Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast
Claus Lauter
If you sell online, run a DTC brand, or plan to launch an online store — we break down the sales and marketing strategies top ecommerce brands use to grow fast.If you’re asking yourself, “What do top online stores know that I don’t?” then this show is for you. You'll learn how successful ecommerce operators and marketers think, test, and scale — and get insider marketing and sales tactics to grow revenue faster. You'll discover what’s working in 2026 to sell on Amazon, Shopify, and beyond, with insights on apps, MarTech, DTC, B2B, social media, paid ads, AI, dropshipping, and more. We focus on the tools and techniques that actually move the needle. With 500+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff podcast for staying ahead in e-commerce.🎧 Short episodes, ideal for listening on the go. New episodes every week. Trusted by 35,000+ online sellers and ecommerce operators. Subscribe now and become a smarter online seller today.
Episodes
Mentioned books
Feb 28, 2024 • 25min
The Data-driven Way To Win Customers' Hearts — Neil Hoyne | Examples of Using AI to Engage Customers, How to Build a Business Around Long-term Customer Relationships, How to Use Data to Understand Customer Needs
From the archive: In this episode, we discuss the data-driven way to win customers' hearts. Our featured guest on the show is Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google.Topics discussed in this episode:How to view data as a language guiding customer interactionsThe importance of personalization in customer engagementWhy trust in data usage is needed for strong consumer-business relationshipsHow to prioritize customer-centric strategies over tech trends like AILinks & ResourcesWebsite: https://neilhoyne.com/Book: https://www.amazon.com/Converted-Data-Driven-Way-Customers-Hearts/dp/0593420659LinkedIn: https://linkedin.com/in/neilhoyneTwitter: https://twitter.com/neilhoyneGet access to more free resources by visiting the podcast episode page athttps://t.ly/R36m-Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 27, 2024 • 21min
How To Avoid Costly Technical Mistakes With Shopify — Bogdan Dogaru | How to Choose And a Shopify Theme, How to Increase Performance to your Store, When to Use Apps And When to Custom Build, How to Avoid Costly Maintenance (#288)
In this podcast episode, we talk about how to avoid costly technical mistakes with Shopify. Our featured guest on the show is Bogdan Dogaru, CTO & Co-Founder at Vevol Media at vevolmedia.com.Topics discussed in this episode:How to identify and avoid costly technical mistakes when using the Shopify platformWhat role does performance optimization play in the success of a Shopify storeHow store owners can capitalize on emerging trends in ecommerce, namely the role of AI and visual experiencesHow the "keep it simple" mantra applies to implementing changes on a Shopify storeLinks & ResourcesWebsite: https://vevolmedia.com/LinkedIn: https://www.linkedin.com/in/bdogaru/X/Twitter: https://twitter.com/const_BogdanFacebook: https://www.facebook.com/bogdan5dogaruGet access to more free resources by visiting the podcast episode page athttps://t.ly/sNI3CSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 26, 2024 • 26min
Big Swings and Little Tweaks: Getting the Ecommerce Balance Right — Brian Massey | Tips and Tools to Optimize Your Online Sales Process, Misconceptions about Conversion Rate Optimization, How to Analyze User Activity (#287)
In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation"Topics discussed in this episode:What the five major factors for conversion rate optimization in ecommerce areThe importance of data and analytics in improving an ecommerce business's performanceWhat are some misconceptions about conversion rate optimizationHow risk-taking in conversion rate optimization can be beneficial for ecommerce businessesLinks & ResourcesWebsite: https://conversionsciences.comLinkedIn: https://linkedin.com/in/bmasseyX/Twitter: https://twitter.com/bmasseyGet access to more free resources by visiting the podcast episode page athttps://t.ly/ploWJSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 22, 2024 • 27min
Recession-Proof Your Business: Strategies for Ecommerce Growth — Mario Peshev | How to Build a Brand Using Linkedin and Twitter, The Benefits of Ecommerce Partnerships, How to Diversify by Launching Multiple Stores (Bonus Episode)
From the archive: In this episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com.Topics discussed in this episode:How ecommerce businesses can survive a recession and thrive in the long termWhat strategies and tools can be used to enhance the user experience on ecommerce websitesHow ecommerce entrepreneurs can effectively leverage buy now, pay laterHow a strong personal brand contributes to the success of an ecommerce business.Links & ResourcesWebsite: https://mariopeshev.com/LinkedIn: https://www.linkedin.com/in/mpeshev/Twitter: https://twitter.com/no_fear_incInstagram: https://www.instagram.com/dailypeshev/Get access to more free resources by visiting the podcast episode page athttps://t.ly/bPk3gSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 21, 2024 • 29min
Why Customer Data is Your Margins' Game-changer - And How to Use It — Omer Hazer | The Importance of Omnichannel Ecommerce, How to Make Smart Decisions for more ROI, How to Choose Marketing Automation Tools, How to Keep Customer Data Safe (#286)
In this podcast episode, we discuss how to use your customer data effectively to improve your margins substantially. Our featured guest on the show is Omer Hazer, General Partner of Atlas Ventures & Studios at atlasventures.coTopics discussed in this episode:How businesses can boost profits with data & tackle challenges in analyticsThe pros and cons of employing marketing automation tools such as KlaviyoWhy data breaches and privacy matters and how to keep data safeWhat new online retail trends are and their effects on how businesses use dataLinks & ResourcesWebsite: https://www.atlasventures.co/atlas-studiosLinkedIn: https://www.linkedin.com/in/omerhazer1/Get access to more free resources by visiting the podcast episode page athttps://t.ly/35WI5Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 19, 2024 • 21min
Customer Data And Retention: What You Need To Know — Cary Lawrence | How To Retain More Customers, Challenges Managing Customer Data, How To Leverage First-party Customer Data, Emerging Trends In Ecommerce For 2024, The Impact Of AI (#285)
In this podcast episode, we talk about how to retain more customers with data-driven strategies. Our featured guest on the show is Cary Lawrence, CEO & founder of Decile.comTopics discussed in this episode:The importance of customer retention and how can data be used to improve retention ratesWhat challenges ecommerce merchants face managing customer data and how to overcome themHow the guest's platform helps brands in terms of data aggregationWhat are the emerging trends in ecommerce for 2024 including the impact of AILinks & ResourcesWebsite: https://decile.com/LinkedIn: https://www.linkedin.com/company/decile/X/Twitter: https://twitter.com/DecileLLCFacebook: https://www.facebook.com/decile.llc/Get access to more free resources by visiting the podcast episode page athttps://t.ly/vN8McSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 15, 2024 • 23min
Digital Marketing Strategies To Increase Your Website Sales — Brandon Leibowitz | How Important Is SEO In 2024, How To Get Started With SEO For A New Shopify Store, What Is A Quality Backlink, Would Google Accept AI-generated Content
From the archive: In this episode, we discuss valuable insights on digital marketing and SEO strategies to help you boost your website sales. Our featured guest on the show is Brandon Leibowitz, founder of seooptimizers.com.Topics discussed in this episode:The challenges in implementing SEO strategies for Shopify stores for business ownersHow to optimize a new merchant's Shopify store for maximum SEO potentialHow building trust with Google, affects the time to see SEO results' importanceHow can businesses effectively go about building quality backlinksLinks & ResourcesWebsite: https://seooptimizers.com/LinkedIn: https://www.linkedin.com/in/brandonleibowitz/Twitter: https://twitter.com/brandonleibsYouTube: https://www.youtube.com/c/BrandonLeibowitz/videosGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/2z3uydj7Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 14, 2024 • 23min
How Tech Can Supercharge Your Store's Shipping Operations — Amit Rosenthal | How Tech Is Transforming Freight Forwarding, Why Online Merchants Face Logistics Challenges, The Impact Of Geopolitical Factors Affecting Logistics (#284)
In this podcast episode, we talk about how you can provide a more transparent, streamlined logistics experience using the latest technology and innovation in freight forwarding. Our featured guest on the show is Amit Rosenthal, CEO & founder of Proboxx.ioTopics discussed in this episode:How technology impacted the freight forwarding industry and what prompted this changeThe key challenges in freight forwarding and logistics for online merchantsHow transparency in the supply chain impacts customer satisfactionThe implications of geopolitical factors on freight forwarding servicesUse the Proboxx coupon code CLAUS200 to save $200 on your first shipment.Links & ResourcesWebsite: https://www.proboxx.io/LinkedIn: https://www.linkedin.com/company/proboxx/YouTube: https://www.youtube.com/@proboxx5694Facebook: https://www.facebook.com/proboxxforwardingGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/4d2mcrvySubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 12, 2024 • 22min
Turbocharge Your Store: How To List 1,000 Items In Just 60 Minutes — Bert Leffel | How To Speed Up Product Listing On Amazon, Ebay, Walmart, Challenges Selling On Various Platforms, How To Use Customizable Quality Control And Performance Tracking (#283)
In this podcast episode, we talk about making your listing process ten times faster. We explore using a special scan-to-list technology. Our featured guest on the show is Bert Leffel is the CEO of Listernaut Software at listernaut.com.Topics discussed in this episode:How to speed up product listing on Amazon, eBay, Walmart.What challenges arise selling on various platforms and merchant guidance.What "pods" in software offer customizable quality control, performance tracking.Links & ResourcesWebsite: https://listernaut.com/ LinkedIn: https://www.linkedin.com/company/listernaut/YouTube: https://www.youtube.com/@ListernautGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/75xcr85hSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 7, 2024 • 8min
Why Ecommerce Brands Can't Ignore Podcasting — Claus Lauter | Using a Podcast as a Marketing Channel, How to Build a Closer Connection with your Audience, Investing In a Podcast as a Marketing Tool, Benefits and Drawbacks of Podcasting
In this podcast episode, our host, Claus Lauter, gives his take on how podcasting might be a good marketing channel for ecommerce brands.Topics discussed in this episode:What the advantages are of using a podcast as a marketing channel for ecommerce businessesHow podcasting enables ecommerce brands to build a closer connection with their audienceWhat the long term benefits and potential drawbacks are of investing in a podcast as a marketing toolWhat ways can an ecommerce podcast provide value to its audience without coming across as overly salesyLinks & ResourcesWebsite: https://ecommercecoffeebreak.com/LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/X/Twitter: https://twitter.com/ecomcoffeebreakInstagram: https://www.instagram.com/ecommercecoffeebreak/Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3xcyhuu7Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
