INspired INsider Podcast

Dr. Jeremy Weisz
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May 23, 2017 • 20min

[One Question] Enjoying a Personal Reward with Tom Sanders Founder of Our Pampered Home

Today we have Tom Sanders, founder of Our Pampered Home. They were ranked among the Top 100 sellers overall on Amazon and have had over 212,756 reviews. Our Pampered Home has experienced year over year growth of over 40% for the past 12 years and has grown into one of the top online retailers. Here's a glimpse of what you'll learn: [0:42] Jeremy's introduction to his guest, Tom Sanders. [1:40] Tom talks about the best selling products and trends he's seen. [5:00] Tips to increase eCommerce sales and business success. [9:20] The proudest moment for Tom in business. [13:30] The impact that Tom's wife has had on the business. In this episode… You've heard the old adage, "Work hard, play hard." It may sound kind of funny but many successful professionals know that in order to keep the momentum going in business you have to know what your personal reward will be. What are you working toward? What will you treat yourself to once you've hit your goal? On this episode of Inspired Insider, you'll hear from business leader Tom Sanders. Tom is convinced that one of his best practices in business is this habit of allowing himself to enjoy a nice reward when he hits certain goals and milestones. If you'd like to hear more of Tom's story, make sure to listen to this episode! When you set out to build a career, it's helpful to keep a large view of what really matters. Success can come and go in waves or cycles so it's important to determine before you get too far down one path if this course is really one you want to be committed to. Entrepreneur Tom Sanders decided early on when he started his company Our Pampered Home that the e-commerce industry was a place where he wanted to pour his time and energy into. Because he and his wife had decided this at the beginning, it made their difficult moments in business easier to handle. Tom wants every business leader to sit down and have that moment for themselves and really decided if what they are doing is really worth through all the ups and downs life will throw their way. To hear Tom speak on this topic in further detail, make sure to catch this episode of Inspired Insider! What is it that allows certain business leaders to succeed? What are some inside tips and insights that YOU can take away and apply to your professional career today? On this episode of Inspired Insider, Tom Sanders share one key insight that he believes fuels the success of his company, Our Pampered Home. Tom points to the practice of staying organized as being one of the best practices he and his team implement to achieve their goals of success. Tom believes that staying organized allows his team the freedom to think big because they aren't bogged down with clutter, both literally and figuratively. If you'd like to hear more about Our Pampered Home and Tom's story - don't miss this episode! Some of the best leaders and companies in the marketplace today exist because someone told them they would never succeed. There's something about hearing that voice of doubt and suspicion that IGNITES something powerful in certain leaders like Tom Sanders. If you want to see people like Tom succeed, the best thing to do is to tell them they NEVER will - then they will do everything in their power to prove you wrong. It can be incredibly encouraging to hear from leaders like Tom who push through those voices of doubt to grab a hold of success. Get fired up by listening to Tom's story today on this episode of Inspired Insider! Resources Mentioned on this episode Our Pampered Home's website: ourpamperedhome.com Our Pampered Home's Facebook page: facebook.com/Our-Pampered-Home Our Pampered Home's Twitter page: twitter.com/ourpamperedhome Sponsor for this episode This is part of the Skubana Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business. Skubana is a platform to manage your entire ecommerce operation.
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May 18, 2017 • 1h 5min

E-commerce Applications with Brandon Checketts Co-Founder of Seller Labs

Today we have Brandon Checketts co-founder of seller labs with Paul Johnson. They make awesome tools for E-commerce Sellers including Feedback Genius, Snagshout, and Scope. Brandon also founded BookScouter.com that is responsible for tens of millions of dollars of book buyback sales annually. Here's a glimpse of what you'll learn: [0:40] Jeremy's introduction to his guest, Brandon Checketts. [1:30] Brandon talks about the success and growth of Bookscouter. [11:20] How Brandon and Paul connected and starting working together. [14:00] Brandon talks about how he started to branch out in the e-commerce space. [16:00] The first software developed; Feedback Genius. [22:30] Common mistakes sellers make when communicating with their customers. [27:00] Brandon talks about how they started to develop SnagShout. [35:00] The Death of Super URLS. [38:00] What is Scope? [43:45] Common e-commerce mistakes. [49:00] Challenges that Brandon and his company ran into developing software. [51:30] Brandon talks about how he runs his team. [58:00] Helpful software for business leaders. In this episode… Wouldn't it be helpful if you had a suite of tools and e-commerce applications to help grow and develop your business? Imagine how much time, money and energy you'd save with streamlined applications that do the hard work of data collection and analysis for you. Well, look no further! On this episode of Inspired Insider, you'll hear from e-commerce expert Brandon Checketts. Brandon is the co-founder of Seller Labs and he wants business leaders like you to take advantage of the high-quality applications and tools he and his team have developed. In addition to the great work he's done at Seller Labs, Brandon has years of experience as an entrepreneur that will provide you with key insights into market trends and team development strategies. You don't want to miss this informative episode! If you've considered starting your own E-commerce business, you'd be wise to take the time and listen to Brandon Checketts, an e-commerce expert. Brandon has spent many years as an e-commerce business owner and developing tools for e-commerce business leaders. On this episode of Inspired Insider, Brandon shares some of the common mistakes he has noticed new e-commerce leaders make that have delayed or derailed their opportunities for success. This is a chance to learn key insights from one of the leading experts in the industry. Make sure you grab a pen and some paper catch all the lessons on this helpful episode! There is a fine line between serving your customers well and overwhelming them with contact. What is the best strategy when following up with your customers, especially in the e-commerce space? On this episode of Inspired Insider, you'll hear from business leader Brandon Checketts. Brandon discusses some best practices when navigating this complex issue. One suggestion that Brandon touches on is making sure you don't drive the customer away with too much contact after the sale. He gives the example of a buyer purchasing a cell phone case - they don't' need multiple follow up emails regarding that purchase. Brandon then explains the proper use of email follow up for more expensive and complicated items that buyers purchase. To hear Brandon go into further depth on this topic, make sure to listen to this episode! Some of the best products and services come out of a place of frustration. When leaders and visionaries notice a lack of service for a particular need in the marketplace the conditions for innovation are born! That's what happened with Brandon Checketts when he went looking for easy to use applications for new e-commerce business leaders like himself. There were no good options on the marketplace at the time so he went to work developing a solution to that problem. Out of that experience, Seller Labs was born. If you'd like to hear more about Brandon's story and how he and Paul started Seller Labs, don't miss this episode of Inspired Insider! The American economic landscape is changing, it has been shifting and evolving for a while now. E-Commerce is the future, more and more jobs are being created and revenue is being generated by tech and e-commerce giants every day. On this episode of Inspired Insider, you'll hear from e-commerce business leader Brandon Checketts as the explains his observations of the industry and how leaders like you can take advantage of this growing and thriving business sector. Brandon's story is fascinating and the lessons he shares from his years of business leadership are extremely valuable, don't' miss this episode! Resources Mentioned on this episode sellerlabs.com/about bookscouter.com sellerlabs.com/apps roundsphere.com slack.com Sponsor for this episode This is part of the Skubana Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business. Skubana is a platform to manage your entire ecommerce operation.
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May 16, 2017 • 9min

[One Question] Discover Your Unique Advantage with Scott Margolius Founder of Feedback Repair

Scott Margolius is the founder of feedbackrepair.com where he helps protect Amazon and eBay sellers from bad reviews and works to get them removed. He has helped clean up nightmare situations for sellers accounts and has dealt with products getting banned. Scott spent 15 years as COO at FIMCO, a marketing and customer service company. He is a top rated eBay power seller and has been among the top 25 percent of sellers on Amazon for the holiday season. Here's a glimpse of what you'll learn: [0:37] Jeremy's introduction to his guest, Scott Margolius. [3:40] How Scott was able to help a client expand his operation. [5:40] Creating the time to help others. [8:00] Take your personal advantage and leverage it for successful results. In this episode… Everyone has a unique advantage they have to offer. Can you articulate the unique advantage that you have to offer? For some individuals, it takes a long time to discover how to leverage their unique advantage in a professional setting. On this episode of Inspired Insider, you'll hear from business leader Scott Margolius and the insight he has learned from discovering his own skillset and abilities. Find out how you can make an impact in your business and leverage your unique advantage on this episode! Getting help and advice can be a difficult process. Does one size fit all when it comes to getting insight and advice from professionals? In some business sectors, you might get very different answers to this question. Scott Margolius is cautious in giving any broad ranging or general advice, rather he enjoys helping individuals in their unique situations discover the solution to their problems. On this episode of Inspired Insider, you'll hear Scott expand on the reasons why he enjoys taking the time to specifically address unique issues with specialized solutions. You don't want to miss this valuable episode! There are certain individuals who LOVE to help others. Have you been fortunate to run across people like that in your professional career? Business leaders like Scott Margolius are a joy to learn from because you can tell that they truly love to help others. Scott started his business, Feedback Repair to help other business leaders navigate their way out of difficult situations. On this episode of Inspired Insider, you'll hear Scott talk about his passion for helping others and how that has even caused him to put his own businesses growth on the back burner. Don't miss out on Scott's fascinating story! Resources Mentioned on this episode Feedback Repair's website: feedbackrepair.com Scott's Facebook page: facebook.com/ecomsellertools Scott's Twitter page: twitter.com/ecomsellertools Sponsor for this episode This is part of the Skubana Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business. Skubana is a platform to manage your entire ecommerce operation. Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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May 11, 2017 • 1h 9min

The Story Behind the Brand with Megan Reamer Founder of Jackson's Honest

Megan Reamer is the founder of the potato chip company Jackson's Honest. She sells them all over the US and in eight countries in places like Whole Foods, Bed Bath and Beyond, Woodman's to name a few. Early on they were even selected by the Academy Awards to be an exclusive snack food for the green room, executive suites, and backstage. Megan is a mother of four and the company was inspired by their son Jackson's illness. Here's a glimpse of what you'll learn: [1:10] Jeremy introduces his guest, Megan Reamer. [3:30] Megan talks about her son, Jackson's illness. [17:20] How did Megan and her family start their chips company? [30:00] Megan talks about increasing production. [33:00] The difficulty of pricing their product. [36:00] Expanding distribution. [42:30] What Megan wishes she would have known in when they started out. [44:40] How do Megan and her family compete in the marketplace? [46:00] Hiring on new employees. [50:00] Tools and software Megan and her team uses. [51:40] Introducing new flavors and responding to customer feedback. [59:30] The lowest and highest business moment. In this episode… Do you ever wonder about the story behind the brand that you love? As a society, we are drawn to stories. It goes back to when our species first started gathering around the first campfires, it's deeply rooted in our cultural DNA. But by and large, most people don't know the story behind some of their favorite brands. Thankfully that is starting to change with companies like Jackson's Honest. Megan Reamer and her family have found that the story behind their brand connects with many of their customers on an emotional and personal level. To hear Megan tell the whole story behind Jackson's Honest, make sure you listen to this episode of Inspired Insider! Some of the best products and brands start from a leader noticing a deficiency in the marketplace and moving into that space to create a solution. This type of innovation can take on all sorts of shapes and sizes, from Apple to Amazon, or Uber and much more. Megan Reamer and her family started Jackson's Honest in response to a lack of high-quality snack chips on the marketplace. There is much more to that story but on the surface, they simply wanted a healthy snack that they knew would be good for their bodies. To hear the details of how Megan got the company off of the ground and the compelling story behind the brand, don't miss this episode of Inspired Insider! One of the most difficult aspects of growing a business is knowing when to increase production and to do so in a scalable way. Every business leader wants to see their product gain steam and take off, but most aren't prepared for when that day arrives. On this episode of Inspired Insider, you'll hear from Megan Reamer as she explains how her family took their product from handmade in home creation to a large scale profitable production. There are many lessons for leaders like you to learn from, don't miss it! Do you ever find yourself losing track of the progress and success you've made? The downside of experiencing success is that you can find yourself taking it all for granted. It's extremely important to take a long view of success and track the precious milestones along the way. Megan Reamer looks back on the success and fortune that her family has experienced on their journey and she wants leaders like you to remember when you are in the thick of it, to cherish the milestones and goals you accomplish along the way. If you'd like to hear more encouragement and insight from Megan, make sure to catch this episode of Inspired Insider! How confident are you in the quality of your product or brand? Do you KNOW that if customers get a chance to experience what you offer on the marketplace that they will choose you because of the quality that you offer? Quality over quantity speaks volumes to many consumers. Megan Reamer is confident in the knowledge that if she can get her product, high-quality snack chips into the mouths of consumers, they will fall in love with her product. Every company can't make that same boast. That confidence has fueled Megan and her team at Jackson's Honest to push the envelope and go into the marketplace and compete in tough areas because they know the quality they stand behind. To hear more of the story behind Jackson's Honest and Megan's passion for their products, make sure you listen to this episode of Inspired Insider! Resources Mentioned on this episode Jackson's Honest's website: jacksonshonest.com Jackson's Honest's Twitter page: twitter.com/JacksonsHonest Jackson's Honest's Facebook page: facebook.com/JacksonsHonest Jackson's Honest's Instagram page: instagram.com/jacksonshonest Shopify Excel Quickbooks Google Calendar John Mackey Whole Foods National Institute of Health Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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May 9, 2017 • 17min

[One Question] The Power of Networking with Michael Lovitch Founder of Baby BathWater

Today we have Michael Lovitch who went from founding the Hypnosis Network to coFounder of Real Dose Nutrition that has had over 360,000 customers to the co-founder of Baby BathWater Institute. Our mutual friend David Gonzalez introduced us and said... "Michael has been a friend for many years, he started a seven-figure publishing company and an eight-figure nutritional supplement company. But more importantly, the time and care that he and Hollis put into the Baby BathWater event is nuts…" Here's a glimpse of what you'll learn: [0:50] Jeremy's introduction to his guest, Michael Lovitch. [3:40] Michael talks about his family and his dream growing up. [4:50] The vision for Baby Bathwater. [8:00] Who does Michael go to for advice? [9:30] Michael talks about being a hotwings champion. [13:00] Work life balance. In this episode… Do you know the power of networking? Have you made the right connection at the right time that ended up having a significant impact on your life? Michael Lovitch and his team at Baby Bathwater wants every business leader to make meaningful connections through the power of networking. Michael's vision is unique from most "networking" circles, he doesn't want people to pitch or sell to their peers, he wants them to truly connect. To hear more about Baby Bathwater and Michael's story, make sure to listen to this episode of Inspired Insider! What are you dreaming about right now? What are you working toward that keeps you up at night and fuels your passion? Hold on tight to that dream and press through difficulty you run into along the way, it's worth it! On this episode of Inspired Insider, you'll hear from entrepreneur and business leader Michael Lovitch. He talks about his dream project, Baby Bathwater and how it has taken off and seen great success over the last three years. You can catch Michael's excitement as he shares about the future of Baby Bathwater and the awesome things that he and his team are dreaming of. This is a powerful and exciting episode that you don't want to miss! Do you have people in your life you can trust that will help propel you to the next level of success in life and business? People that you place around you and that you allow to have influence in your life can make a huge impact on the degree of success you experience. On this episode of Inspired Insider, Michael Lovitch shares how he has been able to cultivate critical relationships that have made a significant difference in his life. If you'd like to hear more of Michael's story, make sure to catch this episode! Can you really have a thriving family life and a successful career in business? Many leaders and entrepreneurs struggle with finding the right formula for a healthy work-life balance. On this episode of Inspired Insider, you'll hear from successful business leader Michael Lovitch and his take on integrating his family life with his professional endeavors. He graciously shares how he and his wife work together to raise their daughter and how they've been able to bring her along on their journey as entrepreneurs. This is a fascinating episode that you don't want to miss! Resources Mentioned on this episode Baby BathWater's website: babybathwater.com Man vs. Food Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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May 4, 2017 • 2h 31min

Finding Your Truth with Edmond Torbati Founder of Label Choices

Today we have the Edmond Torbati the Founder of Label Choices. They provide labels for some of the industry's most recognized brands. For more than a decade Label Choices has delivered some of the highest quality labels for the cosmetic, bath and body, food and beverage industries including... Makeup Geek, Medulla Beauty, Coconut Girl Icecream, Nutty but Nice and much more. Here's a glimpse of what you'll learn: [0:55] Jeremy introduces his guest, Edmond Torbati. [2:20] Edmond talks about how he got his start in the label business. [10:00] Edmond talks about difficulties early in his career. [20:00] The importance of knowing your customers. [24:00] Letting go of control. [29:00] Edmond talks about facing serious health difficulties. [44:00] How Edmond kept the business running while he was sick. [50:00] Finding your "Truth" [1:09:30] Edmond's takeaways from exploring "Oneness" [1:17:00] Solutions and Hope. [1:24:00] The issue with rushing through life. [1:30:00] Learning to be grateful. [1:34:00] How Edmond and Label Choices got their first client. [1:38:30] Edmond goes over a few sample labels. [2:00:00] Edmond talks about his team at Label Choices. [2:09:00] Serving others and networking in business. [2:16:00] Finding purpose and the three types of people. [2:22:00] How to connect with Edmond. In this episode… Do you struggle with understanding how to make your life "work?" It might be time for you to find your truth. Instead of always listening to the latest fads and trends, connect with what works best for your and your environment. On this episode of Inspired Insider, you'll hear from speaker and business leader Edmond Torbati. Edmond is passionate about helping others find their own truth because he spends so much time trying to find his! Edmond and Jeremy also discuss his personal story of overcoming difficulties, how he got his start in business, and so much more! This is an episode full of inspiration and insight that you don't want to miss! A big reason many business leaders and entrepreneurs can't seem to find the success they are seeking is mainly because they strive to control as much of the process as they possibly can. Do you do that? Do you find yourself constantly tinkering with this or that in order to have control over the results? Edmond Torbati had a similar mindset for a long time until he had a breakthrough. Now, Edmond experiences the freedom AND success he's always wanted. If you'd like to hear more about Edmond's story and how he found the freedom to let go of his need for control then make sure you catch this episode of Inspired Insider! Do you find yourself rushing from task to task? Are you constantly drained in your personal and professional settings? What is it that causes our culture to teach us that busyness equals importance? On this episode of Inspired Insider, you'll hear from business leader Edmond Torbati. Edmond struggled with a constant need to rush through his life and found that breakneck pace to be disastrous. Now that he's found a better way to conduct himself in life and business he wants to share it with leaders like you! Don't miss Edmond's helpful insight on this episode! Have you found your purpose in life? What is it that motivates and drives you deep down in the core of your being? Everyone needs to tap into this purpose in order to live a life of true meaning. On this episode of Inspired Insider, Edmond Torbati talks about his journey of discovery and how he was able to discover his truth and his purpose. If you've struggled with understanding where you fit in this world and how to connect to energy outside of you, then you don't want to miss this powerful episode! Many business leaders and entrepreneurs have discovered one extremely important practice that has helped them excel in life and business. Pause for a moment, what do you think that ONE practice might be? It's simply gratitude. It sounds elementary but so few individuals have mastered it. But you know the ones who have, they are a joy to be around and work with. Do you practice gratitude on a regular basis? On this episode of Inspired Insider, you'll hear from business leader Edmond Torbati who explains how practicing gratitude has changed his life. If you'd like to hear more about gratitude and the impact it has made on Edmond's life, make sure to catch this episode! Resources Mentioned on this episode Edmond's Linkedin page: linkedin.com/in/labelchoices Edmond's Facebook page: facebook.com/edmondtorbati Edmond's Twitter page: twitter.com/edmondtorbati Label Choices Give Edmond a call at 877-522-3524 ext. 701 Tony Robbins BOOK: Encyclopedia of Herbs and Spices BOOK: Molecules Of Emotion Esther Hicks Howard Schultz Warren Buffett Makeup Geek Istock Photo Zoom Nutty but Nice HeartSpring MoonJuice DermaMed Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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May 2, 2017 • 16min

[One Question] Marketing Online with Steve Weiss Founder of Mutesix

Today we have Steve Weiss CEO and coFounder of Mutesix. In just under three years they have built a team of over twenty people and their company uses online advertising like Facebook and google Ads for eCommerce customer acquisition. They help build high volume lead generation funnels. Basically, they help get businesses more customers! They have worked with brands and companies like meUndies, USA Today, HeadSpace and much more. Here's a glimpse of what you'll learn: [1:00] Jeremy's introduction to this episode with Steve Weiss. [5:00] The biggest mistakes people are making on Facebook regarding e-commerce. [11:00] Tools that Steve and his team uses. [13:30] Parting words from Steve. In this episode… Do you know what your main drive and purpose are in life and business? Have you been able to articulate that purpose in a way that inspires others? Business leader Steve Weiss shares about his goal in business is to empower people to become better entrepreneurs. You can tell as Steve shares about his journey and the tools his company, MuteSix has developed that he is fired up about helping others. If you'd like to know how to connect with Steve and to hear more about his story, don't miss this powerful episode of Inspired Insider! Don't you hate it when you find out you've been spinning your wheels with a business or marketing direction? Leaders like you don't want to throw away their money, they'd rather see it grow their company. Are you throwing your money away with your online marketing efforts? On this episode of Inspired Insider, you'll hear from marketing expert Steve Weiss. Steve breaks down some common mistakes he sees companies make when targeting the wrong audiences on social media platforms like Facebook. Find out how you can work smarter, not harder when it comes to online marketing! Are you missing out on one of the easiest ways to market to your target demographic and build a dedicated following for your brand? Most people think of utilizing social media spaces like Facebook and Instagram to drive traffic toward their product for sales, but what if there was an even better way to leverage your social media advertising efforts? On this episode of Inspired Insider, marketing and sales expert Steve Weiss explains how you can gain an unfair advantage over your competition. Steve talks about the importance driving traffic to a landing page from Facebook or Instagram Ads in order to build an email list. Once you've built this email list that consumers have opted into, you now have a valuable tool that you can use to get important information on your target audience. To hear Steve go into more detail about this topic and much more, make sure to catch this episode! It's always helpful to make sure you have the right tools for the right task at hand. Do you ever find yourself frustrated because of a lack of resources? What simple tools could help you unlock your potential and the potential of your team? On this episode of Inspired Insider, you'll get an inside look at the tools and practices of successful marketer Steve Weiss. Steve is generous with his time and is open to sharing all the highs and lows of his journey in business. To get all the tools that have helped Steve along the way, don't miss this helpful episode! Resources Mentioned on this episode MuteSix's website: mutesix.com Steve's podcast: 10K a Day Steve's website: Stevenjweiss.com Steve's Twitter page: twitter.com/stevejweiss212 Headspace Looker HasOffers Runkeeper Bodybuilding.com Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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Apr 27, 2017 • 1h 7min

Hiring Dependable Employees with Charles Moyer Founder of Badass Beardcare

Today we have Charlie Moyer who went from an unemployed military veteran with no eCommerce or online marketing experience to growing his men's grooming company, Badass Beardcare from $3000 per month to $375,000 in monthly sales. It all started with a simple $20 investment, and now he employs over 12 people in their El Dorado Hills facility. Here's a glimpse of what you'll learn: [1:00] Jeremy's introduction to his guest, Charles Moyer. [3:30] The strategy behind sending a free sample. [7:00] Starting with a Facebook Ad. [9:30] Charles talks about the scents they offer. [15:00] Challenges along the way. [17:30] The one question that helps Charles find the best employees. [22:30] Where Charles targets his advertizing and where he sells his products. [27:00] Feedback from customers. [33:00] Starting the Badass Beard Club. [40:00] Charles talks about the impact 9/11 had on him and his dreams growing up. [46:00] Pushing through adversity as a kid. [50:00] Charles shares some stories from his time in the military. [54:30] Scaling the product and challenges around packaging. [56:30] Low and high points in the business. [59:50] Charles talks about his wife's role in the business. [1:02:30] The most memorable part of the journey for Charles' wife, Ashley. [1:05:00] How does the business stay organized and on schedule? In this episode… There are many factors that go into building a successful small business. You've got to have a killer product, a sound business plan, you have to find dependable employees and much more! On this episode of Inspired Insider, you'll hear from entrepreneur Charles Moyer. Charles built his business, Badass Beardcare from the ground up and has experienced exponential growth. He shares how he finds dependable employees, how to leverage social media and free sample offers, adjust to customer feedback, how to build a following and much more! This is a powerful episode where you get to learn from a small business expert, don't miss it! One crucial aspect of running a small business is hiring dependable employees. It can be difficult to bring someone into a small operation with a lot of risks and what is often a passion project. Let's face it, a small business is an entrepreneur's baby and it can be very hard to trust someone with your baby. That's why business owner Charles Moyer has been very cautious about who he brings on board at Badass Beardcare. Charles has a secret weapon that he uses to help him determine who will be a good fit to join his team. Don't miss this episode of Inspired Insider so you can get in on Charles' secret weapon! What is your company doing to engage with potential customers in digital spaces? What value are they offering to incentivize new users of their product? On this episode of Inspired Insider, you'll hear from business leader Charles Moyer. Charles started his business off with simple but effective social media engagement. He had a small budget for advertisement so he went to the digital space where he hangs out, Facebook. Charles leveraged Facebook Ads and an offering of free samples to entice new customers to his product. His strategy worked and his orders went through the roof! To get more insight from Charles and how he got his business off the ground, make sure to listen to this episode! One of the worst things you can do as a business leader is to ignore feedback from your customers. Sure there will always be a select few who just show up to complain or give you a hard time but make sure you have the practice built into your company to hear from and respond to customer feedback. Taking the time to hear from his customer base allowed Charles Moyer and his team at Badass Beardcare to adjust their product and make key improvements that led to increased sales and customer satisfaction. Learn more about Charles' approach on this episode of Inspired Insider! How do you go from offering a great product to creating a following for your company? Just ask entrepreneur Charles Moyer. His company, Badass Beardcare started off by offering great quality products to care for your beard. Then Charles decided to take it up a notch so he created the "Badass Beard Club." This move was birthed out of Charles' desire to go above and beyond with customer care and create a following among his customers. Through the Badass Beard Club, his company now offers exclusive deals and much more. To hear more about Charles' story, make sure to catch this episode of Inspired Insider! Resources Mentioned on this episode Badass Beardcare's website: badassbeardcare.com Badass Beardcare's Facebook page: facebook.com/Badassbeardcare Badass Beardcare's Twitter page: twitter.com/badassbeardcare Badassbeardclub.com ShipStation Shopify Big Commerce GoDaddy Bold Commerce Hootsuite Google Calendar Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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Apr 25, 2017 • 11min

[One Question] Pushing Through Failure with Conor McCluskey Founder of BombBomb

Today we have Conor McCluskey Founder of BombBomb an interactive email service provider. Basically, you can make quick and easy personalized videos embedded in an email to wow, friends, family or business relationships. Conor co-founded a service company in the multi-family housing industry that grew to 60 employees and over 1.7 million dollars of value in just four years. He is also an owner of a vineyard and winery called "Proper Wines" in Walla Walla, Washington named Best New Winery by Seattle Magazine. Here's a glimpse of what you'll learn: [1:00] Jeremy's introduction to his guest, Conor McCluskey. [2:15] Conor talks about how he met his business partner. [5:00] Lessons learned from losing it all. [6:30] Conor talks about his work ethic. [10:00] Parting advice from Conor. In this episode… Sometimes the journey toward success requires leaders to push through failure. Sure people love to hear about instant or overnight success stories, but the fact remains that is not how most leaders will find success in life. Conor McCluskey experienced early success with his friend and business partner but ended up quite suddenly losing it all. He had to start again from square one. Conor speaks of this experience as an eye-opening and humbling one. Through this setback, he learned a lot about himself and how business works. Because he had experienced success, he knew what it would take to get there again, and it wasn't too long before that became a reality. If you'd like to hear more about how Conor found his way back to business success, listen to this episode of Inspired Insider. Where did you get your work ethic from? Did you learn it from your parents, your peers, or did you have to learn it on your own? Entrepreneur Conor McCluskey learned to "Hustle" and "Grind it out" from his father and grandfather who were themselves, entrepreneurs. Conor talks fondly of how those early years watching and then participating in that hard work shaped him into the focused and driven individual he is today. What lessons can you learn from Conor's story? Find out on this episode of Inspired Insider! Every business leader has a different answer to why they succeed. Some say it's their stellar team members, some say it's the excellent product their company puts forth, still others say it's the culture of their company. While much of that might be true for Conor McCluskey, the one piece that he says fuels his business success is his core values. Sticking to his core values is the way Conor is able to stay focused on what matters in life and business and tune out the negative or critical voices that come his way. If you'd like to hear more about Conor's story, make sure to catch this episode of Inspired Insider! Resources Mentioned on this episode Proper Wines' website: properwines.com BombBomb's website: bombbomb.com Connor's LinkedIn page: linkedin.com/in/mccluskeyconor Sponsor for this episode This is part of the Skubana Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business. Skubana is a platform to manage your entire ecommerce operation. Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.
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Apr 20, 2017 • 33min

Going ALL IN on a Business Acquisition with Pete Spenuzza Founder of Rise Bar

Today we have Pete Spenuzza Founder of RiseBar. After acquiring a small operation in San Diego Pete turned around the healthy snack company. RiseBar can be found in select Whole Foods, Sprouts Farmer's Market, Vitamin Shoppe and much more online and offline. Their facility is entirely free of wheat, cane sugar, GMO's, meat, eggs and peanuts ensuring the products are gluten-free and soy-free. Here's a glimpse of what you'll learn: [1:00] Jeremy introduces his guest, Peter Spenuzza. [2:00] Peter talks about thrill seeking what he wanted to be when he was young. [4:30] Lessons Peter learned from watching his father in business as a kid. [5:30] Peter's journey toward being an entrepreneur. [8:00] A peek behind the packaged food industry. [10:00] Peter speaks to the process of buying a business. [13:50] How do you determine who to bring onto your team? [16:00] What was it like at the beginning of the business? [18:00] Once you clean housed what were your next steps? [20:00] Why did Peter bring on a high-level executive team? [22:00] Peter talks about getting into the big retailers. [24:30] Peter and Jeremy talk about the Rise Bar. [28:00] What does a successful product launch look like? [30:00] What has been the lowest and highest moment on this journey? In this episode… What is it like to go "All in" with a business acquisition? Is it a difficult process? Is it worth it? On this episode of Inspired Insider, Peter Spenuzza sits down with Jeremy to discuss how he started Rise Bar by acquiring a small packaging factory in San Diego. Peter goes through all the good, the bad, and the ugly aspects of that process and how he eventually got Rise Bar off of the ground and into big retailers like Whole Foods. If you've ever wondered how the business acquisition process works, this is an episode you don't want to miss! As you can imagine, the process of buying a business is a difficult one. Think of when you purchased your home or your car but multiply that by a factor of ten! You want to check, double check, and then check again to make sure you aren't missing any hidden obstacles or liabilities. On this episode, Peter Spenuzza walks Jeremy through the process of his business acquisition. Peter had a few highs and lows along the way that can provide helpful insights to anyone who is considering going through the process themselves. But this isn't just for leaders who plan on buying a business, you can learn some great lessons from Peter's journey - make sure to catch this episode! Sometimes you don't notice how much your influence impacts others. People often get so focused on what they are doing or trying to accomplish that they forget that others, especially children are watching. Who had a big influence on you as a child? On this episode of Inspired Insider, you'll hear from business leader Peter Spenuzza and how he was impacted greatly as a child watching the hardworking example of his father and grandfather. If you have children or you are trying to leave an impact on others you don't want to miss this powerful and encouraging episode! One of the most important decisions you can make as a business owner is bringing on the right team members. This was especially true for Peter Spenuzza when he acquired an already operational business. He had to decide who to keep on from the old business and who to let go. It wasn't an easy process for Peter and he learned some tough lessons along the way. Because of that experience, he is convinced that leaders like you need to take extra care in selecting, training, and promoting key team members to work for your company. To hear more about Peter's story, make sure to listen to this episode of Inspired Insider! Resources Mentioned on this episode Rise Bar's website: risebar.com Amazon.com: Rise Bar Gluten-Free, High-Protein Bars Book: 4 Hour Workweek Sponsor for this episode Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and co-founder John Corcoran. Rise 25 is application only.

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