The Edward Show

E251: People are using Microsoft, Google, and even university forums to do parasite SEO. This is in addition to Reddit and Quora, which I previously reported on. SEOs insert their content into these places, even stealing that content from elsewhere, and rank above the original. Credit to Charles Floate for the share. #parasiteseo #seo #searchengineoptimization #affiliatemarketing

E250: This dating app requires a credit score of 675+ for its users. Sounds like a low user base? It's secretly an incredible free publicity stunt and backlink magnet. Brilliant. My SEO articles: https://edwardsturm.com/articles/search-engine-optimization/ #gotomarket #seo #linkbuilding #viralmarketing The Edward Show https://edwardsturm.com/the-edward-show/

E249: How to launch a new SaaS. - Where and how to launch. - How to price at the beginning. - How to have an attractive referral program. - What to do with users. #startups #indiehackers #gotomarket #buildinpublic Lune: https://lunelearning.com/ My Love Letter to Bottom-of-Funnel SEO: https://edwardsturm.com/articles/bottom-of-funnel-seo-love-letter/ Ep 119 - How to Use TikTok if You Are a Software Startup: https://youtu.be/JpasjsHS0Z4?si=U30vHLJmuw2A9EC1 The Edward Show: https://edwardsturm.com/the-edward-show/

E248: If you've considered using AI-generated text for SEO, this episode is for you. The last 48 hours have been an absolute bloodbath for SEOs doing this. Even in my decade+ in the field, this is shocking. Here's what's happening. #seo #searchengineoptimization #googlesearchconsole #seostrategy The Edward Show https://edwardsturm.com/the-edward-show/

E247: It took Caleb Simpson years to be successful. Lessons from this episode: - Shamelessly steal every good idea that's relevant to you. - Be persistent. Be consistent. It took Caleb years to find success. - Don't be afraid to go it alone. #biography #SuccessStory #calebsimpson #persistence The Edward Show https://edwardsturm.com/the-edward-show/

E246: I made this 2-minute SEO change (literally 2 minutes), and it took my ranking from #24 to #1 - in one week. Everybody talks about how to optimize for a keyword. Few people talk about how to unoptimize for it. #seo #SearchEngineOptimization #buildinpublic #gotomarket The Edward Show https://edwardsturm.com/the-edward-show/

E245: Effortless thought leadership. Infinite stream of validated content in your niche. This idea is diabolical… if it works. #thoughtleadership #contentmarketing #SocialMediaTips #personalbranding The Edward Show https://edwardsturm.com/the-edward-show/

E244: Elon Musk's response to the Meta outage was a brilliant use of capitalizing on trending events. Easy relevancy and views. Also, a story of how one video didn't go viral, and with a little tweak... it popped. #instagramdown #meta #facebookdown #MarkZuckerberg The Edward Show https://edwardsturm.com/the-edward-show/

E243: Most people think playing to win is about how hard you're willing to work. It's not. Playing to win is about the risks you're willing to take. The story of how Bobbi Althoff got Drake on her new podcast exemplifies this. The article: https://edwardsturm.com/articles/how-bobbi-althoff-got-drake-on-her-podcast/ #bobbiathoff #Entrepreneurship #marketing #successstory The Edward Show https://edwardsturm.com/the-edward-show/

E242: New concept I'm playing around with: "Fuck You Marketing Skills." "Fuck You Money" vs "Fuck You Marketing Skills" #marketing #inbound #organic #evergreen The Edward Show https://edwardsturm.com/the-edward-show/