Contractor Cents

Grow by designing marketing campaigns where every piece amplifies the others – a philosophy that is called 2 + 2 = 5 by my guest, Crystal Williams, the founder and CEO of Lemon Seed Marketing. Crystal gives you questions you should answer and the marketing percentages that you can implement for a successful marketing program in 2026. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam

Are you sitting on a pile of expensive, underused software that is supposed to make business easier but it doesn’t. Pam Duffy, COO and co-founder of Powerhouse Consulting Group helps you take stock of all of the technology platforms you are using and the one simple question you must ask of each platform. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam

In this two part series Roger Daviston gives you the background for a successful maintenance process and the three areas that technicians need to focus on. In this second podcast Roger discusses the final two areas for a successful maintenance process. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

In this two part series Roger Daviston gives you the background for a successful maintenance process and the three areas that technicians need to focus on. In this first podcast Roger discusses the responsibilities of the owner or service manager as well as the first area for a successful maintenance process. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

The 5 D’s of business that you need to be aware of and protect yourself from. A few podcasts ago, Justin Maxwell gave us the ways to identify and predictably reduce taxes. He mentioned the 5 D’s and we didn’t have time to cover them. This episode covers the 5 D’s: Death, Divorce, Disability, Disruption, and Disagreements. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

Without good books you never know if you are earning a profit and you have a great chance of sleepless nights worrying about cash.  Join Erin Andrews, owner of Level Accounting, as she explains why your bookkeeping is the roadmap of your business – not just a deduction tracker or afterthought.  She’ll break down why hiring the wrong person to do your books is like hiring a Walmart greeter to draft your contracts…and yes, she actually said that. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

How do you know your marketing and advertising is paying for itself? Or are you throwing money down a black hole and not seeing any returns? Parker Ruiz, the CEO of Signature Media, gives you ways you can discover whether your marketing and advertising is producing the returns you want…and what to do if it isn’t. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

Discipline. Direction. Done. My guest on this podcast, Beau Parenteau, lives by these three words. He discusses ways you can grow through better systems, marketing, and operations strategy. Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

Imagine leaving your field people alone feeling confident that you don’t have to micromanage them – you’re confident that when you check up on the job you know it will be right. How do you make this happen? My guest today, Traci Austin, is the owner of Elevated Talent Consulting. Traci has a proven track record teaching contractors how to inspire their crews to work harder without micromanaging. To schedule time with Traci: https://elevatedtalentconsulting.com/the-tough-talk-blueprint/ Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147

How many of you REALLY like your answering service? If you do, I’d love an introduction. In my experience, most contractors put up with bad answering services because they can’t find a good one. What if AI could take over your after hours calls? And, where do you find this AI after hours agent? My guest, Stephen Price, the owner of Price Telecom, gives you the answers and how to do this. In terms of full disclosure, Stephen is my IT and phone guy…he has taken care of our IT and phone needs for more than 15 years…through all the tech updates and progressions…and done a phenomenal job with them! Free P&L Statement and Balance Sheet https://tinyurl.com/2rjd6wxu Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/   Podcast Produced by Nick Uttam https://www.linkedin.com/in/nick-uttam-4b33a1147