Expert Edge Podcast

Instagram marketing has not replaced networking, it's just put a megaphone up to it. That's the theory my guest, Tyler McCall, has about social media marketing. He's one of the smartest marketers on the planet right now and it's exactly why I wanted to have him on the show for an interview. In this episode, we break down how he uses Instagram as a powerful and effective marketing tool to generate clients. We'll also be talking about how to use social media for good and where it's heading in the future. If you use social media at all then this strategic and informative episode is for you! CONNECT WITH TYLER: @tylerjmccall tylerjmccall.com The Online Business Podcast CONNECT WITH COLIN: www.sellfromstageacademy.com www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

My goal with the Expert Edge Podcast was to get more connected with you all and so in this episode, I share more of my own personal journey. I'm breaking down 3 crucial lessons I've learned in my personal experiences, and professional experiences, that have made the BIGGEST difference in building a life that's both successful and fulfilling. I'll be telling you all about some of my biggest failures and challenges, and how they helped bring me to where I am today. My goal is always to inspire you to go to the next level! CONNECT WITH COLIN: www.sellfromstageacademy.com www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

Have you ever felt like people weren't responding to your marketing? One of the biggest mistakes experts and coaches make is always sharing "How-To" content. However, there is a much more powerful way to create "Desire Based" content. Which is why this week, I've brought in my good friend and Messaging Expert, Brandon Lucero, the Founder of Video 4x Effect. In this episode, we really dive deep into the 3 types of content that you need to be making to create demand for your product, the difference between "how to" and "what to" content, and some predictions on where the future of the expert industry is going. CONNECT WITH BRANDON: @iambrandonlucero soldwithvideo.com The New Generation Entrepreneur Podcast CONNECT WITH COLIN: www.sellfromstageacademy.com www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

What would happen if you actually 'designed your life' to create success? This is something today's guest, Carrie Green, is a master in. We're deep-diving into how Carrie has built a multi-7 figure Expert business and uses her platform to inspire and empower women to turn their ideas into successful businesses and why VISUALIZING is one of her most powerful tools. CONNECT WITH CARRIE: @iamcarriegreen @femaleentrepreneurassociation https://femaleentrepreneurassociation.com/ She Means Business Podcast CONNECT WITH COLIN: www.sellfromstageacademy.com www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

As a special podcast episode this week you get to be a fly on the wall during one of the in-depth and practical coaching sessions that I host inside of Sell From Stage Academy. This is a unique and powerful podcast as it will show you real and honest questions that my students are asking and how it can help you reframe and refocus your actions towards creating success. Make sure to review and subscribe if you find it valuable! CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

Your biggest traumas can be a huge catalyst for change in your life and can teach you how to show up and find your truth. In today's show I'm going to be digging a little deeper with my guest Amber Lilyestrom, discussing how she built her multi 7-figure business and the driving factors that have created success for her on so many levels. It's all about creating a business that serves your life rather than you serving the business all the time. If you're ready to let go of industry pressures and get inspired to build a legacy of what's important to you then don't miss this episode! REGISTER FOR THE NEXT SELL FROM WEBINAR CLASS: colinboyd.co/class CONNECT WITH AMBER LILYESTROM: @amberlilyestrom The Amber Lilyestrom Show https://www.amberlilyestrom.com/ CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

Have you ever wished you could tell your signature story in a way that moves your audience to buy? Well, this podcast will help you do exactly that. In this jam-packed strategic session you're going to discover the three most important perspective shifts you must make when it comes to telling your signature story. You'll also discover the three crucial ingredients for crafting a story that doesn't just entertain but also moves people to join your programs. CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more) sellwithstoryguide.com

In this episode, you will discover the three shifts I had to go through to evolve my relationship with money. If you are ready to take your relationship with money to a new level and allow more money to flow in and through your life then this podcast is not to be missed. You've had many beliefs and principles taught you about money, but the question is whether those ideas are serving and supporting the vision for your life. Enjoy this episode as I take you through my story with money and how it applies to evolving your money journey so that you can have more of it and enjoy it to its full potential. CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

In this episode, you will discover how to get clearer on your messaging and why this is the secret to your million-dollar breakthrough. Many amateur experts think that it's about better images, marketing or larger email lists. The truth is, almost everything comes back to your messaging. When you master this area of your business you'll have more lead flow, people will show up to your webinars wanting to buy from you and your customers will thank you for providing a service to the marketplace. This is essential listening for every coach or course creator who wants to grow and scale the business sooner rather than later. CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

In this episode, I'm sitting down with the incomparable Jon Acampora. He's a master at email marketing and he's built a very profitable expert business in a fairly short amount of time. Imagine having your email company reach out to you personally to find out what you're doing to get such good email open and engagement rates! That's what happened to Jon. Honestly, he is a ninja. He shares his favorite tips for upping your engagement rates and building your email list, and we discuss his foresight on where email marketing is heading. This is going to be incredibly valuable for any of you who use email marketing and eye-opening for even those of you who consider yourself to be good at this already! Connect with Jon Acampora: @Jon_Acampora https://www.excelcampus.com/ Tools Jon Recommends: http://www.mail-tester.org/ CONNECT WITH COLIN: www.expertedgepodcast.com/ @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)