

Female Startup Club
Female Startup Club
Female Startup Club is a top-ranked business podcast for women hosted by Doone Roisin. With 700+ episodes and 160K+ smart chicks worldwide, we sit down with the world's most successful female founders, CEOs, billionaires, athletes, leaders and creators to get into the real story behind building something big beyond the polished version. The decisions, hard seasons, frameworks and the questions that everyone's curious about.Past guests include Allison Ellsworth, Jo Malone CBE & Mimi Ikonn. New episodes every week. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Mar 6, 2021 • 37min
The cereal brand breaking all the rules, with OffLimits Founder Emily Elyse Miller
Joining me on this episode is Emily Elyse Miller, Founder of the rule breaking cereal brand, OffLimits. OffLimits is a counterculture cereal brand featuring out-of-the-box flavors and relatable cartoon characters. OffLimits currently offers two flavors (and characters!) that are both gluten-free and plant-based. DASH, is the first ever female cereal character, brings equal parts Intelligentsia coffee and cacao, turning milk to cold brew; and ZOMBIE is infused with adaptogens to max your relax with out of this world vanilla, pandan, and Ashwagandha flavors.In this episode you’ll hear how Emily turned her love of art and design into a cereal brand, how collaborations are a driving force behind the brand and how to pitch ideas and partnerships. LINKS WE MENTION:OffLimits WebsiteEmily’s Instagram OffLimits InstagramEmily’s Breakfast Club SeriesBook: Breakfast the Cookbook by Emily Elyse MillerCommunity Platform: Discord Investors: Science Inc. Book: The War of Art by Steven PressfieldIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club’s Private Facebook Group📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Mar 4, 2021 • 57min
A deep dive into influencer marketing with Ali Bonar, Founder of the world’s first Granola Butter, Kween
Today I’m chatting to Ali Bonar, Founder of the world’s first Granola Butter called Kween.Kween is a food company on a mission to bring the fun back into eating & empower people to love their bodies, just the way they are. Their flagship product, Granola Butter, is the world's first oat-based spread.In this episode you’ll hear how Ali started creating this brand alongside her co-founders, her top tips for running successful influencer marketing campaigns and how she’s driving growth. LINKS WE MENTION: Kween’s WebsiteKween’s Instagram Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Female Startup Club’s Private Facebook Group: Promo code: FSC15 for 15% off your first order (doesn't expire)📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Mar 2, 2021 • 45min
Creating cult products & having Sophia Amoruso as your mentor, with Chillhouse Founder Cyndi Ramirez-Fulton
Joining me on today’s episode is Cyndi Ramirez-Fulton, Founder of Chillhouse. Chillhouse is an experiential flagship in Soho which offers a suite of spa services and in addition to their physical space, they have a line of products ranging from press-on chill tips to candles and Chill Wear. The Chill Times is the media arm of Chillhouse that covers beauty, health, fitness, and wellness topics.Born and raised in New York City, Cyndi has been dubbed “The Queen of Chill” through her creation of Chillhouse. The idea was sparked when she and her husband realised the city didn’t offer something that was aspirational and affordable, and their desire to create a place with something for everyone led to the creation of Chillhouse -- which is now the authority of modern self-care. In this episode we’re talking through bringing this vision into reality, how a cult product can be used as a major discovery tool and how the ultimate Girlboss of entrepreneurs got involved with Chillhouse in the beginning, getting Cyndi to think and dream bigger.LINKS WE MENTION:Chillhouse Website Chillhouse Instagram Cyndi’s Instagram Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Website: Sophia AmorusoCommunity: Girlboss Podcast: NPR’s How I Built This by Guy RazPodcast: Second Life by Hillary KerrPodcast: Female Start Up Club by Doone RoisinApp: Clubhouse 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 27, 2021 • 44min
Starting a vitamin company and leveraging free reviews to drive acquisition, with Needed Co-Founders Ryan Woodbury and Julie Sawaya
Joining me on the show today are the two co-founders behind Needed, Ryan Woodbury and Julie Sawaya. Needed is a nutrition company on a mission to empower women to find real nourishment on their journey to motherhood and beyond. They partner with women's health practitioners and mums to make better nutritional products and information more accessible in order to optimally nourish women going through pregnancy and motherhood. A really interesting fact they shared with me is that 97% of pregnant women in the US take a prenatal vitamin, yet 95% plus are still deficient in key nutrients. In this episode you’ll learn how long it takes to develop new vitamins from scratch. Spoiler alert: it’s multiple years. How they used free reviews to drive customer acquisition and their biggest driver for growth right now.LINKS WE MENTION: Needed's WebsiteNeeded's InstagramRyan's InstagramJulie's InstagramFemale Startup Club's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Listener research: If you’re interested in being part of listener research please reach out to Doone directly at hello@femalestartupclub.com 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 25, 2021 • 35min
How to find a clothing manufacturer with Princess Awesome Co-Founder Rebecca Melsky
Joining me on the show today is Rebecca Melsky, Co-Founder of Princess Awesome and Boy Wonder. Princess Awesome makes clothes for girls with themes usually found only in the boys' section. Think: dresses with dinosaurs, dragons, math, and science. Their little brother brand, Boy Wonder, similarly flips the script on boys' clothes.In this episode you will learn how Rebecca went about finding her manufacturer and where you can start looking for factories too, how she uses email marketing provider Klaviyo as a primary growth driver for her business, and her key advice for women who have a big idea. LINKS WE MENTION:Princess Awesome’s WebsitePrincess Awesome’s InstagramFemale Startup Club's InstagramIn partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Listener research: If you’re interested in being part of listener research please reach out to Doone directly at hello@femalestartupclub.com Promotional code: FEMALESTARTUPCLUB, 20% off, expires 3/31/21📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 23, 2021 • 43min
Selling cookie dough on 4/20 day in San Francisco lead this Founder on the entrepreneurial path, with Doughp’s Kelsey Moreira
Joining me on today’s episode is Kelsey Moreira, Founder of Doughp. Serving up nostalgia with every scoop and curating special moments of self-love, Doughp is the legit cookie dough company that burst onto the dessert scene in 2017 in San Francisco. After a journey in self-discovery and sobriety, Kelsey renewed her love for baking and inadvertently created an amazing edible cookie dough recipe from scratch that can be enjoyed either raw or baked. Kelsey recently took Doughp on ABC’s hit show “Shark Tank” and she was named in Forbes 30 Under 30 for how quickly she’s grown this business and her mission-driven mentality behind it.In this episode you’ll learn how to start a dessert brand, what happens when you don’t strike a deal on Shark Tank and how Kelsey’s driving growth online. LINKS WE MENTION: Doughp’s Website Doughp’s Instagram Kelsey’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Listener research: If you’re interested in being part of listener research please reach out to Doone directly at hello@femalestartupclub.com 📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 20, 2021 • 38min
Ex Impossible Foods CMO turned savvy beverage entrepreneur on building the future of plant-based products, with Sunwink Co-Founder Jordan Schenck
Joining me on today’s show is Jordan Schenck - Co-Founder and CMO of Sunwink. Sunwink is a plant powered wellness company for the masses. Their first products to market are a suite of sparkling tonics that have functional benefits from the superfoods and superherbs within and taste delicious.In this episode we’re covering so much of the good stuff, like how Jordan came to be part of this project in the first place after heading up the marketing for Impossible Foods, the critical importance of branding and brand building and her key advice for women who have a big idea.LINKS WE MENTION:Sunwink's Website Sunwink's Instagram Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Listener research: If you’re interested in being part of listener research please reach out to Doone directly at hello@femalestartupclub.com Promotional code: Please use the code STARTUP15 for 15% off which will expire in 6 months. The discount code is limited to one use per customer and cannot be applied to subscription or value pack orders.📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 18, 2021 • 41min
Why authenticity matters, and how it inspired a partnership with Kerry Washington, with Aurate Co-Founders Sophie Kahn and Bouchra Ezzahraoui
Joining me on the show today is Sophie Kahn and Bouchra Ezzahraoui, Co-Founders of Aurate. Aurate is the premier, direct-to-consumer fine jewelry brand offering ethically sourced, luxury jewels without the retail markup. Founded in 2015 by Bouchra and Sophie, the company seeks to democratize the fine jewelry industry through its online driven model, accessible price points and social impact strategy. All of their jewelry is designed and manufactured with love in New York City. In this episode we’re chatting through how they got started and brought this brand to market, why authenticity is so important in today’s world, and the key takeaways from raising capital. LINKS WE MENTION: Aurate’s WebsiteAurate’s Instagram Sophie’s InstagramBouchra’s InstagramFemale Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.If you’re interested in being part of our listener research please email Doone via hello@femalestartupclub.com📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 16, 2021 • 52min
TomboyX Co-Founder Fran Dunaway on the importance of a hero product, and how a pivot lead to major success
Joining me on this episode is Fran Dunaway, founder of TomboyX.When TomboyX founders, Fran Dunaway and Naomi Gonzalez, started the company out of their garage, they did so because of one simple fact - they wanted underwear that fit who they are, not who others told them to be. It became very clear very quickly that they were not alone. TomboyX is dedicated not only to making high-quality apparel that fits everyone who loves it, but also striving for an ethical supply chain, deep community engagement, and pushing the apparel industry out of the box and into the future.In this episode we cover how Fran and Naomi, partners in love and business, saw a huge gap in the market and launched TomboyX with a killer crowdfunding campaign, had the courage to change direction which - spoiler alert- majorly paid off, and how they’ve built a brand and community that’s allowed them to work organically with superstars like Lizzo. LINKS WE MENTION: TomboyX WebsiteTomboyX Instagram Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Lizzo PODCAST - LOOSE THREADS PODCAST - BRENE BROWN BOOK - Billion Dollar LoserBOOK - Flash BoysNEWSPAPER - NY Times NEWSPAPER - Washingtonpost MAGAZINE - NBR MAGAZINE - NY mag📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.

Feb 13, 2021 • 42min
How this granola brand got stocked in the pantries of Silicon Valley’s biggest tech companies like Google and Twitter, with Gr8nola Founder Erica Williams
Joining me on today’s episode is Erica Liu Williams, Founder of Gr8nola. Gr8nola is delicious, low-sugar granola made with unique & functional superfoods. Born in Erica’s kitchen during a cleanse, tested & proven at the farmers market, and voted into the pantries of Silicon Valley’s biggest tech companies like Google, Twitter and more, their mission is to create superfood snacks that are as delicious as they are gr8 for you so you can eat, feel and be your best.In this episode we cover how the idea came about to start a brand centred around granola, the power of network, how she went about finding customers and her biggest drivers for growth. LINKS WE MENTION:Gr8nola’s Website Gr8nola’s Instagram Erica’s LinkedIn Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Promo code: JOINTHECLUB - 15% off your first order📱 Join 160K smart chicks in the Female Startup Club universe→ Apply to join our inner circle: https://apply.femalestartupclub.com/apply→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub→ Doone Roisin's Instagram: www.instagram.com/dooneroisin→ Get opportunities delivered to your inbox here: https://female-startup-club.beehiiv.com/ Hosted on Acast. See acast.com/privacy for more information.


