

The Art of Selling Online Courses
John Ainsworth
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Episodes
Mentioned books

Apr 25, 2024 • 43min
134 Game Developer With 70 Courses On Teachable - with Rick Davidson
Rick Davidson, seasoned game developer, discusses his journey creating 70 courses on Teachable. Topics include audience building, course development for hobbyists, analytics platforms, transitioning from Udemy, pricing strategies, and Udemy promotion tactics.

Apr 18, 2024 • 24min
133 500,000,000 YouTube Views Teaching English - with William Simkins
Send us Fan MailWelcome to "The Art of Selling Online Courses" podcast! Today we talk with William Simkins co-founder of @EnglishwithLucy Formerly a full-time farmer, Will has become a course industry leader, partly thanks to our coaching program. We'll discuss his expert use of data to drive business success, which is essential for boosting sales and improving service. By the end of this episode, you'll learn how transformative data tracking can be and how to utilize these strategies in your own projects.If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Apr 11, 2024 • 30min
132 How To Optimize Your Tripwire Funnel - with Josip Belina
Send us Fan MailWelcome to "The Art of Selling Online Courses" podcast! Today we talk with our team over at Data Driven Marketing so meet Josip Belina our Head of Delivery.With a background in Biomedical science, Josip has transitioned into the realm of marketing funnels. Renowned for his analytical prowess and automation wizardry, he takes on the crucial role of scrutinizing customer data.Josip excels at identifying the precise funnel type that aligns with your business goals to optimize profits. Tune in to discover how he seamlessly orchestrates the entire process, ensuring your success on autopilot!Today we'll be focusing on optimization for your tripwire funnel.If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Apr 4, 2024 • 34min
131 How To Send More Emails Without Sounding Too Salesy - with Monica Badiu
Today we dive into email marketing with Monica Badiu, a copywriting chief, discussing strategies to send non-salesy emails. Overcoming fears of sales pitches, data-driven email campaigns, addressing pain points in exam prep, and tailoring emails regionally. Focus on engaging, customer-centric sales emails.

Mar 28, 2024 • 56min
130 $500,000+ Revenue By Giving Away A Free Course - with Julio Tarraf & Bruno Nogueira
Former McKinsey & Bain consultants turned founders Julio Tarraf & Bruno Nogueira share insights on acing case interviews and coaching methods. They discuss offering free courses to attract clients, optimizing email sequences for sales, providing complete passes for problem-solving, setting up time-limited offers, and debating Instagram vs webinars for sales.

9 snips
Mar 21, 2024 • 47min
129 $1,000,000+ Revenue & 418K Subscribers Teaching Davinci Resolve - with Casey Faris
Casey Faris shares his journey in teaching DaVinci Resolve to over 418,000 subscribers, making over $1 million. He discusses shifting from LUTs to online courses, effective sales tactics, delegating tasks, and maximizing revenue through Black Friday promotions.

5 snips
Mar 14, 2024 • 30min
128 Why Your Audience Want You To Make Money From Them - with Monica Badiu
Join us as we delve into the world of selling online courses with Monica Badiu, a copywriting expert who helps course creators craft compelling sales copy. Discover the challenges of selling to your audience and the importance of personal branding. Learn about navigating email marketing obstacles, maximizing revenue growth, and the power of effective marketing strategies. Gain insights on email marketing tactics, personal storytelling, and the value of collaborating with influencers for success.

Mar 7, 2024 • 51min
127 Why It's So Important To Find Your Community - with Dan Andrews
Send us Fan MailWelcome to "The Art of Selling Online Courses" podcast! Today's guest is Dan Andrews co-founder of the Tropical MBA podcast and blog.In 2009, Dan Andrews and Ian Schoen started an innovative e-commerce venture, pioneering remote work and lifestyle entrepreneurship. Through the Tropical MBA podcast and blog, they shared their journey, attracting listeners eager to build their own online businesses. This led to the formation of a tight-knit community sharing a vision for location independence.In 2011, this community moved from online to in-person, meeting on a tropical island, laying the foundation for the Dynamite Circle—a network now boasting over a thousand members. Over the years, this community has flourished, driven by mutual support and the shared experience of navigating the entrepreneurial path. Dan Andrews' role in this movement has been crucial, not just in business, but in creating a platform for lifestyle entrepreneurs worldwide to connect and grow.Tropical MBA Website: https://tropicalmba.com/Dynamite Circle Website: https://dynamitecircle.com/

Feb 29, 2024 • 39min
126 Why Your Emails Are Ending Up In Your Clients Spam - with Adrian Savage
Adrian Savage shares insights on email deliverability, authentication methods, and email engagement metrics for course creators. Explore the advantages of email marketing, debunking the myth of its demise, and leveraging email promotions for higher conversions.

Feb 27, 2024 • 4min
125 The Highest Converting Funnel Ever! [Tripwire Funnel]
Send us Fan MailHere at The Art Of Selling Online Courses we share winning strategies and secret hacks on how to dramatically increase your sales.On this episode we'll look at the tripwire funnel, a simple funnel that can help you get higher qualified leads while also putting some cash in your pocket!On this channel I aim to provide content creators the information and resources they need to master the art of selling online courses!If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/


