Author U Your Guide to Book Publishing
Dr. Judith Briles
The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you.
You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.
Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.
If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.
Episodes
Mentioned books
Jan 3, 2014 • 58min
Author Social Media Marketing Strategies for the New Year Show 01-03-2014
It's another year and another morphing in all things social media. Judith will be exploring what platforms work best for authors plus offer some unique twists and turns for the new year.
Learn:
-inside hot tip for using Facebook.
-How to really market with Pinterest and Twitter.
-What to expect this year.
Joining Judith Briles, The Book Shepherd and author of Snappy Sassy Salty: Wise Words for Authors and Writers, is Georgia McCabe, a social media strategist and specialist for authors globally. Her website is www.GeorgiaMcCabe.com.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 26, 2013 • 58min
Foreign Rights for You and Your Book Show 12-26-2013
What author wouldn't want the "gift" of foreign rights sales?! Learn the insider tips on how to secure them and get "mail box" money coming your way.
You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-How to track down a foreign rights publisher.
-How to negotiate a deal.
-What to expect to get paid.
Joining Judith Briles, The Book Shepherd and author of Snappy Sassy Salty: Wise Words for Authors and Writers, is Jeff Davidson who has sold over 140 foreign rights deals ... on his own with his books.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 17, 2013 • 58min
Book Publicity Tips & Strategies for Authors Show 12-17-2013
You've got your book. Now what's next? Marketing and Promotion takes your life over. Publicity is part of it. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-When should publicity begin for a new book.
-What is the most important thing to remember when starting to plan a book/author publicity campaign?
-If a book is "old"--are there still PR opportunities? (yes there are!)
-Can an author create a DIY campaign?
-What does a publicist add to any project?
-What are the common mistakes authors make?
Joining Judith Briles, The Book Shepherd, is Kate Bandos, the founder of KSB Promotions--handling national, regional and local book publicity campaigns to fit a publisher's specific needs and budget.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 12, 2013 • 58min
Frugal Book Marketing Show 12-12-2013
You've got your book. Now what's next? Marketing and Promotion takes your life over. You can spend a mini fortune or you can learn a variety of strategies to get you and your book out their without breaking your bank account.
Learn:
-The must haves for your marketing tool kit.
-How to create a promo calendar for the entire year.
-Why you need to sign up for MatchBook on Amazon now.
-What's new n book promo today.
-Ideas for creating author baskets to cross-promote/market your books.
-The tools you need to have on your website to get ready for the marketing push.
Joining Judith Briles, The Book Shepherd, is Carolyn Howard-Johnson, author of The Frugal Promoter--Carolyn is a goldmine of information on marketing books and doing it without spending a fortune.
Another terrific program on Author U - Your Guide to Book Publishing.
Dec 6, 2013 • 56min
Re-purpose Your Book and You Show 12-06-2013
You've got your book. Maybe an old book or one's that is not moving. Do you need new ideas to stretch, relaunch, renew or re-purpose a book? Now what's next?
-How about your website? Does it need a goose? Get 3 key things to do right now.
-Got books that aren't moving? Get ideas to bundle and move them out of your garage.
-Are you speaking? Get tips to increase your back of room sales.
-Want to modify your book? Get the steps to start the re-purpose today.
-Not selling? You may be leaving 2/3 of your book buyers in the cold--here's how to change it.
-Do you know the Rule of Pricing? You will know for any new product you create from your book.
And much more.
Joining Judith Briles, The Book Shepherd, is Bret Ridgway, co-founder of Author Fulfillment services and Speaker Fulfillment Services--Bret is a goldmine of information on moving books, fulfilling/distributing books and re-purposing your books to new products.
Another terrific hour on Author U - Your Guide to Book Publishing.
Nov 28, 2013 • 58min
John Kremer on Book Marketing & Blogger Endorsements Show 11-28-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books and the vision behind BookMarket.com. We will focus on Internet Book Marketing strategies and what authors need to--must do--to support their books.
-Relationship marketing is at the core of book success.
-How interviews can cross-promote your book.
-Why links will keep your book going and going.
-Tips on how to get the high traffic bloggers to cheer for you.
-As always, much more.
Another lively hour with Dr. Judith Briles on Author U - Your Guide to Book Publishing.
Nov 21, 2013 • 58min
#Copyrights, #Fair Use and More for Authors Show 11-21-2013
It’s easy to get confused when it comes to what’s what and who’s who in Intellectual Property and Publishing Law. Not after this edition of Author U – Your Guide to Book Publishing. Here’s what the focus will be:
· what is copyright/what does it protect
· what is copyright infringement
· what is fair use
· what is parody
· the Google Copyright Litigation; why do authors and publishers care about it
Joining Judith will be Jon R. Tandler … an attorney who knows publishing. He’s a partner at Ryley Carlock & Applewhite in Denver CO Corporate, Intellectual Property & Publishing Law. Get ready for a fast moving hour.
Nov 14, 2013 • 58min
Cool Free Apps tp Create Headlines, Media Releases Show 11-14-2013
When it comes to free tools to promote yourself and your books, The Publicity Hound knows them all. Publicity expert Joan Stewart will share some of the best free online tools she has discovered this year for promoting events like book signings, letting people know where how to find you on the social media sites, and making it easy for YOU to find other people.
You will learn:
-How the hashtag has become one of the most powerful search and publicity tools on the planet
-A tool that "grades" headlines you've written and help you improve them, right on the spot.
-A fun tool that lets you create a video of your Twitter profile and tweets, in just a few minutes.
And as always, so much more.
It's just Judith today ... and she's revealing her latest book: Snappy Sassy Salty: Wise Words for Authors and Writers.
Another terrific program on Author U - Your Guide to Book Publishing.
Nov 7, 2013 • 58min
Pitching Children's Books to Libraries and Bookstores 11-07-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles will explore children's books--what they need to look like and how to pitch them to stores, libraries as well as create a stellar story time.
You will learn:
-3 author tips for Key Rules for creating story time at libraries and bookstores for kids.
-ID the main book size, word count for children’s books.
-How to create a book and author pitch kit for children's books for story time to libraries and bookstores.
-Tips on how to create a successful and interactive story time.
And as always, so much more.
Joining Judith is Amy Collins, CEO of New Shelves Distributions--Amy is a goldmine of information on marketing books and getting them into bookstores--her insights to how and when to sell kids books as well as create a story time that kids, parents, librarians and bookstores rave about will have you cheering as well.
Another terrific program on Your Guide to Book Publishing.
Oct 31, 2013 • 58min
Creating a Book Celebration Show 10-31-2013
This week on Author U - Your Guide to Book Publishing, Judith Briles will explore book celebrations--as in yours. Have you thought about how you are going to tell the world about your book? Share in its birth with friends, family and strangers? Sell books and begin to build roots within your followers? You will after this show.
You will learn:
-15 key tips to create a stellar celebrations.
-Ideas for getting sponsors for your event.
-How to promote to bring in the public.
-How to share the news with local celebrities.
-How to gather more names and build an expanding author fan network
-And fantastic ideas to get a retailer involved, support your favorite cause and money to you too!
And as always, so much more.
It's just Judith today ... and she's revealing her latest book: Snappy Sassy Salty: Wise Words for Authors and Writers.
Another terrific program on Author U - Your Guide to Book Publishing.
