The Edward Show
Edward Sturm
Daily SEO advice, hacks, and interviews with some of the top voices in search engine optimization, as well as sit-downs with many undiscovered talents.
Episodes
Mentioned books
Oct 24, 2023 • 14min
Elite-Level SEO Content Marketing
E111: How engaging article writing leads to: - Increased SEO Domain Authority - Ridiculous evergreen Google rankings - Newsletter subs - Everest-sized mountains of cash #SearchEngineOptimization #seo #contentmarketing #performancemarketing
Oct 24, 2023 • 13min
How Spending $162,301.42 on Clothes Made Me $692,500 by Neil Patel
E110: Neil Patel runs an experiment to see if spending hundreds of thousands of dollars on luxury clothes will give him a positive ROI.
Oct 22, 2023 • 12min
Michael Bloomberg Responds to a Quitting Advocate on LinkedIn
E109: A guy writes a long LinkedIn post advocating quitting and starting something new. The guy is being weak. Michael Bloomberg has a long quote explaining what success really is. The grass is not greener on the other side. It's most likely green where you are now.
Oct 21, 2023 • 10min
New Lessons About TwitterX: Ads and Organic
E108: Two valuable things I've learned about TwitterX ads. And two valuable things I've learned about TwitterX organic posts (not paid ads).
Oct 21, 2023 • 11min
When to Use Marketing Language: Retina Display, Blast Processing, Keyword Arbitration, Triluminous
E107: Examples of marketing language and when to use it. Some brilliant ones: - Retina Display - Blast Processing - Keyword Arbitration - Triluminous - Natural - Military Grade
Oct 20, 2023 • 18min
I've Been Using an iPhone 8 and a 2014 MacBook Pro Until Now
E106: One of my best episodes. I got my entire social media following until now shooting on an iPhone 8 and editing on a 2014 MacBook Pro. In this episode, I counter popular excuses people have for not starting on TikTok, which is among my favorite growth hacks. No excuses.
Oct 19, 2023 • 16min
Secrets From New York Tech Week
E105: Nikita Bier, Ankur Nagpal, Turner Novak, Nichole Wischoff, and Nicole Behnam share their most impactful lessons as well as stories they probably shouldn't share during a New York Tech Week panel. Here are my takeaways.
Oct 17, 2023 • 10min
A Thank You Email That Gets Backlinks
E104: If your product doesn't yet have total product-market fit, you can still write copy so good that you go viral, get backlinks, and use that to find the market through SEO. The CD Baby thank you email is an example of copy this good. It's all about leverage. This one nails it.
Oct 16, 2023 • 9min
Yves Saint Laurent Explains Why You Should Raise Prices
E103: I learned this morning to RAISE PRICES. Marc Andreessen also says you should RAISE PRICES. And I divulge a conversation I had a year ago with a director at Yves Saint Laurent who told me why they - you guessed it - RAISE PRICES. #buildinpublic #indiehackers #pricingstrategy #startups
Oct 15, 2023 • 21min
1,000 True Fans by Kevin Kelly
Exploring Kevin Kelly's concept of '1,000 true fans' and its popularity among entrepreneurs, artists, and creators. The potential of '1,000 true fans' as a sustainable source of income and marketing. Retaining full price and building an email list. Discovering untapped potential of the market and the power of true fans for building a successful business.
