Flow State Business
Ruby Lee
Welcome to the Flow State Business Podcast. I’m a soul-led female entrepreneur and Energetics Business Coach and my mission is to help intuitively aligned coaches meet their first million dollars in their online business. I share openly on topics such as money, wealth-building energetics, and the strategies that took me from zero to multiple 7 figures in less than 3 and a half years.This podcast is filled with strategy, the teachings of flow state and proven tactics to help you think about entrepreneurship as a way of being, not just a way of doing. Infused with teaching from my 8 signature phases to get to six figures in flow, we’ll dive deep into an alchemy of topics including mindset, online business strategy, wealth creation and so much more! I share interviews with other female entrepreneurs, teachers and leaders who have found their own way to grow a successful business in flow. The solo episodes will leave you feeling ready to take inspired action, create your own flow state in business and become even more empowered to live your most authentic and abundant life. A little more about me…A few years ago I decided that I had to scratch the entrepreneurial itch. I quit my job as a tech start-up recruiter and went all in as an online coach. Along with my hubby, we created a global coaching brand, travelled the world as digital nomads with our two kids and in 3 years, grew a multi-million dollar business. It took a lot of trial and error, trying out new strategies and of course daily discipline to get this far so quickly. But after some time, the hustle got tiring. I was frustrated with my lack of progress, feeling caged by my own limiting beliefs. I didn’t want to just create another J-O-B, I desired to experience freedom.In search of freedom, I turned to the inner work and found modalities like astrology, hypnotherapy, meditation and journaling to find ME again. I discovered ways to re-shape my reality and unlock my hidden strengths - as I became my true, unapologetic self, I rapidly grew my business to 7 figures with ease. Now I incorporate these teachings into my coaching philosophy. I blend energetics with proven business principles to create massive growth for my clients. I’m a top-rated Forbes business coach and LOVE every single day in my business and life. Ready to dive in? Then start bingeing!xo Ruby
Episodes
Mentioned books
Apr 22, 2025 • 28min
Instagram and LinkedIn Alone Won’t Grow Your Business… Here’s Why
I’ve been having so many conversations lately with clients feeling stuck in their content rhythm. They’re showing up, doing the work, creating daily… and still not seeing the kind of growth or flow that feels sustainable. And it’s usually for one big reason:They’re relying only on short form content.Instagram, TikTok, quick hits on LinkedIn. It’s all powerful. But it’s not the foundation. Not for a business that’s built to last.In this episode, I’m opening up the conversation around short form vs long form, and sharing what’s made the biggest difference in building a business that actually feels good to run.Inside the episode:Why short form alone creates a content bottleneckWhat I’ve learned about long form content after nearly 5 years of podcastingThe real reason your audience might not be convertingAnd how to start building the kind of brand that people binge, trust and buy from, without constantly being “on”This might shift the way you think about content and give you a clearer path to build something with a little more flow and a lot less pressure.Join The Coaching Group on May 6 hereConnect with me on LinkedIn hereSupport the show
Apr 15, 2025 • 32min
How Neurodivergent Brains Find Flow
This one’s been on my heart for a while now.I’ve had so many conversations lately with clients, friends, and my own inner circle about the link between neurodivergence and flow state. ADHD, creative overwhelm, energy highs and lows, masking, overstimulation. How do we find alignment when the textbook advice just doesn’t work for the way our brains move?In this episode, I’m finally speaking into it.Not as someone with lived experience, but as someone who’s deeply immersed herself in this space. Coaching neurodivergent entrepreneurs, asking big questions, and building business rhythms that support every kind of brain.Inside this episode:What neurodivergence really means (beyond just ADHD)Why strict productivity hacks can actually drain your energyThe surprising science behind hyperfocus and flowHow to use novelty, sensory anchors, and natural rhythms to support your creativityTwo practical tools to start creating flow in your own wayAnd a reminder. Your flow isn’t broken. You’re just wired differently. And that difference might be your biggest gift.Download the FREE Neurodivergence + Flow Research Papers hereGet THE FLOW TRACKS BUNDLE hereConnect with me on LinkedIn hereSupport the show
Apr 8, 2025 • 26min
What I Do When Money Feels Stagnant
Something shifted on the beach this morning.I was watching my family playing in the waves, feeling the salt water on my skin, and I had one of those quiet but powerful moments of realisation. This is the life I used to dream about. A beachfront home. Freedom. Flow. And I built it by making brave decisions when things didn’t feel aligned anymore.Inside this episode, I’m opening up about money energy and what to do when your income feels stuck or sluggish. It’s a real, honest conversation about changing your state, calling in new energy, and remembering that things can shift when you do.I’m also sharing:What to do when complaining becomes the defaultThe exact moment I realised I was waiting for monthly pay instead of creating daily incomeThe decision I made in November that changed everythingHow I now call in high-ticket sales with ease and without forceOne of my favourite flow science tools and how it helps unlock stuck energyThis is a reminder that your next income level isn't always about doing more. Sometimes it's about changing your frequency, trusting your ideas, and giving yourself permission to follow the pull.Grab The Six Figure Month mini book hereConnect with me on LinkedIn hereSupport the show
Apr 1, 2025 • 26min
My First $100K Month of 2025 (And How I Did It with Ease)
You guys… we just had our first $100K month of 2025, and what makes this one so special isn’t just the number, but how it happened.Less live delivery.More passive funnels.Low-ticket PDFs. And a completely different way of moving through business that feels so good.In this episode, I’m walking you through how I built a low-ticket ecosystem that led to high-ticket sales, and how this new business model is helping me grow faster with way more spaciousness.I also go into:The 5 PDFs that started it all (and what’s inside each one)The exact tech stack I’m usingMy approach to systems and why I’ll never make business harder than it needs to be againHow low-ticket offers can attract high-calibre clientsMy mindset shifts around ease, money, and receiving more in 2025Let this be your reminder that quantum leaps are possible when you choose to do things differently.Grab The Six Figure Month mini book hereConnect with me on LinkedIn hereSupport the show
Mar 25, 2025 • 26min
Redefining Friendship in Seasons of Growth
This one’s tender… and real.I’m in a season where I feel a full friendship remodel happening. Not dramatic. Not reactive. Just honest.You know when you notice the conversations that used to energise you are now draining you? Or when you catch yourself hesitating to respond… not because you're busy, but because the chat feels heavy? That.In this episode, I’m unpacking the real-time journey I’m on with friendships—why it’s coming up now, what I’ve noticed about my energy, and the quiet but powerful call to start choosing more flourishing friendships instead of just functioning ones.This is for anyone navigating friendship shifts… or sensing that a new season of connection is calling.It’s tender. It’s healing. It’s necessary.Connect with me on LinkedIn hereSupport the show
Mar 18, 2025 • 24min
The secret advantage six-figure entrepreneurs use to scale faster
Let’s talk masterminds—how to create them, sell them, and run them in a way that feels aligned and effortless.I’m sharing exactly how I’ve built masterminds into a core part of my business, from the first offer to multiple six-figure launches. Inside this episode: 🔥 Why masterminds are game-changers for impact and revenue🔥 The biggest fears that come up (yes, even for me)🔥 How to structure and sell a mastermind without stress🔥 The mindset shifts that make selling feel so much easierI’ve also put together a 16-page guide that walks you through my exact process. Grab it here.And if you’re ready for high-level mentorship and massive expansion, Inner Circle starts next week! DM me on Instagram if you want the details.Connect with me on LinkedIn hereSupport the show
Mar 12, 2025 • 18min
Move Through Disruptions Without Losing Flow
I never thought I’d say, “I lived through a cyclone.” But here we are.Cyclone Alfred made its way through, slowing down before it reached us, but still leaving its mark. No power. No Wi-Fi. Business put on pause. Right in the middle of launching high-ticket offers, everything stalled.Disruptions like this force a decision. Push through and try to make things happen, or step back and let a new rhythm unfold.In this episode, I’m sharing what went down, how I handled the unexpected, and why sometimes the best move is to stop resisting and trust the flow. Connect with me on LinkedIn here💛 Support those affected by Cyclone Alfred: Red Cross | GIVITSupport the show
Mar 4, 2025 • 18min
Why 95% of My Private Invites Say YES (and How You Can Do It Too)
Something wild has been happening in my business lately. In just a few days, I’ve signed nearly $70K in high-ticket coaching—without posting on Instagram, without sending long sales emails, and without the usual launch tactics you’d expect.So, how did I do it?That’s exactly what I’m breaking down in today’s episode. I’m sharing the private invite strategy I’ve been using to sign high-ticket clients with total ease, why only two people have said no (out of everyone I’ve invited), and how this approach is shifting the way I think about sales.Plus, I’m also giving you a little life update—because a LOT has happened. Moving into our dream beachfront apartment, closing out chaotic chapters, and leaning into the most aligned, abundant energy yet.Get my behind-the-scenes doc on how I’m signing high-ticket clients hereJoin the Inner Circle waitlist hereConnect with me on LinkedIn hereSupport the show
Feb 25, 2025 • 28min
What I Stopped Doing to Save $5K/Month and Scale Faster
For years, I thought growing meant doing more—more offers, more content, more systems. But what I’ve realized? Scaling isn’t about adding—it’s about subtracting.In this episode, I’m sharing exactly how I simplified my business, cut unnecessary tasks, and created more space—all while increasing revenue.We’ll talk about:✔ Why doing less can actually grow your business faster✔ The hidden energy leaks that might be slowing you down✔ The step-by-step process I used to remove things that weren’t working✔ How much money I saved by simplifying—and what that means for long-term growthPlus, I’ve put together a 10-page workbook to help you do the same in your business. It includes:→ A breakdown of tasks I eliminated and the cost savings→ Reflection questions to help you identify what’s essential→ My exact process for cutting back while still scalingConnect with me on LinkedIn hereGet my 10-page workbook on how I'm scaling smarter in 2025 here Support the show
Feb 18, 2025 • 23min
How I Reframed Everything After a Major Financial Setback
In this episode, I share how I processed something totally unexpected—something I hope not many people ever have to experience. But it also gave me a new perspective on how energy works, in both business and life.From moments of excitement and abundance to times that feel challenging and heavy, this is about finding flow through it all.Listen to my 51-minute free coaching call hereConnect with me on LinkedIn hereSupport the show
