Coffee with Jon - Think Big. Get Unstuck. Grow Your Business

Jon Dwoskin
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Jan 4, 2021 • 31min

Building a Successful Company

Jon and Carrie discuss what it takes to build a successful company. Carrie Schochet is the Founder and CEO of Purple Squirrel Advisors, a boutique executive search firm based in Troy, Michigan. With a passion for helping companies grow by creating exceptional leadership teams, Carrie has spent the past 16 years connecting C-level and senior executives with leadership positions in finance, accounting, human resources, operations, sales, and marketing. After graduating from the University of Notre Dame, Carrie moved to Chicago and spent over a decade climbing the ranks at one of the nation's leading recruitment and staffing firms. In late 2012, she moved back to Rochester Hills to be closer to family. In early 2015, Carrie launched Purple Squirrel Advisors with the mission of designing a consultative, "white glove" recruitment process customized to each client. Her team's expansive and loyal network combined with their direct sourcing activities helps to connect companies with unique candidates and fulfill even the most difficult searches. Carrie is passionate about not only building a successful company but also solving challenges for business owners and senior leaders. She has established a brand at Purple Squirrel Advisors focused on enthusiasm, resilience, curiosity, integrity, and compassion. She lives these values and applies them authentically to her everyday life. Carrie is humbled that Purple Squirrel Advisors has emerged as a thought leader in the executive recruitment industry and beyond. Carrie's compassion and values have led to a passion for philanthropy and helping others. Carrie co-founded 100 Business Who Care to bring business leaders together who want to make a sizable impact while demonstrating true community leadership. Additionally, Carrie is the founder of CFO Next, a group she launched in early 2013 when she discovered a lack of resources and networking opportunities for transitioning or unemployed senior financial executives. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!
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Jan 3, 2021 • 10min

7 Minute Sales: The January Effect

In the first episode of the new year, Scott and Jon discuss The January Effect. What is it and how can we leverage it? Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!
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Jan 2, 2021 • 31min

Being Etiquette and Proper

Jon and Danielle discuss everything etiquette and what proper means today! Danielle Kovachevich, Founder and Lead Coach at Detroit Academy of Etiquette Certified Etiquette Instructor, Danielle Kovachevich, specializes in helping professionals navigate the modern business world with social graces that bring dignity to daily work. Her expertise includes international business protocol, digital decorum, corporate consulting, and fine dining etiquette. As Chief Etiquette Instructor for Bluestone Executive Communications, Danielle's client list includes some of Detroit's top executives from Magna, Delphi, Lear Corporation, Grupo Antolin, Special D Events, The Townsend Hotel, Aptiv, Martinrea International, Hitachi, Autoliv, and Youth Entrepreneurs to name a few. She has also delivered educational programs to Loyola High School in Detroit and Holy Name School in Birmingham. She earned her Master's Degree in Curriculum and Education from Michigan State University and is certified in Etiquette Instruction by the Etiquette Institute of St. Louis. Danielle started Detroit's Academy of Etiquette after seeing how targeted programming impacted her clients and helped them achieve a new level of success, not only in their professional lives but their personal lives as well. "When given the right tools, participants feel a new confidence that helps them conquer any new venture; whether it be a new client, a new job, a new position, a sophisticated social soiree, or a first date. We've got you covered!" says Danielle. Danielle is also the co-founder and President of Project 2, a non-profit organization supporting women who have fallen on hard times and are interested in reentering the workforce. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Danielle Kovachevich: Website: https://detroitacademyofetiquette.com Instagram: https://www.instagram.com/detroitacademyofetiquette/ LinkedIn: https://www.linkedin.com/in/danielle-kovachevich-0b0b15131/
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Jan 1, 2021 • 44min

Everything SEO

Jon and Dan discuss everything SEO and how to make it work for your company! Dan Golden is a veteran digital marketing executive, entrepreneur, and business innovator. Dan is a search geek at heart and still spends time auditing accounts, testing new tactics, diving into analytics, and making strategic recommendations for his clients. Dan has spent time on the client-side, with large agencies and had a brief stint at Google before launching BFO. As President and co-founder of the Chicago based digital agency, BFO has been awarded as Ad Age's #1 Best Place to Work and a 6-time Inc. 5,000 honoree as well as recognition for client work from the US Search Awards, Landy Awards, and the US Drum Search Awards. Forbes, Huffington Post, Inc. Magazine, and Mashable have featured Dan's thought leadership. He speaks regularly at conferences like ANA Marketing Futures, Conscious Capitalism, Pubcon, HeroConf, and Inbound and is an Adjunct Lecturer on Digital Marketing at DePaul University and a guest lecturer at Northwestern University. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Dan Golden: Website: BeFoundOnline.com Facebook: https://www.facebook.com/BFO/ Twitter: https://twitter.com/befoundonline Instagram: https://www.instagram.com/be_found_online/ LinkedIn: https://www.linkedin.com/company/befoundonline YouTube: https://www.youtube.com/user/watchbfo
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Dec 31, 2020 • 27min

Marketing Vs. Branding

Jon and Mark discuss marketing and branding. Mark S. Lee is President & CEO, The LEE Group (TLG), MI LLC, an independent integrated marketing consulting firm focused on providing marketing, branding, and communication solutions to clients. Additionally, TLG provides training & development to organizations in the areas of branding, re-branding, and communications and has advised on how to effectively implement in an integrated fashion. Throughout his distinguished career, Lee has held marketing leadership positions locally, regionally, and nationally where he was responsible for leading the strategic, marketing, communication, and other-related areas focused on business strategy and growth. He has worked for such blue-chip organizations including AAA, Pepsico, Blue Cross Blue Shield of Florida, et. al. Additionally, Lee was the Detroit Lead Instructor for the Emerging Leaders (formerly, e200), an initiative focused on business growth and developing entrepreneurial CEOs. Under Lee's three-year tenure, Detroit became the #1 program in the country. His column turned blog, "Small Talk with Mark S. Lee", appeared in the Michigan Chronicle for three years and now appears via blog for Crain's Detroit Business. It provides tips to businesses who are interested in growing their business and to individuals who aspire to become entrepreneurs. Lee also hosted a weekly radio show, "Small Talk with Mark S. Lee", on Detroit's WXYT 1270 and streamed via radio.com, and currently hosts "In the Conference Room with Mark S. Lee", which airs on 910 am Superstation, in Detroit. In addition to being a noted public speaker, he's also an adjunct professor, Marketing, at Eastern Michigan University and has been invited to speak as a guest lecturer at Boston University and the University of North Florida (UNF). Additionally, Lee was an adjunct professor of Marketing & Management, at Walsh College, in Troy, Michigan. Lee is also the past Detroit instructor for Interise's Emerging Leader's Program (formerly, e200)–an initiative focused on assisting entrepreneurs focused on growth. Throughout his career, Mr. Lee has received numerous awards, been the focus of many articles, and has been invited to speak on various Marketing and Branding topics across the country, including recently being named a Comcast Newsmaker. Lee also contributes on WXYZ, Channel 7's (ABC affiliate in Detroit) "Spotlight on the News" and has been interviewed for Detroit's Channel 56's (PBS) "American Black Journal", "Michigan Matters" (CBS, Detroit) and on Fox 2, in Detroit. Lee is also currently the creator and host of "EMU Today", a general affairs program focused on Eastern Michigan University. Additionally, he has provided his perspective on local radio in New York City. He holds a Master's degree (MBA) in Marketing from the Kellogg Graduate School of Management (KGSM) at Northwestern University and a Bachelor of Business Administration (BBA) from Eastern Michigan University. Connect with Mark Lee: http://www.leegroupinnovation.com/ www.linkedin.com/in/leegroup Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/
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Dec 30, 2020 • 2min

Today's Quick Tip: Video Marketing

Jon shares a quick tip about the importance of marketing with videos. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!
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Dec 29, 2020 • 31min

Talk Therapy and Breaking Stigmas

Jon talks with Kelly Kelly Houseman, mental health counselor, about the importance of talk therapy and overcoming breaking stigmas. Kelly Houseman is a licensed counselor with a private practice in the Detroit area. She is a writer and speaker with a passion for mental health and breaking stigmas. Her website offers relatable self-help tips, ways to embrace the chaos, and more…all with a humorous, uplifting twist! Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Kelly Houseman: Website: www.kellyhouseman.com Twitter: KellysReality Instagram: KellysReality Facebook: www.facebook.com/kellysreality
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Dec 28, 2020 • 17min

Creating and Scaling a Pet Business

Jon and Roy discuss all things pets! Roy Stein is the founder and CEO of BabelBark. BabbleBark brings everyone in your pet's life, (groomers, trainers, vets, co-owners) into one, online, social space. The platform currently connects 1,100 businesses to 230,000 pets. They are venture-backed, with 9.5M raised, and are growing exponentially in terms of users and market share. Connect with Roy Stein: https://www.linkedin.com/in/roy-stein-576abb/ https://babelbark.com/ Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!
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Dec 27, 2020 • 20min

7 Minute Sales: Pulling Strings

The holidays are upon us! How did you do on your pre-holiday goals? Scott and Jon come clean on their own progress and more in this episode. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!
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Dec 26, 2020 • 33min

Getting Back to Center During Stress

Jon sits down with his therapist, Dr. Paul Kaye on how to get back to center during stressful times in our lives. Dr. Kaye is a licensed clinical psychologist in private practice in the state of Michigan. Following seven years at Sinai Hospital of Detroit where he worked extensively within the inpatient, day hospital, and outpatient departments, he began a private practice in 1980. He has been on the teaching faculties at the University of Detroit's Clinical Psychology program; Wayne State University-School of Medicine-Psychiatric Residency program; and the American Group Psychotherapy Association. He works primarily with adolescents and adults using treatment modalities including individual, family, marital, and group psychotherapy. He has also served as a consultant to community-based facilities including Catholic Social Services of Wayne County, Detroit VA Hospital, Henry Ford Hospital, the Family Practice Residency at Providence Hospital, and Michigan Rehabilitation Services. On the personal side, Paul has been married for 47 years with two daughters and three granddaughters. He spends his free time traveling, playing tennis, raising Japanese Koi (goldfish), enjoying the skies as an amateur astronomer, and practicing the art of being silly with his granddaughters. Paul also has an interest in writing and recently completed a screenplay involving the issue of deception within the context of a therapeutic relationship. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!

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