JF 4108: Discipline Over Debt, Investor Transparency and Industrial Upside ft. Scott Lurie
Scott Lurie, founder of F Street Group and The Hard Money Co., shares his journey from house flipping to managing over $700M in assets. He reveals how he navigated the 2008 crash by focusing on discipline and conservative leverage, resulting in savvy purchases like a 410-unit acquisition for just $9K per door. Scott dives into the importance of transparency in raising capital, building investor trust, and his strategic shift toward value-add industrial and multifamily developments. He also emphasizes the need for new investors to pick a niche and commit to long-term goals.

Dec 2, 2025 • 27min
JF 4107: Hero’s Journey Frameworks, Epiphany Bridge Scripts & Investor Trust Building with Richard McGirr
Richard McGirr, Founder of Unlimited Capital and a marketing strategist, reveals the power of storytelling in capturing investor interest. He explains how facts alone fail to persuade, while personal narratives resonate deeply. Sharing his own entrepreneurial journey, including a pivotal failed webinar, he introduces Russell Brunson's Epiphany Bridge script, linking it to the Hero’s Journey framework. Richard emphasizes the importance of defining one's 'why' and overcoming false beliefs to enhance investor connections and boost conversions.

Dec 1, 2025 • 56min
JF 4106: Niche Media, CRE Storytelling and Viral Growth ft. Hiten Samtani
Hiten Samtani, founder of 1031 Media and former editorial director at The Real Deal, dives into the dynamic world of commercial real estate storytelling. He reveals how infusing entertainment into industry reports can enhance engagement and loyalty. Hiten discusses the evolving competition for syndicators as major players like Blackstone target retail capital. Additionally, he highlights the impact of niche media strategies and the importance of catering content to audience needs, ultimately reshaping the fabric of real estate coverage.

Nov 30, 2025 • 31min
JF 4105: Slowing Hiring, Capital Costs and the Hidden Advantages for Today’s Investors with John Chang
John Chang, a seasoned commercial real estate researcher from Marcus & Millichap, discusses the fallout from the DOJ's RealPage settlement and its impact on data accuracy, crucial for investor decisions. He explores the influence of political uncertainty on hiring rather than capital costs and predicts slower household formation and apartment absorption by 2026. Highlighting current market dynamics, Chang urges investors to seize opportunities with positive leverage, suggesting that upcoming pent-up demand will reward those who act before the market shifts.

Nov 29, 2025 • 51min
JF 4104: Raising Capital, Retaining Residents and Running Apartments the Right Way ft. Ed Mathews
Ed Mathews, Founder and CEO of Clark Street Capital, shares his transformative journey from Silicon Valley tech executive to multifamily real estate investor. Motivated by family time, he scaled his portfolio by building trust with contractors and implementing robust systems. Ed emphasizes the importance of retaining long-term residents for better returns and discusses how AI is revolutionizing his operations. He also reveals his strategic shift to asset management and his plans for a debt fund and private equity fund to target larger acquisitions.

Nov 28, 2025 • 1h 9min
JF 4103: Affordable Housing Incentives, Multifamily Cycles and Smarter Underwriting ft. Robert Beardsley
In this engaging discussion, Robert Beardsley, a partner at Lone Star Capital, shares his insights as a multifamily investor in Texas. He elaborates on the transition from a rising price market to a balanced one, highlighting the benefits of focusing on Class B suburban assets. Robert explains his strategy in avoiding risky bridge debt by prioritizing affordable housing and tax-exemption partnerships. The conversation also touches on the implications of Texas legislation and the potential risks surrounding improperly structured tax exemption deals, emphasizing the importance of tenant affordability.


