INspired INsider Podcast

Dr. Jeremy Weisz
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Dec 10, 2021 • 50min

Underdog Mentality and How to Handle Your Public Image in a Crisis With David Oates of PR Security Service and Bill Byrne of Remedy PR

David Oates is the Principal at PR Security Service and has more than 25 years of strategic public relations and crisis communications experience. David started his career as a US Navy Public Affairs Officer before moving into leadership roles at ContentOne, Financial Profiles, Inc., and Stalwart Communications. He has expertise in addressing various crises spanning from the military government, corporate, charity, and startup environments. Bill Byrne is the Co-founder and Director of Remedy Public Relations, where he oversees and helps execute public relations, social media, and marketing programs for clients. He has been in the public relations field for 25 years and has worked on campaigns for Intel, Burton Snowboards, Sony, Procter & Gamble, and emerging brands in tech, healthcare, finance, and even craft beer. In this episode… You're often in the public eye as a business owner, which comes with many responsibilities. In this day and age, when one misstep can bring down your business, how do you promote your company as an underdog in a competitive environment? Unfortunately, many business owners focus too much on the campaign side of PR while forgetting to handle their image and devise a plan for crisis management. How do you manage your public image safely and stay ahead of the narrative if — and when — a crisis occurs? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Principal at PR Security Service, David Oates, and Bill Byrne, Co-founder and Director of Remedy PR. They discuss staying on top of your public image, winning PR battles as an underdog, how to handle your public image in a crisis, and lots more.
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Dec 3, 2021 • 26min

How to Set and Achieve Goals With Ian Garlic, Founder of Video Case Story

Ian Garlic is the Founder of Garlic Marketing, the brand behind Video Case Story, where they help brands with the strategy and goals for video case stories. Ian is also the Founder of StoryCrews, a company that helps businesses connect with top-rated videographers and market and expand their brand through powerful stories captured on video. He also runs and hosts his podcast, the Garlic Marketing Show, and has featured amazing guests such as Gary Vaynerchuk, Neil Patel, Ryan Deiss, and many more. In this episode… If you were to rank your ability to set and achieve your goals on a scale of one to 10, what number would you score yourself? If you didn't score as high as you would like, what do you think are the roadblocks stopping you? As simple as goal setting may seem, we are often disappointed because we forget that it's not all about the goals we set — it's about our plan to achieve them. Sometimes we even make the mistake of taking other people's goals and making them ours, and then we get frustrated when we don't achieve them. How can you better set and achieve your goals? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring Ian Garlic, Founder of Video Case Story. They discuss goals setting, the importance of self-awareness, why small goals matter, achievement and process goals, as well as roadblocks to expect. Stay tuned!
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Dec 1, 2021 • 26min

Gratitude Day and Random Acts of Kindness With Aaron Walker, Founder of View from the Top

Aaron Walker is the Founder of View from the Top, where he offers professional life and business coaching services. He also moderates and facilitates twenty weekly mastermind groups, including Iron Sharpens Iron. Aaron coaches both existing entrepreneurs and those aspiring to become successful entrepreneurs to grow their success and significance. Aaron has been an entrepreneur for the past 42 years. He built eight successful businesses, including Broadway Pawn Shop, which he started when he was 18 years old and later sold to a Fortune 500 company for seven figures. He also created and ran American Diamond Exchange, a multimillion-dollar construction company, among many others. In this episode… What are you grateful for? We've all been asked that question at some point, and we often come up with a list of things we are thankful for, which is excellent. But what if we could do more than just say it? What if we could show someone else how grateful we are through random acts of kindness? Anyone can take part in random acts of kindness — because you don't need to have a ton of money to start a cycle of gratitude and generosity. Sadly, not many people remember to do it, and when they do, they are not sure how best to go about it. But don't worry, this episode has you covered. Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring Aaron Walker, the Founder of View from the Top. They discuss why Black Friday means Gratitude Day for Aaron and his grandkids, why it matters, and how you too can start doing random acts of kindness.
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Nov 25, 2021 • 42min

How to Craft a Compensation Scheme that Attracts and Motivates the Right People For Your Company With Verne Harnish, Owner Scaling Up

Verne Harnish is the Founder of the world-renowned Entrepreneurs' Organization (EO), an establishment with over 16,000 members worldwide. Verne has been chairing EO's premiere CEO program held at MIT for 15 years and counting. He's also the Founder and CEO of Scaling Up, a global executive education and coaching company with over 200 partners in six continents. Verne has spent the past four decades helping companies scale. He is the author of multiple books, including the best-seller, Mastering the Rockefeller Habits, The Greatest Business Decisions of All Time, Scaling Up, and his latest book, Scaling Up Compensation: 5 Design Principles for Turning Your Largest Expense Into a Strategic Advantage. In this episode… With brands taking new routes in their compensation plans and workers wanting to get the most value for their work, your compensation scheme can become a strategic advantage when done right. Unfortunately, many business leaders wrongly set up their compensation plans, so their most considerable expense has become a downer. How then do you craft a fair compensation plan that attracts and motivates the right people for your company? What do you do about compensating management staff fairly when their contributions are hard to measure, especially for a service business where people 'eat what they kill?' Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Owner of Scaling Up, Verne Harnish. They discuss why compensation is top of mind for businesses today, mistakes leaders make when setting up compensation plans — and what to do about it, the best ways to structure compensation, and more!
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Nov 23, 2021 • 26min

"I Don't Have Time to Start a Podcast" & 10+ Reasons How Podcasting Will Save You Time

Dr. Jeremy Weisz is the Co-founder of Rise25. He has been involved in podcasting for 11 years and was a Senior Producer for one of the early business podcasts; he assisted in putting all of their systems in place and helped them add volume, feature, and edify various business leaders. Dr. Weisz has also been running his podcast, Inspired Insider, since 2011. He has featured top entrepreneurs, founders, and CEOs of P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, and many more. In addition to running Rise25, Dr. Weisz owns a nutritional supplement business and runs his chiropractic and massage facility, Chiropractical Solutions & Massage. John Corcoran is a recovering attorney, an author, and was a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and has run his boutique law firm in the San Francisco Bay Area catering to small business owners and entrepreneurs. John has been the Host of the Smart Business Revolution Podcast since 2012. He has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, from Peter Diamandis and Adam Grant to Gary Vaynerchuk and Marie Forleo. John is also the Co-founder of Rise25 Media, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners and generates ROI through their done-for-you podcast service. In this episode… If you already have meetings with your referral partners, potential clients, and other people you admire on your schedule, then that's all the time you need for a podcast. But if you don't have these people on your schedule already, a podcast is a great method to do so and get value from it. You gain and give value by having a podcast — from saving travel time, networking on a deeper level, fast-tracking your sales process, giving to your best relationships, and more. Having a podcast is the smart way to create value if you've been trying to achieve all this. So how do you begin? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz, featuring Co-founder of Rise25 and the Host of the Smart Business Revolution Podcast, John Corcoran. Together they talk about saving networking and referral marketing time through podcasting, uncommon ways to give and get value from a podcast, and much more.
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Nov 18, 2021 • 23min

What Is Your North Star? With Ronald Diamond, Founder and CEO of Diamond Wealth

Ronald (Ron) Diamond is the Founder and CEO of Diamond Wealth, a boutique financial services firm catering to 100 single-family offices' unique needs ranging in size from $250 million to $30 billion. At Diamond Wealth, Ron helps single-family offices navigate the entire spectrum of investments, including advice on investments in private equity, real estate, and venture capital. They have investment banking, private investment, environmental and social governance, and philanthropy divisions. Ron is also the Chair of TIGER 21 in Chicago. TIGER 21 is the premier peer-to-peer learning network for high-net-worth individuals. In this episode… As the world changes around you and people search for opportunity, it's vital to focus on one question: what is your north star? While you think about it, remember you're a business owner creating wealth — what comes after that big exit? This episode is packed with insight about being the go-giver, providing value, and getting it back as wealth. But wealth and succession planning are not nearly talked about enough. Our guest, Ron Diamond, peels back the layers of wealth growth and transfer, but beyond all that, he wants you to do it from your north star. Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Founder and CEO of Diamond Wealth, Ron Diamond. They discuss the fragmentation in family offices and how Ron is trying to solve it, why wealth transfer is declining, the foundation for wealth growth and transfer, and what your north star has to do with all of it. Stay tuned.
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Nov 16, 2021 • 43min

Ed Challenged Me... How Do You Push Yourself? With Ed O'Keefe, Co-Founder of Consulting For Equity

Ed O'Keefe is the Co-founder of Consulting For Equity, where he teaches Roland Frasier's CFE™ method that generated 20,000 new customers through a 5 Day Challenge. Ed is also the Author of the book Time Collapsing! The New Art of Speed, Money, Power, and Meaning. He has used his time collapsing methods to leap to the top of industries. He has started multiple companies from scratch and built them up to seven and even eight figures. In the dentistry field, Ed sold over $50,000,000 in marketing systems and seminars. He started Marine Essentials and has sold over $60,000,000 in health supplements. On top of having seven kids and running his businesses, Ed is a graduate of Kokoro 40, the 51-hour mini hell week challenge created by Commander Mark Divine. In this episode… How do you push yourself to do what scares you? Many people stop themselves from doing physical challenges by thinking that others who have achieved these feats do not feel the same pain. The episode is about pushing yourself mentally and physically and having others help drive you towards your goals. Ed O'Keefe has been through it. He was a graduate of Kokoro 40, a 51-hour mini hell week created by Commander Mark Divine. If you want to successfully take on a physical feat or challenge, this episode is for you! Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Co-founder of Consulting For Equity, Ed O'Keefe. Ed challenges Jeremy to do a Murph, and they discuss how people stop themselves from taking on physical challenges, the importance of remaining positive and present, and how to do what scares you to death. Stay tuned.
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Nov 11, 2021 • 47min

[Top Agency Series] Expanding Your Brand Impact Through Social With Duncan Alney of Firebelly Marketing

Duncan Alney is the Founder and CEO of Firebelly Marketing, an award-winning Social Media Marketing firm that increases brand likability through social media marketing. Duncan has worked in marketing for 25 years and brings his expertise in engaging with clients and rebuilding brands to each project. He has worked with Netflix, Fiji Water, and so many more brands. Duncan is also the Host of the Firebelly Social Show, a podcast that features top entrepreneurs in the food and beverage space on a mission to make the world better. In this episode… Social media can expand your brand's impact and help you become a likable brand, but there's one big problem: many brands do not know how to connect with people on social media, so they leave money on the table. However, you can change that quickly by utilizing social channels that are relevant to your brand. How do you know which social channels are great for your brand? Which platforms are often overlooked but are a great place to connect with your potential customers? Today's guest is here to answer all of your social media marketing questions. To find out how to take your brand's social game to the next level, listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring Duncan Alney, Founder and CEO of Firebelly Marketing. You don't want to miss a minute of this episode! They discuss the underutilized social channels you should get on quickly, social trends to help your brand become more likable, and lots more.
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Nov 9, 2021 • 1h 13min

The Barefoot Wine Story: How Hardship, Hustle, and Heart Built America's #1 Wine Brand With Michael Houlihan, Founder of Barefoot Wines

Michael Houlihan is a highly sought-after business strategist, keynote speaker, consultant, and corporate trainer. He is the Founder of the iconic Barefoot Wine brand, which eventually was acquired by E & J Gallo. After selling the company, Michael and his partner Bonnie Harvey co-authored The New York Times best-selling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. His latest venture is Business Audio Theatre, which performs founder stories in audiobook format to improve employee acquisition, engagement, and tenure. In this episode… Inspirational stories, the sheer hustle behind building a household brand, and the heart that keeps going no matter what: today's guest, Michael Houlihan, shares it all. He takes us back to when Barefoot Wines was an accidental idea, the arduous task of winning shelf space in retail stores, and why worthy cause marketing was not a cool thing to do back in the day — but it paid off. And just when you think you've learned the biggest lesson, Michael drops how to implement change in your company quickly and how it was the lifeline for Barefoot Wines. On top of that, Michael reveals top insights for effective worthy cause marketing in today's wine business space, why sharing your founder story is an HR hack, and lots more valuable lessons. Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz and Drew Hendricks of the Legends Behind the Craft podcast. Together they host Michael Houlihan, Co-founder of Barefoot Wines and Business Audio Theatre. They talk about the Barefoot story like you've never heard it — from idea to exit, the hard lessons in-between, and how the story became a best-selling book and an award-winning audio play. Stay tuned.
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Nov 4, 2021 • 49min

How to Sell Your Online Business for Top Dollar - The EXITPreneur's Playbook

Joe Valley is a serial entrepreneur, M&A Advisor, podcaster, and Partner at Quiet Light, one of the top online business brokerage-advisory firms in the world. He is the author of The EXITPreneur's Playbook: How to Sell Your Online Business for Top Dollar by Reverse Engineering Your Pathway to Success and host of the Quiet Light Podcast. As a Certified Mergers & Acquisitions Professional and a frequent guest expert in mastermind groups, AMAs, podcasts, and speaker events for entrepreneurs worldwide, Joe has mentored thousands of entrepreneurs who want to manage their own exit. In this episode… Do you have the stamina to pursue a dream, fail big, and still keep going? Joe Valley's honesty and integrity are evident as he shares raw stories of failure, greed, lessons learned, and building his company to help other entrepreneurs succeed. There is an overwhelming success that can be achieved if you are persistent, open to learning, building relationships, growing, and simply being a good person. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz talks with Joe Valley, a Partner at Quiet Light, to hear his insight on becoming a successful serial entrepreneur and best-selling author. Joe also shares the benefits of utilizing media for advertising, tips for buying and selling a business, and how to epically fail — and still succeed. Stay tuned!

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