No BS Mastery Podcast

Pia Silva
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Oct 12, 2023 • 18min

Ep 165: What is No BS Agency Mastery

I often mention our program, No BS Agency Mastery on the show. And you may be wondering what I am talking about!Maybe you do know a little bit but you’re not sure what would make someone a great fit or not. Maybe you’re curious if it’s for you, but you don’t want to get on a phone call to find out.So this month, I’m pulling back the veil and sharing some high-level details about the program. Today, I want to answer the basic question, what exactly is the No BS Agency Mastery program?Tune into this episode to hear:The three-step framework we teach in the No BS Agency Mastery programHow the No BS Agency Mastery program teaches you to scale your profitHow the program will help you unhook from the day-to-day grind and increase your freedomHow we teach you to generate more easeHow the program is delivered and what you get when you enrollResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Oct 5, 2023 • 36min

Ep 164: Leilani Wells on Creating Engaging and Creative Social Media Content That Shows Your Personality

To have a successful small business, you need to be seen. You have to make sure that you can be seen by your prospects if you want them to know you then like, trust, and ultimately hire you.My guest, Leilani Wells, is the perfect person to talk about, not only how to be seen, but in what context we’d like to be seen.Leilani Wells is a Visibility Expert and Brand Manager specializing in social media marketing, video content creation, and getting you SEEN. She is especially known for her signature program, "GET SEEN." Leilani has the ability to recognize the magnitude of your gifts and capabilities almost instantly. After identifying her clients potential, she guides them to it, increasing their confidence and clarity along the way. Leilani's clients are recognized throughout social media platforms and online. Their gifts are amplified in the process, and in turn, they get to enjoy a more fulfilling business experience.Tune into this episode to hear:What it takes to pre-plan and create a year’s worth of content How Leilani sets up a whole calendar of content with her clientsThe reason your video background mattersWhy you need to know what your goals are for your content before you hop on a viral trendLearn more about Leilani Wells:WebsiteConnect with LeilaniGET SEEN MembershipResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Sep 28, 2023 • 16min

Ep 163: Keys to Eliminating Revisions: Show The Finished Product

Getting clients to approve creative work on the spot isn’t just a time saver. It’s how it should be if you’re doing your job well. If you are putting in the strategic and creative thinking behind your work, there’s no reason why you should go back and forth with a client.This month, I’m talking about the different ways that we make sure clients are getting the highest level of service, the best value, and the best custom work that we can offer, ALL while eliminating the revisions process.It saves time, it saves hassle, and it’s a core tenet of the No BS model.This week, I’m sharing the third and final key to eliminating the revisions process and that is only showing your clients a finished product.Tune into this episode to hear:Why asking for input on the creative direction doesn’t workHow we use principles of Gestalt design to get clients to see the big picture of their brandHow piecemeal decision making turns into a total time suck for your projectsHow the magic hour process makes decisions easier for your clientResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Sep 21, 2023 • 15min

Ep 162: Keys to Eliminating Revisions: Flush Out All Ideas From The Beginning

No doubt, being able to limit all client projects to two rounds of revisions would already be a huge relief. But what if you could get rid of the revisions process entirely? That’s what I’m talking about this month: how to eliminate revisions so that you can shrink your timelines and deliver amazing work using an Intensives model.There are three things you’ll need in order to make this work, and today, I’m talking about the second key: flushing out all of the ideas right from the very beginning.Tune into this episode to hear:What it takes to really understand your clients’ goals at a deeper levelWhat happens when you don’t suss out the details, even if you’ve worked with a client beforeHow the Lead Product process helps you get to the deeper information you needWhy taking every client through this process builds authority and trustResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Sep 14, 2023 • 14min

Ep 161: Keys to Eliminating Revisions: Present All Your Work Live

One of the core tenets of the No BS Model is delivering projects in an intensive model.If you’ve worked the traditional way, you’re used to doing an entire brand and website over the course of three months, six months, sometimes over a year and the No BS Model gets that timeline down to just a couple of days.How do you possibly do this and still be effective, deliver high value, and have clients who are happy with a truly custom brand and website that they can be proud of?You have to cut one of the biggest pieces of BS from the traditional model: revisions.This month, I want to talk about the different ways the No BS Model almost entirely eliminates revisions and how we get clients to say yes on the spot to entire brands and websites.If you’re used to running your projects the traditional way, you’re probably pretty suspicious right now. But I promise you, it works, and I’m going to break down how we not only get clients to say yes, but to do it happily.In this episode, we focus on the first key: presenting your entire work live.Tune into this episode to hear:Three key concepts that you need to nail down to eliminate revisionsWhy you shouldn’t send work over emailHow to lead your client through the work live so that they say yesOne of the big reasons why clients come back with revisions, and how presenting live avoids itResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Sep 7, 2023 • 57min

Ep 160: Terri Trespicio Challenges and Drops Truth Bombs About Following Your Passion

How many times have we heard that we need to find and follow our passion?What if that wasn’t true?Today, I’m talking with Terri Trespicio about why you shouldn’t chase after having a passion, the question you need to ask yourself instead, and making intentional choices so you can live your life and career on your own terms.Terri Trespicio is an award-winning writer, speaker, and the author of Unfollow Your Passion: How to Create a Life that Matters to You, which the Washington Post called one of the best feel-good reads of the year. Her TEDx talk, “Stop Searching for Your Passion,” has been viewed nearly 8 million times. Terri helps leaders, professionals, business owners, thought leaders and more stop searching for their passion and start making things happen. Her courses, workshops and retreats help you unlock your creative genius to fuel your stand out ideas.Tune into this episode to hear:How insecurity gets in the way of doing the real work of helping peopleWhy you need to ask yourself what problems you want to solveHow following what you’re good at can lead to career fulfillmentHow passion gets too much credit in success storiesHow to ask yourself why you want to pursue a goal to get to the bottom of the desireLearn more about Terri Trespicio:Unfollow Your Passion: How to Create a Life That Matters to YouStop searching for your passion, TEDxWebsiteTwitter: @territFacebook: @TerriTrespicioConnect with Terri on LinkedInInstagram: @ttrespicioThe Passion Trap: 5 Half Truths Keeping You From Living a Full LifeResources:Cassandra Speaks: When Women Are the Storytellers, the Human Story Changes, Elizabeth LesserNo BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Aug 31, 2023 • 36min

Ep 159: Iron Mike Steadman on Never Giving Free Proposals (And Getting Ghosted) Ever Again, Setting His Business North Star, and Taking Action

Iron Mike Steadman, founder of IRONBOUND Media, discusses his decision to never give away free proposals again, implementing the No BS Model, raising prices, and reaching his 'North Star' goals. He also talks about the pain of being ghosted, the role of his nonprofit in his work, the value of confidence and mindset around money, and giving back to the community.
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Aug 24, 2023 • 25min

Ep 158: The No BS Blueprint to 30K: Phase 3 - Authority

This month, I’m breaking down my No BS Blueprint to $30K — the process that I’ve developed over many years, and currently teach in my program, to scale your business to $30K-months without employees.In this episode, we’re talking about the third and last phase of the Blueprint, which is building your authority.Who doesn’t want to be seen as an authority in their field?Being seen as an authority and as an expert means that people believe you have a lot of value to offer to help them solve their problem. And when people believe you have high value to offer, they’re willing to pay you more.Having authority is one of the best ways to keep increasing your profitability without having to change anything about your business structure. Let’s dig into why this third and final phase is key to creating sustainable freedom and profitability in your business.Tune into this episode to hear:The three parts of AuthorityWhy you first and foremost need to learn to do the heavy lifting of communicating your ideas and perspective to a wider audienceWhy your content needs your voice, not ChatGPT’sHow to multiply your content to spread your ideas across different platforms and mediaWhy your email list is the best marketing you can doResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Aug 17, 2023 • 23min

Ep 157: The No BS Blueprint to 30K: Phase 2 - Intensives

This month, I’m breaking down my No BS Blueprint to $30K — the process that I’ve developed over many years, and currently teach in my program, to scale your business to $30K-months without employees.In this episode, I’m giving you a deep dive into the second phase: Intensives.Most people who sell graphic design services, branding services, copywriting, or a combination of all of these, pitch the traditional model of having a project delivered in phases. This is how I used to do it, too.But with this method, there is an opportunity at every phase for the project to go off course. You spend most of your time project managing and comparatively little time doing the actual creative work.And that’s why I teach Intensives in the No BS Agency Model to $30K Months. Because Intensives get rid of 80-90% of the BS of project management so you can do the creative work that you actually got into this business to do.Tune into this episode to hear:Why the first step is reviewing your business model and how much you need to profit to sustain the life you wantWhy time constraints are great for your creative processThe difference between an art project and client workHow we turned the branding process upside down and why it works for us and our clientsBreaking down the client management process you need to run your intensivesResources:No BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com
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Aug 10, 2023 • 19min

Ep 156: The No BS Blueprint to 30K: Phase 1 - Clients

This month, I’m breaking down my No BS Blueprint to $30K — the process that I’ve developed over many years, and currently teach in my program, to scale your business to $30K-months without employees.In this episode, I discuss in depth the first phase: Clients.Clients are the necessary foundation because without clients, we have no business.The question is how do you get clients? How do you find the prospects especially if you don’t have a huge audience base.And once you find them, how can you qualify and convert them into clients without spending hours and hours responding to proposals that may never go anywhere? Tune into this episode to hear:Common pitfalls of the traditional way of landing clientsThe best way to find prospects when you’re starting out and don’t have a big networkThe three sections of the Clients phase of the No BS Blueprint to 30KHow to stay top of mind of your ideal prospectsHow to leverage and optimize the referral processResources:Episode 148: Standing Out Versus ShiningNo BS Blueprint to $30KNo BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

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