The UnNoticed Entrepreneur

Get Noticed! Send a text.Submitting professional, personalized proposals at scale is a key challenge for most companies, but a failure to master this undermines all the great public relations work which has been done. So on this podcast I share 8 key elements to include in proposals which sell and also include tools which can be used to automate the process.Proposify, iQuoteexpress, PandaDoc, and Proposeful from Brazil are all good options to consider, but starting prices are US19.00 across the range. There doesn't appear to be a freebie in this category.SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur Jim James. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.In conversation with Nozi Hamidi in Atlanta, USA, talking about the impact on PR of the loss of trust in American media and great tips on how companies can leverage virtual trade shows for business. Nozi was until recently the Vice President of Marketing and Business Development at SWM International and is about to take up a senior role at a global chemicals company.This is a trailer for the full show.About the show:SPEAK|Pr is for leaders to unlock the value in their organization is brought to you by entrepreneur and international PR agency owner Jim James.Twitter @jimajamesIf you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:Find us on Twitter @eastwestprSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.In conversation with Nozi Hamidi in Atlanta, USA, talking about the impact on PR of the loss of trust in American media and great tips on how companies can leverage virtual trade shows for business. Nozi was until recently the Vice President of Marketing and Business Development at SWM International and is about to take up a senior role at a global chemicals company. About the show:SPEAK|Pr is for leaders to unlock the value in their organization is brought to you by entrepreneur and international PR agency owner Jim James. Twitter @jimajames If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.If you are building a brand, and it's not protected, you are leaving your company exposed on 2 fronts; you are ignoring a source of potential revenue but you are also in danger of building the brand for someone else to take it from you. This is a trailer for the full show.On this show I share about the trade mark protection process which I am undertaking for the SPEAK|pr program of masterminds, including this podcast which now is in the top 20% of all podcast shows (according to Libsyn rankings). I share considerations for any business owner to register their trade marks and the costs of doing so; along with some cautionary notes on not doing so e.g. Apple had to pay $60 million for the iPad trademark in China because another entity had registered it first. Key point to remember: Intellectual property works on “first to file” basis (whoever protects it first gets the rights).  mention these firms which can help with global IP protection: AbelImray and Rouse.About the show:SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur Jim James. Twitter @jimajames If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.If you are building a brand, and it's not protected, you are leaving your company exposed on 2 fronts; you are ignoring a source of potential revenue but you are also in danger of building the brand for someone else to take it from you. On this show I share about the trade mark protection process which I am undertaking for the SPEAK|pr program of masterminds, including this podcast which now is in the top 20% of all podcast shows (according to Libsyn rankings). I share considerations for any business owner to register their trade marks and the costs of doing so; along with some cautionary notes on not doing so e.g. Apple had to pay $60 million for the iPad trademark in China because another entity had registered it first. Key point to remember: Intellectual property works on “first to file” basis (whoever protects it first gets the rights).  mention these firms which can help with global IP protection: AbelImray and Rouse.About the show:SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur Jim James. Twitter @jimajames If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.There are some simple ways that schools can keep everyone calm during COVID times, and that is by using the same techniques companies use for crisis management. In this episode, I will share best practice deployed by corporations and also from my experiences of how the schools in China handled the daily crisis of pollution impacting schools.There is plenty of documentation online to help prepare. In the UK the Government has developed the Digital Resilience Framework and publishes guidance to schools, and schools too are sharing openly like Singapore the American School. I share the work being done by the Girls Day School Trust which is using Issu online magazine software to share information.Crisis management is all about continuity, and I share practical guidance on how to create timed, structured and coherent plans for schools and other organizations as we head back to school and work, and show our kids that we've got this crisis under control; relax and have fun.Trailer for the full show hereAbout the host:SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur and Founder of EASTWEST Public Relations Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.There are some simple ways that schools can keep everyone calm during COVID times, and that is by using the same techniques companies use for crisis management. In this episode, I will share best practice deployed by corporations and also from my experiences of how the schools in China handled the daily crisis of pollution impacting schools.There is plenty of documentation online to help prepare. In the UK the Government has developed the Digital Resilience Framework and publishes guidance to schools, and schools too are sharing openly like Singapore the American School. I share the work being done by the Girls Day School Trust which is using Issu online magazine software to share information.Crisis management is all about continuity, and I share practical guidance on how to create timed, structured and coherent plans for schools and other organizations as we head back to school and work, and show our kids that we've got this crisis under control; relax and have fun.About the host: SPEAK|Pr is for business owners to unlock the value in their business brought to you by entrepreneur and Founder of EASTWEST Public Relations Jim James. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Dedicated platforms provide the solution to building tribes. One example is that they enable education institutions to overcome the financial pressures being felt as students start to question the costs of education when they can't go to class, meet their lecturers and simply take online classes. The answer lies in community marketing.In this episode, I look at Hivebrite , Tribe.so and in cursory fashion at Honeycommb which offer organizations platforms to facilitate community building. I raise this as part of public relations because in my view there are 3 audiences for PR; internal, partners, external. At this time internal audiences need an entirely different approach to communications and community building.Trailer for the full show hereSPEAK|Pr is for business leaders to unlock the value in their organization using effective communications and is hosted by entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Dedicated platforms provide the solution to building tribes. One example is that they enable education institutions to overcome the financial pressures being felt as students start to question the costs of education when they can't go to class, meet their lecturers and simply take online classes. The answer lies in community marketing.In this episode, I look at Hivebrite , Tribe.so and in cursory fashion at Honeycommb which offer organizations platforms to facilitate community building. I raise this as part of public relations because in my view there are 3 audiences for PR; internal, partners, external. At this time internal audiences need an entirely different approach to communications and community building.SPEAK|Pr is for business leaders to unlock the value in their organization using effective communications and is hosted by entrepreneur Jim James. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Video didn't kill the radio star; it went digital instead! Robert Pittman, CEO of iHeartMedia, said, “Radio is about keeping you company, while on-demand music is about escaping from everyone else."  This is why it's the perfect medium for public relations; because we want our audience to relax in our company and to engage with our work.On this podcast, I share why radio still reaches 93% of audiences, it's role in education programmes, and 5 tips for getting ready to go on air based on my own experience both of preparing clients and being on the BBC Radio both from China and the UK.Trailer for the full show hereSPEAK|Pr is for business owners to unlock the value in their business and is hosted by  Jim James, the entrepreneurial PR counsel.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/@eastwestprSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/