Mobile Games Playbook

Liftoff
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Nov 2, 2022 • 58min

Episode 37: What’s new in how games make money

In this episode of the Mobile GameDev Playbook, we look at how monetization features have evolved from 2020 till now. Joining us from GameRefinery, a Liftoff Company, are Chief Game Analysts Erno Kiiski and Wilhelm Voutilainen.We explore innovation in battle passes, IAP mechanics, external web stores, and what monetization may look like in the future for mobile games like Cookie Run: Kingdom, Call of Duty Mobile, and Royal Match.You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Oct 19, 2022 • 37min

Episode 36: Celebrity collaborations in mobile games with HypGames

In this episode of the Mobile GameDev Playbook, Mike Taramykin, the founder of HypGames, and Chief Game Analyst Teemu Palomäki from GameRefinery, a Liftoff company, join our host Jon Jordan to discuss the celebrity partnerships in mobile games.We delve into the strategy behind celebrity partnerships and analyze mobile collaboration trends this year while sharing heartwarming anecdotes of working with stars including Tiger Woods, Steve Carell, Amy Poehler, and Tina Fey.You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Oct 6, 2022 • 29min

Episode 35: April Fools, Christmas, and Golden Week - discussing seasonal events in 2022

In this episode of the Mobile GameDev Playbook, we’re joined by GameRefinery, a Liftoff company, analysts Erno Kiiski and Sonja Skoglund, who will be discussing seasonal events in mobile games. We will cover noteworthy events, interesting trends, and what these events may look like in the future for the three major markets - the USA, Japan, and China. You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Sep 21, 2022 • 33min

Episode 34: Gaming mobilescriptions with Multiscription

In this episode of the Mobile GameDev Playbook, Teis Mikkelsen, the founder of Multiscription, and senior market analyst Kalle Heikkinen from GameRefinery, a Liftoff company, joins our host Jon Jordan to discuss the topic of subscriptions in mobile gaming.We will cover the exciting trends in mobile game subscriptions, their mechanisms, the Unleashd service, and what the future may look like for this increasingly common trend. You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Sep 7, 2022 • 29min

Episode 33: How State of Survival: Zombie War became an award-winning game

In this episode of the Mobile GameDev Playbook, Bob Slinn, Head of Business Development at FunPlus, and game analyst Milka Paunonen from GameRefinery, a Liftoff company, joins our host Jon Jordan to discuss State of Survival’s well-deserved wins in the most recent Mobile GameDev Awards!We will discuss the development and inspiration behind State of Survival, the recent trends in the 4x strategy genre, its wins in the categories of ‘Biggest Evolver’ and ‘Best Use of IP in a Collaboration Event’, and what the future holds for the game.You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Aug 24, 2022 • 36min

Episode 32: The Mobile Gamedev Awards: What makes an award-winning mobile game

In this episode of the Mobile GameDev Playbook, we’re joined by GameRefinery, a Liftoff company analysts Erno Kiiski and Kalle Heikkinen for a special episode looking at the games that won at the Mobile GameDev Awards. The Mobile GameDev Awards are an annual set of awards by GameRefinery to recognize and celebrate innovation and excellence in mobile games. We will cover what made these games and studios win their respective categories, what aspects GameRefinery examines within a game, and what the future may look like for these games. Some examples include Apex Legends Mobile winning The ‘Most Promising Soft Launch Game’. Several games, such as State of Survival won ‘Biggest Evolver’. Beatstar, along with a few other games, was voted as ‘Best Newcomer’.You can now find The Mobile GameDev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Aug 9, 2022 • 32min

Episode 31: Crafting a charming farming game: The story of Sunrise Village’s development

In this episode of the Mobile Gamedev Playbook, Thi Detert, Senior Lead Game Designer at InnoGames, and Product Owner, Alison Simpson talk about the development journey of Sunrise Village with GameRefinery, a Liftoff company analyst Teemu Palomäki and our host, Jon Jordan.We will cover the challenges (and solutions) encountered along the way from soft launch to global launch; the solutions that allowed the design team to build everything from components developed by the dev team; what inspired the game; and what the future might have in store for InnoGames.You can now find The Mobile Game Dev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Jul 20, 2022 • 39min

Episode 30: Diablo Immortal or Diablo Immoral? Discussing the monetization controversy behind Blizzard’s latest mobile game

In this special episode of the Mobile GameDev Playbook, our host Jon Jordan discusses the popular but controversial game Diablo Immortal with Erno Kiiski and Wilhelm Voutilainen, Chief Game Analysts at GameRefinery, a Liftoff Company.We discuss the franchise's background, what separates Diablo Immortal from its predecessors, the player experience, the monetization controversies surrounding the game, and whether they are justified.You can now find The Mobile Game Dev Playbook on GameRefinery's Youtube channel.Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Jul 5, 2022 • 33min

Episode 29: Fishing for knowledge: designing realistic life simulation games for mobile

In this episode of the Mobile Gamedev Playbook, Kirill Petruk, Lead Producer at Ten Square Games, talks about the development of Fishing Clash: Sports Games and other realistic life simulation games with GameRefinery, a Liftoff company analyst Teemu Palomäki and our host, Jon Jordan.We discuss the inspiration behind Fishing Clash, the realistic gameplay it provides, the social elements, and the collaborations it has had.You can now find The Mobile Game Dev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review!Thanks for listening, The Mobile GameDev Playbook
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Mar 28, 2022 • 37min

Episode 28: How to create a winning in-game economy with Machinations

In this episode of the Mobile Gamedev Playbook, we’re looking at the tools available on the market to build a thriving free-to-play game economy. Our host, Jon Jordan, is joined by GameRefinery’s Erno Kiiski, Machinations CEO & Co-Founder, Mihai Gheza and Sales Director of Machinations, Matthew Morris.We’ll learn how the Machinations tool designs and balances game economies, forecasts player progression across gameplay, and how it’s used in classrooms worldwide to teach game economy design.You can now find The Mobile Game Dev Playbook on GameRefinery’s Youtube channel. Please subscribe and leave a review! Thanks for listening, The Mobile Gamedev Playbook 

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