

Embedded Executive Podcast
Rich Nass, Embedded Computing Design
Each week, Embedded Computing Design’s EVP Rich Nass speaks to an executive in the embedded industry to understand what’s happening with the latest products, standards, and trends. The frank discussions reveal the real, behind the scenes issues, so the design community knows what’s coming down the pike. Topics covered in artificial intelligence, machine learning, embedded systems, internet of things, industrial automation, automotive applications, open source and more.
Episodes
Mentioned books

Jun 1, 2022 • 12min
Embedded Executive: Jaidev Amrite, Director of Product Management, SparkCognition
Artificial intelligence is all the rage. Combine that with the huge amount of video that’s being captured. When you put these two phenomena together, you can (potentially) do some great things. And those great things are done by making use of the analytics that comes from the video after running through an AI engine. Confused? I know that I was, and for that reason, I invited Jaidev Amrite, the Director of Product Management at SparkCognition to be my guest on this week’s Embedded Executives podcast. Jaidev explained what you can actually do and what it takes to get there.

May 25, 2022 • 10min
Embedded Executive: Denis Marcon, GM, Innoscience Europe
The chip shortage and supply-chain issues are not getting better. In some cases, it might be a simple, inexpensive IC that holds up your production. But it doesn’t matter whether it’s a 50-cent part or a $200 microprocessor. That assembly line treats them equally when the supply runs dry. To that end, the folks at Innoscience, one of the largest suppliers of GaN components, say that they are not experiencing the same issues as competitors (and non-competitors). Why is that the case? That’s where I started with this week’s Embedded Executives podcast, when I interviewed Denis Marcon, General Manager of Innoscience Europe. We went on to discuss other GaN issues as well.

May 18, 2022 • 9min
Embedded Executive: Sailesh Chittipeddi, EVP & GM of the IoT and Infrastructure Business Unit, Renesas
The hardware side of RISC-V is ready for prime time. No one questions that. The case against RISC-V has always been the tools and associated software, aka, the ecosystem. However, is that still a valid argument against RISC-V? That’s the first of many questions I posed to Sailesh Chittipeddi, the Executive Vice President & General Manager of Renesas’ IoT and Infrastructure Business Unit. His company has a lot to potentially gain with RISC-V, so I was interested in hearing his opinion, which comes in this week’s Embedded Executives podcast.

May 11, 2022 • 10min
Embedded Executive: Paul Keely, Chief Cloud Officer, Open Systems
AI is regularly in the spotlight because of all the great things that can be accomplish with it. However, while we don’t want to think of it that way, it’s also possible that AI can be used for nefarious reasons, and unfortunately, that’s what’s starting to happen. In this week’s Embedded Executives podcast, I spoke to Paul Keely, the Chief Cloud Officer for Open Systems. Paul explained how this is actually happening with AI technology, and what you should do to protect yourself.

May 4, 2022 • 7min
Road to embedded world: Texas Instruments
The road to embedded world is getting longer and longer in that the number of stops continues to increase, as more embedded vendors sign on to exhibit their wares at the industry’s most significant event of the year. This stop lets you hear right from the horse’s mouth, so to speak, as Texas Instruments’ Sameer Wasson joins me on a podcast. Sameer is TI’s Vice President, Processor Business Unit. And be sure to check out the other stops we’ve made on the road to embedded world: AVerMedia, WINSYSTEMS, Diamond Systems, MACTRON GROUP, MiTAC, Neousys Technology, SECO, and iBase Technology.

May 4, 2022 • 10min
Embedded Executive: Marc Pégulu, VP of IoT, Semtech
We've been touting the benefits of long-range wide-area networks (WANs) for a long time now, but at what point do we say, “they’ve arrived”? And what does that arrival even look like? Those are the questions I asked Marc Pégulu, Vice President of IoT in the wireless and sensing products group at Semtech, a company that is driving force behind LoRaWAN, the most popular WAN version. Tune in to hear more in this week's Embedded Executives podcast.

May 3, 2022 • 8min
AI in Public Safety Applications
It’s always a great thing when technology is used for good reasons. Especially for safety and security purposes. We’ve seen a lot of examples of how AI can be used in airports, buses, train stations, and even college campuses to detect unusual activity. In this podcast we a joined by a product manager from AVerMedia to go though how and where this technology works best.

Apr 27, 2022 • 10min
Embedded Executive: Duncan Bosworth, GM, Consumer Business Unit, Analog Devices
Consumer products and technology continue to evolve, particularly how we interact with them. Ensuring that the interaction is a smooth and seamless one is more difficult than it sounds. To that end, I spoke to Duncan Bosworth, General Manager of Custom Silicon and Consumer Solutions in Analog Devices’ Consumer Business Unit on this week’s Embedded Executives podcast. We discussed the interactions themselves, as well as how important the (lack of) power consumption is to the success of these products

Apr 20, 2022 • 10min
Embedded Executive: Michael Rada, Industry 5.0 Expert
I have said for some time that there is a lot of confusion over what Industry 5.0 actually is. In this situation, I use the old “ask five people, get five different answers” axiom. Michael Rada, who has been following this standard since its inception, begs to differ, saying that there is no confusion. It’s very black and white. To that end, I thought it would be appropriate to have Michael come on as a guest to explain A) what the spec actually says, and B) why there is confusion. Hear what he has to say on this week’s Embedded Executives podcast.

Apr 13, 2022 • 6min
The Road to embedded world: Diamond Systems
The road to embedded world this week takes us to Diamond Systems. But now we are taking a different route, per se. We are letting Jonathon Miller, the President of Diamond Systems, tell the story himself via a podcast. Jonathon discusses the products and technologies the company will be announcing, displaying, and demonstrating. In addition, Jonathon discusses the latest happenings with PC104. Check out the other stops we’ve made on the road to embedded world: MACTRON GROUP, MiTAC, Neousys Technology, SECO, and iBase Technology.


