Streamlined Podcaster: Save Time Podcasting with Systems and Automation

Joe Casabona, Solopreneur Systems Coach
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Apr 6, 2023 • 17min

Are You an Effective Podcast Guest?

Are you an effective podcast guest? Much like podcast swaps, this can be a great way to grow your show. But you need to do a good job! So how can you be an effective podcast guest? I have 3 tips:  Provide Value. Ask the host about their audience, what their problems are, and do you best to offer actionable advice. Don’t self-promote too much. You don’t want to come off as salesy or smarmy the whole time. If you’re only pushing your own stuff, you’re not providing value…and it’s obvious. Have a landing page and clear call to actionWant to learn more? Listen on! Show NotesHow to be a Successful Podcast GuestMaking the Most of Your Podcast Guest SpotYou Need a Clear Call to ActionPodcast Swaps Grew My Show by 21%Check Out Podcast MasterySupport the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Mar 30, 2023 • 15min

What Gen-Z Listening Habits Mean for Podcasting

Recently, I had the privilege of speaking at my high school alma mater’s Career Day about being a podcast coach and content creator.It was an opportunity to teach students about what I do, but it was also a learning opportunity for me. I’ve been listening to podcasts essentially since some of these students were in diapers (or even before they were born). I’ve been podcasting since they were my oldest daughter’s age.What I found was fascinating. Show NotesRead the articleCheck out Podcast MasterySupport the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Mar 22, 2023 • 10min

Use Your Podcast to Build Your Authority

Are you using your podcast to build your own authority? Most people aren't. See, if you have an interview podcast, you probably aren’t. Instead, I recommend you do this:1. Start working in short, 20 minute or less episodes into your show. 2. Pick topics that allow you to showcase your expertise and solve a problem.3. Have a super clear CTA to join your mailing list or schedule a free call.If you’re a coach, course creator, or author, these episodes will be an incredible way for your to get listeners to know, like, and trust you. Listen for a deeper dive. And be sure to check out my guide on Mini Podcasting too!Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Mar 15, 2023 • 28min

A Podcast Post Mortem with Trudie Avery [Coaching Call]

We've got another coaching call for you today, but it's a little bit different than the other coaching calls that I've done. That's because Trudie Avery is shutting down her podcast. So instead of a coaching call on what she can do to improve her podcast, we're doing a little bit of a post-mortem. Trudie's biggest problem, as you'll come to find out, is positioning. She is a branding expert, but her show was about starting a brand new business. So what we discuss is passion projects versus projects that have a measurable ROI for your business. We get into what she could have done differently and what the future holds.Show NotesTrudie Avery (The Logo Lady)Why My Podcast Failed - Brand New Business PodcastDon't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Mar 9, 2023 • 12min

Podcasts are Coming to YouTube Music

Over the past several months, I’ve covered YouTube a few times, and made the arguments for and against video in podcasting. And if you’re in the “I don’t want to add video to my podcast” camp, there’s good news that came out of Hot Pod Summit ’23.Head of YouTube Podcasting Kai Chuk was in attendance and announced that podcasts are coming to YouTube Music — but that’s not all he announced.Read the full article hereShow NotesPodcasts are coming to YouTube MusicJoin the Profitable Podcaster ProgramDon't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Mar 2, 2023 • 19min

Podcast Audit: The Lovable Survivor

There are a lot of moving parts to launching and producing a podcast! Lots you need to think about...not just about putting the content together and recording it and editing, but about how you present your show. Last week , I shared with you my 7-Point Framework for podcast growth. I also shared with you that I am offering podcasts audits, where I apply that framework and give you objective and honest feedback on how you can grow your show.  Today, I'm excited to bring you one of those audits.Show NotesWatch the AuditThe Lovable Survivor Podcast7-Point Framework for Podcast GrowthGet Your Own Podcast Growth AuditDon't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Feb 23, 2023 • 18min

How to Grow Your Podcast Using the 7-Point Growth Framework

One of the biggest struggles for podcasters is growth. Getting more downloads, more engaged listeners, more leads! That’s why I put together a 7-point podcast growth framework. If you want to grow your show, do these 7 things: Make sure you’re in all the podcast directoriesReview Title and DescriptionReview of Episode titles and descriptions to attract more listeners (and for SEO)Rework your CTABe intentional with your intro/first 60 secondsIdentify podcasts for episode swapsFigure out how you’ll make moneyShow NotesGet the Podcast Growth Audit6 Ways to Double Your Podcast Downloads in 20235 Places Where You Can Find Podcasts to Swap with TODAYCortext PodcastDon't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Feb 16, 2023 • 17min

Is Your Podcast a Painkiller?

Are most of the podcasts you listen to for fun, or for growth? If you're like 74% of podcast listeners, you listen to podcasts to learn new things. That's why your podcast should be a painkiller. And today, I'm going to give you all the reasons why. Show NotesPainkillers vs. Vitamins3 Questions You NEED to Answer to Have a Profitable Podcast (Show's Mission Statement)Don't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Feb 9, 2023 • 13min

What Would You Do with an Extra 10 Hours Per Month?

Tell me if this sounds familiar: you have a great interview with a guest. Now it’s time to edit. You’re using software you’re still kind of learning. And this interview has a slightly different issue you haven’t seen before, so you’re watching YouTube videos on how to remove AC hum from your guest’s audio. You feel like you said “um” too much so you’re trying to remove some, but not all of them. You don’t want to sound unnatural.Even though the interview was only 30 minutes, the edit takes 2 hours. That’s at least 3 other interviews you could have done.Instead, you can hire an editor who, for less than $50, can do the full edit and send you back a file that sounds better than anything you’ve done.And you need to ask yourself: Is your time worth $25/hr?Show Notes7 Things You can Automate for Your Podcast TODAYWhat Mowing the Lawn has to do with Your Podcast Losing MoneyDon't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★
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Feb 2, 2023 • 16min

How can I turn my newsletter into a podcast?

Want to know a secret that saves me a TON of time (and can save YOU time too)?This podcast isn’t the only place you’ll see this content. You’ll see it on Instagram, on LinkedIn, and in my newsletter. The process is easier than you’d think. Here’s how mine works. Show NotesSave Time! 7 Things You Can Automate for Your Podcast TODAYHow to Add a Google Doc in a Specific Folder with Your Stream DeckSwitching to MakeFirst, I put the text of these posts into a Google Doc. This ensures that both my VA and I can access it. I also have an automaiton that moved that Google Doc into Airtable. Listen to the podcast to learn more about that! From our project tracker (we use Airtable), she knows to take those docs and use a Canva template to turn the text into a set of images for LinkedIn and Instagram.Now I have the basic text. I use that as the basis for my next Profitable Podcaster episode. The Google Doc is basically my outline! I may add more notes and context once I’m on the mic.Then I copy the text from Google Doc and add it to ConvertKit for my next newsletter. The only change I’ll make here is including a callout to listen to the episode. So there you have it! One Google Doc that serves as 4, platform optimized, pieces of content. Take the topic and main points, and rework them for the platform. And make sure you point each piece of content to the other! Give people options and build your cross-platform followings.Don't burn out trying to create content for your podcast! Create your own content flywheel through my free webinar. Register today.Support the show--------------------------------------------------------Send Feedback | LinkedIn | Facebook Group  ★ Support this podcast ★

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