Work Less, Earn More

In today's episode, I’m answering a Startup Society member's question about safeguarding proprietary content from piracy. While stopping piracy completely is tough, there's a silver lining. Most people hesitate to buy from untrustworthy sources, making it unlikely they'll choose these sketchy platforms. Customers value trust in you and your content, and that's your advantage. To protect your work, focus on building trust through your reputation and consider trademarking your product's name and unique terms. This legal step can discourage copycats. Additionally, make piracy harder by not offering direct downloads. Embed your content on your site to make unauthorized copying less convenient.Remember, while piracy is a challenge, customer trust and smart strategies can help preserve the value of your online courses. And for those seeking more insights into building a thriving online business, exploring Startup Society's mentorship and coaching platform could prove highly valuable.Listen to the full episode to hear:Leveraging trust as your advantageKey strategies for safeguarding your contentMethods to make unauthorized copying more challengingFREE Resources to Grow Your Online Business:Startup Society (20% off with code YOUTUBE) https://startupsociety.com/Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

Are you working on building an audience on YouTube but feeling unsure about where to start? YouTube isn't just a platform for sharing videos; it's a dynamic tool that can pave the way to a steady passive income. By creating valuable content that resonates with your audience, you can build a library of videos that continue to generate income long after they're uploaded. Through ads, sponsorships, affiliate marketing, and other monetization methods, your YouTube channel becomes a virtual asset that works for you around the clock.But before you can dive into all of that, one of the most important YouTube strategies is learning how to turn your viewers into subscribers and keep them coming back for more of your content. We’ll uncover several popular strategies, and I’ll be sharing with you my personal favorite. Let’s get to it!Listen to the full episode to hear:How creating high-quality content can significantly boost your YouTube channelUnderstanding why many viewers don't subscribe upon initial discoveryThe single most impactful element that influences their likelihood to subscribeThree crucial factors that encourage viewers to engage with more than just one of your videosFREE Resources to Grow Your Online Business:Find out how Creator Fast Track can help you get your channel monetized in just 3 months: https://gillianperkins.com/cft/Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

Discover how to stand out in the online world and capture anyone's attention. Learn strategies like creating compelling story loops and sparking curiosity with questions. Find out the common missteps brands make and how to reshape your marketing message. Unveil the power of addressing others' problems and challenges. Plus, join the 100K Mastermind Program for passive revenue.

Have you ever wondered how your favorite YouTubers actually make money? In today’s episode, I'm taking you step by step through the process of getting your channel monetized, so you can start earning on YouTube yourself! From the number of subscribers you need to the amount of time people spend watching your videos, I'll break it all down. Additionally, I'll walk you through the latest changes in the eligibility requirements that have come into effect in 2023.However, it's not always smooth sailing – there are some things that might prevent your channel from getting monetized, and we'll talk about those too. And of course, I'll spill the beans on how YouTube compensates creators for their hard work. So if you're ready to learn how to turn your passion into profit on YouTube, this episode is a must-listen!Listen to the full episode to hear:Insights into the YouTube Partner ProgramThe recent updates they've implemented in their requirements this yearEffective strategies for generating income on YouTubeKey pitfalls to steer clear of when seeking channel monetizationFREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.comInstagram: @GillianZPerkins

In today's episode, you'll uncover the secrets behind crafting a highly effective sales page. Whether you're new to selling online or looking to improve your marketing skills, this episode is packed with practical tips. I’ll break down the process into easy steps, helping you understand your customers' needs, tell a compelling story, and use persuasive techniques. As we delve deeper, you'll gain insights into deciphering your customers' pain points and how these can enrich your sales page. These strategies aren’t just about generating leads but also fostering lasting customer relationships.As a bonus, I’m sharing a free template that you can use to create your own powerful sales page. This template encapsulates the key elements discussed in this episode, serving as a practical guide to simplify and streamline the process. Keep listening if you want to boost your sales and connect with customers!Listen to the full episode to hear:How to identify your target audiences pain points Why telling a compelling story will resonate with potential customersProven techniques for writing persuasive and engaging copyAccess to a free template that simplifies the process of creating an effective sales page FREE Resources to Grow Your Online Business:Download free sales page template: https://gillianperkins.com/nbsp/Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In today's episode, I'm taking you behind the scenes of my half-million dollar online business. I'm excited to give you a detailed look at what's happening behind the curtain. One key factor for our success is my amazing team.Our journey to this achievement is a team effort, and my team is at the core of it all. Their dedication, skills, and different strengths are what make our success possible. We've got everything from creative thinkers to detailed planners, and each member brings something special to the table.Throughout this episode, I'll introduce you to each team member and explain what they do. You'll see how all these different roles come together to help us succeed. We'll talk about how we plan things out, come up with new ideas, get things done efficiently, and keep improving.By the end of this episode, you'll get a clear picture of how we work as a team to make our business thrive. Whether you're dreaming of starting your own business or just interested in how teams work, you'll see how important teamwork is.So, join me in celebrating my team's hard work and in learning about the strategies that have helped us succeed. Together, we'll uncover the exciting and rewarding story behind my half-million dollar online business!Listen to the full episode to hear:The 5 core teams powering my business's successHow each team shapes our strategies for growthMeet the amazing team members like never before!Learn about each person's specific role and contributionFREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkinsLearn more about team GP:Cortni Loveridge - http://cortniloveridge.com/Gabe Cox - https://redhotmindset.comTiffany Pichardo - https://www.youtube.com/@TheHappyHomeschooler Samantha Harris - Thesamanthaharris.comJenna Moser - jworksvirtualsolutions.comEmily Banks - https://www.emilybankscreative.com

In this episode, we'll cover the basics of bookkeeping for small business owners. If you're a small business owner looking to handle your own bookkeeping but don't know where to start, this episode is perfect for you. I'll show you how to manage your books in just a few minutes each week using simple and free tools. Stay tuned to learn how you can stay on top of your business finances. I also created a free template to help you do just that!Listen to the full episode to hear:How being organized with your bookkeeping can help you save time and work lessWhy being hands-on with your bookkeeping will help you make smarter business decisions What the IRS requires when it comes to bookkeeping for your business FREE and easy bookkeeping template!FREE Resources to Grow Your Online Business:FREE Google Sheets Bookkeeping Template: https://gillianperkins.com/ssbs/Link to YouTube video: https://youtu.be/itpCtsopKTIGrab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In today's episode, Becca and I are talking about how you can build your business without using social media. Becca Tracy is the founder of Uncaged Life, and she has been doing this online business thing for over 12 years now. She started her business before social media became as prominent as it is today.We'll cover what strategies are really working today? And here's a spoiler alert: They're the same strategies that have been working for a long time. They are the basics, but they are the strategies that keep yielding results. These are the strategies that enable you to build what I like to call an evergreen lead generation system, so you're not constantly hustling or creating content around the clock to keep up with the algorithm. You don't have to stay constantly plugged into social media.So keep on listening to learn these tried and true methods and how you can build a wildly successful business without having to rely on social media constantly.Listen to the full episode to hear:Becca’s journey with social media through 12 years of business How to not get caught up in the numbers of social media and focus on what really mattersHow she currently manages social media in her business and personal lifeHow to make organic and meaningful connections on InstagramLearn more about Becca:Instagram: @theuncagedlifeFree Facebook community, Uncaged Lifers: facebook.com/groups/UncagedLifersWebsite: theuncagedlife.comFREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In this episode, I'm being interviewed by Lisa Bass for her podcast, "Simple Farmhouse Life." We discuss the important topic of balancing business and parenting. Lisa asks me about how I determine my priorities and find time to manage my business.During our conversation, we share some honest advice on making things work and maintaining the right mindset to achieve that balance. We also touch upon the role of faith in shaping our priorities and decision-making process for both our business and personal lives.If you're interested in learning more about how to navigate the challenges of balancing business and motherhood, I encourage you to continue listening to gain insights from our discussion.Listen to the full episode to hear:Discover effective strategies for allocating time to your businessMy journey with balancing business and mom lifeWhy you don’t need a large audience when you’re starting outHow my faith affects decision making in my businessLearn more about Lisa:Instagram: @farmhouseonbooneWebsite: https://www.farmhouseonboone.com/welcome-pageYouTube channel: https://www.youtube.com/farmhouseonbooneSimple Farmhouse Life Podcast: https://podcasts.apple.com/us/podcast/simple-farmhouse-life/id1494284839FREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In today's episode, we're shaking things up a bit! I'm being interviewed by the amazing Jo Harris, also known as the Virtual Mama. Jo is a talented copywriter, and in this episode, she's digging into the 100K method. She wants to learn how to use it effectively in her own business and for her clients while writing sales copy.Jo asks some great questions that will help you understand how to implement this method in your own business. We'll explore how to create 100K funnels to generate passive income for your digital course.Stay tuned to gain some valuable insight. It's an episode you won't want to miss!Listen to the full episode to hear:My story of how I started my online business with 0 followersHow the 100K method can help you start and grow your businessMy tips and secrets for how to SUCCESSFULLY market your digital productA special Q&A at the end!Learn more about Jo Harris:Instagram: @thevirtualmamaPodcast: https://businessinhisimage.buzzsprout.com/Free Copywriting Class: https://thevirtualmama.com/freeclass/FREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins