

The Product Boss with Jacqueline Snyder
Jacqueline Snyder
The Product Boss is real business education for people who make and sell physical products.
If you’re working way too hard for the sales you’re getting, you’re in the right place. This show is about building a focused, profitable product business that gets seen and sells consistently, without sacrificing your life to it.
Hosted by Jacqueline Snyder, founder of The Product Boss and one of the country’s most sought-after product experts (featured in Inc., Forbes, NBC News, Yahoo Finance, and more), each episode delivers clear strategy you can actually use. You’ll hear workshop-style teaching and behind-the-scenes advising conversations that help you make better decisions, faster.
Whether you sell on your website, at markets, wholesale (including Faire), in boutiques, or through platforms like Shopify, Etsy, and Amazon, the strategy here works across channels. We talk best sellers and what you’re known for, pricing for profit, visibility beyond social media, conversion, inventory planning, seasonal strategy, and the systems that stop you from doing everything yourself.
You’ll also get Mirror Method and mindset episodes, because your business will always reveal what needs to grow next: confidence, consistency, boundaries, leadership, and the courage to be seen.
Guests have included Jenna Kutcher, Jamie Kern Lima, Jasmine Star, David Meltzer, Suzi Weiss-Fischmann (OPI), Mike Michalowicz (Profit First), Joy Cho, Jaclyn Johnson, Kelly Roach, and more.
New episodes drop weekly on Thursdays.
If you’re working way too hard for the sales you’re getting, you’re in the right place. This show is about building a focused, profitable product business that gets seen and sells consistently, without sacrificing your life to it.
Hosted by Jacqueline Snyder, founder of The Product Boss and one of the country’s most sought-after product experts (featured in Inc., Forbes, NBC News, Yahoo Finance, and more), each episode delivers clear strategy you can actually use. You’ll hear workshop-style teaching and behind-the-scenes advising conversations that help you make better decisions, faster.
Whether you sell on your website, at markets, wholesale (including Faire), in boutiques, or through platforms like Shopify, Etsy, and Amazon, the strategy here works across channels. We talk best sellers and what you’re known for, pricing for profit, visibility beyond social media, conversion, inventory planning, seasonal strategy, and the systems that stop you from doing everything yourself.
You’ll also get Mirror Method and mindset episodes, because your business will always reveal what needs to grow next: confidence, consistency, boundaries, leadership, and the courage to be seen.
Guests have included Jenna Kutcher, Jamie Kern Lima, Jasmine Star, David Meltzer, Suzi Weiss-Fischmann (OPI), Mike Michalowicz (Profit First), Joy Cho, Jaclyn Johnson, Kelly Roach, and more.
New episodes drop weekly on Thursdays.
Episodes
Mentioned books

Feb 23, 2018 • 19min
15. BONUS: More Tradeshow Tips - Product Sales
Do you have a tradeshow/expo coming up? This is a Minna-sode of specific tips to help you sell more of your product to potential customers walking through the event and shopping at vendor booths. Links mentioned: Join by Text The Product Boss store on Amazon where we recommend our favorite books and other products. Work with Jacqueline or Minna in one-on-one Strategy Sessions. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op Business Products We Recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.

Feb 22, 2018 • 50min
14. Tradeshow Tips
Tradeshows are not only exciting, but they are a great opportunity, whether you are showing up an attendee or paying for a booth as a vendor. In this episode, Jacqueline and Minna go over tips and best practices for both scenarios so you can go in and make it worth your time (and money) spent. Links mentioned: Sourcing at MAGIC tradeshow Join By Text Source America Fashion for Profit The Product Boss store on Amazon where we recommend our favorite books and other products. Work with Jacqueline or Minna in one-on-one Strategy Sessions. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.

Feb 15, 2018 • 55min
13. Lauren Black of Bosscation (Expert Interview + Coaching Call)
This is a fun combo episode where we have a guest expert and a coaching call in one! First, Lauren Black of Bosscation shares so many great tips on launching strategy. Then, we flip it. We dig in and give Lauren a coaching session on her product. It's a fun, unexpected hybrid episode with both training and coaching and so many resources. Links mentioned: Bosscation SquareSpace ShipStation PirateShip Amazon Associates program Amazon Influencers program Amazon Local program CreateSpace Etsy Wholesale Lauren Black/Bosscation Instagram Lauren Black Facebook Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Get more info at: www.theproductboss.com/mastermind. Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.

Feb 8, 2018 • 59min
12. Productivity: Do More in Less Time
Jacqueline and Minna chat about what they do to stay productive in their lives and business - without adding on stress or overwhelm. This episode will help you create your own ideal schedule for what works best in your business. Links mentioned: The Project Booth with Layne Booth -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Get more info at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group

Feb 5, 2018 • 21min
11. Make Money on Amazon with Products
In this Minna-sode, she shares how to make money on Amazon with products from 6 different revenue streams on Amazon's platform. Links mentioned: Our mastermind only has a few spots left and starts early March 2018: www.theproductboss.com/mastermind. Alibaba Aliexpress CreateSpace Amazon Associates MerchbyAmazon -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Get more info at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group

Feb 1, 2018 • 54min
10. Packaging Your Start-Up
Want some inspiration and easy tips for packaging your product-based start-up? This is the episode for you. Jacqueline and Minna go over tips, tricks and hacks to look professional in your packaging, while keeping it affordable and aligned with your business growth and scale. Links mentioned: Business Basics Bootcamp Virtual Summit - FREE! (Feb 5-9) Magic Las Vegas - sourcing show (Feb 11-14) The Product Boss Facebook Group Join our Mastermind now! Only 5 spots left; apply today: www.theproductboss.com/mastermind OvernightPrints.com Creative Market Canva Etsy Creative Bag Uline Standuppouches.net Hotcards.com -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss

Jan 25, 2018 • 59min
9. Manufacturing Your Big Idea
Have you ever had a BIG idea and asked yourself: How do I get this idea started and turned into reality? How do I get the manufacturing process going? In this episode, Jacqueline and Minna drop so many knowledge bombs, going over the exact steps and helpful tips - from beginning to end - for Manufacturing Your Big Idea. Links mentioned: Join The Product Boss Community Facebook Group to connect with other product entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss

Jan 22, 2018 • 13min
8. My Exact Pinterest Strategy
In this Minna-sode, Minna takes you behind the scenes and gives you a peek into her own product-based Pinterest strategy. You go over exactly what she has planned to help you easily create a Pinterest strategy that is right for your business. NOTE: I refer to Episode 3 in this Minna-sode, but I actually meant Episode 4: Strategy for Seasonality. Links mentioned: Episode 4: Strategy for Seasonality -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss

Jan 18, 2018 • 39min
7. Clean Up Your Product-Based Business
In this episode, Jacqueline and Minna go over ways to Clean Up Your Product-Based Business. We suggest digging deep with this checklist at least once a year when you’re ready to get to work ON your business and ready to clean up and refresh the areas we’ve listed. This helps you continually improve your business while you're growing it. Let's get started! Links mentioned: Simple Pin Podcast with Kate Ahl SmartrMail Klaviyo CampaignMonitor MailChimp -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss

Jan 16, 2018 • 15min
6. A Year of Experts
In this episode of "Just JACQ", Jacqueline talks about her "Year of Experts" and her five key takeaways from working with experts and why it's a must for entrepreneurs. Links mentioned: BizChix with Natalie Eckdahl Natalie Gingrich Project Management -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss


