Total Retail Talks

JanSport implemented a new mobile-first mind-set for its site redesign, and it's helped the brand nearly double sales via the platform. Carolina Gomes, director of e-commerce at JanSport, joined us on episode 58 of Total Retail Talks to discuss the company's recent web redesign, how thinking mobile first has affected its sales, and what's in…

The payment landscape for online and offline retailers is getting wider and deeper every day. To discuss some key payment trends taking place within the retail industry, Elina Vilk, head of marketing, enterprise solutions, PayPal, joined us on episode 57,  of Total Retail Talks, sponsored by Synchrony Financial. Vilk discusses the mobile payment landscape, how data…

In episode 56 of Total Retail Talks, I interview Mike Edwards, CEO of eBags. Edwards discusses how the online retailer of handbags, luggage, backpacks and more is growing sales through increased product breadth, a mobile-first mentality and unique brand partnerships.

Episode 55 of Total Retail Talks features a conversation with Nick Rellas, co-founder and CEO of Drizly, the alcohol home delivery application. Rellas discusses, among other things, how today's on-demand e-commerce marketplace is helping Drizly compete with Amazon.com.

In episode 54 of Total Retail Talks, Nathan Dierks, director of web operations at BCBG Max Azria, discusses how the fashion retailer's use of a new customer experience platform from Qubit has helped it increase sales, average order values and customer loyalty.

James Allen is an online retailer of diamond and bridal jewelry. Like most every other retailer, capturing the wallet share of millennials is critical to the brand's future. In episode 53 of Total Retail Talks, Johanna Tzur, chief marketing officer of James Allen, details how a partnership with BuzzFeed and a mobile-first approach is paying…

In episode 52 of Total Retail Talks, Mark Friedman, president of e-commerce at Steve Madden, discusses how the shoe brand is leveraging its mobile app to grow consumer engagement and conversions.

Safe and Vault Store, a manufacturer and online retailer of safes and vaults, is using a referral marketing strategy via social channels such as Facebook, Pinterest and Twitter to help it acquire new customers. In episode 51 of Total Retail Talks, Dominic Schwebs, website administrator for Safe and Vault Store, discusses how the referral program…

It's not a secret that customers that purchase in multiple channels (i.e., omnichannel customers) are more valuable to brands than their single-channel counterparts. Therefore, it makes sense that retailers would do everything in their power to convert single channel customers — particularly those in-store — into omnichannel customers. In episode 50 of Total Retail Talks,…

In episode 49 of Total Retail Talks, I interview Jamal Robinson, founder and president of DESIAR. DESIAR is an online retailer of handcrafted wooden sunglasses that was founded in a college dorm room. Robinson talks about the brand's journey as well as his personal goals for growing the business.