Embodied CEO
Emily Hirsh
MARKETING THAT ACTUALLY WORKS.
If you're an entrepreneur looking for business growth strategies, takeaways on what's working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
If you're an entrepreneur looking for business growth strategies, takeaways on what's working right now, and deep conversations that reveal everything from business to leadership to being a CEO and parent…this show is for you!
I'm Emily Hirsh, CEO of Embodied Marketing. My team manages millions in advertising spend and has helped generate over $132M+ for businesses like Amy Porterfield, Mel Robbins, and Marie Forleo. I'm sharing the same proven strategies we use every day… plus so much more!
My goal is to simplify marketing & business growth with actionable videos on topics like FB &IG advertising, high-converting funnels, CEO mindset, conversations with successful entrepreneurs, + more.
Subscribe for new videos every Tuesday and Thursday that will help you master your marketing, build your business, and watch yourself grow in the process.
Want us to create a custom strategy plan for your business?
Visit get.embodiedmarketing.com/app.
Emily Hirsh
Episodes
Mentioned books
Jan 30, 2020 • 17min
147- Ignite Your Impact Is Here!
My new book, "Ignite Your Impact," is out today! This 100+ page explanation of "holistic" marketing strategy is the culmination of 5+ years in the digital marketing world… with thousands of hours behind-the-scenes, for hundreds of influencer clients, with millions of dollars in ad spend. And in this 15-minute episode, I'll share WHO this book is for, WHY it's about more than Facebook ads, and WHAT is included (to ensure you take action on your marketing now!).
Jan 28, 2020 • 21min
146- Entrepreneur Intuition
If you're the CEO of your company, you've likely used what I'm calling, "entrepreneur intuition," to get there. (And if you're not quite "there" yet, wherever you want to be - you'll need this mindset to get going!)
Jan 23, 2020 • 17min
145- Let Your Numbers Tell A Story
You know you need to track data to know whether your marketing efforts matter… But, do you know which numbers to track + WHY? Every metric you (or your ads agency) track should tell a story about what's going on behind-the-scenes. That's what will point you in the direction of where to focus your problem-solving skills next. In this episode I'll walk you through the actual spreadsheet we use to track funnel + ad performance, plus I'll explain 3+ common problems to troubleshoot.
Jan 21, 2020 • 19min
144- Your Marketing Is Only As Strong As Your Foundation
Any marketing strategy you execute is only as strong as your foundation. Because, your foundation is everything. If you layer marketing strategies (even good ones!) on top of a shaky foundation… the whole thing is likely to fall apart. In this episode, I'll explain what I mean by "foundation," why tracking your process start-to-finish is crucial, and the mistake most people make (+how you can avoid it).
Jan 16, 2020 • 12min
143- Never Launch An Ad Before Defining This
You should never launch any marketing campaign without first defining your GOAL numbers… even if you're selling something for the first time + have zero historical data to work with! This is vital to determining whether or not it works (+what to do differently next time). In this episode I'll walk you through a real-life example of how+why you need to define your success FIRST.
Jan 14, 2020 • 15min
142- Do I Have To Niche?
If you're an entrepreneur of any kind, you likely have a hard time giving up on possibility. This is both your greatest gift + your most detrimental weakness. That's why I want you to ask the question… "Am I turning down opportunities OR saying 'no' to distractions?" In this episode I'll answer your questions about "The Rule of One" in marketing. For complete show notes visit - www.hirshmarketingunderground.com/podcast-episode-142
Jan 9, 2020 • 24min
141- The Formula To Successful Marketing
Marketing that converts requires only 3 things… a stand-out offer, messaging that connects, and unique, custom-built strategy. That's it! No fancy "ninja" skills that only an ads strategist knows about. If you use this 3-part formula, it's not about "if" marketing will work for you, but "when." In this episode I'll explain how marketing is about following a formula (NOT finding secret strategies), why messaging matters more than strategy, and how we ensure 40% show up rates to our IGNITE evergreen webinar! For complete show up rates visit - www.hirshmarketingunderground.com/podcast-episode-141
Jan 7, 2020 • 17min
140- The Importance Of Urgency In Your Ads + Marketing
"Why is Hirsh Marketing different?" It all comes down to urgency… but not in the way you think. I'm talking about urgency with your decision-making + how quickly you take action! In this episode I'll highlight my definition for URGENCY + how it saves our clients money, plus… why "wait+see" with Facebook ads is a MYTH, the difference between corporate agencies + Hirsh Marketing, and how I train my employees to take smart, QUICK actions now. For complete show notes visit - www.hirshmarketingunderground.com/podcast-episode-140
Jan 2, 2020 • 18min
139- The Massive Mistake In Not Constantly Building Your Warm Audience
You want consistent sales, right? We all do. But in order to have consistent sales, YOU have to be consistent in your marketing - especially with building your warm audience. You do this by consistently creating Value Content every week. And let me tell you… it's a huge mistake to NEGLECT your content strategy (even worse if you rely solely on "organic" visibility). Listen in to this episode for more about how to build your warm audience + why it's vital to making money!
Dec 31, 2019 • 15min
138- Be Extremely Obvious With The Steps In Your Funnel
You might think you're being obvious about what you sell + how someone can purchase… but you're likely not (OR, you can be even more obvious!). If you want to optimize sales within your automated funnel, your email nurture sequence, and even your sales page - you have to be THOUGHTFUL, CLEAR, and over-the-top OBVIOUS. And in this episode I'm talking about how to do that well - plus my *secret weapon* to sales sequences that convert! For complete show notes visit - www.hirshmarketingunderground.com/podcast-episode-138
