

Future of Agriculture
Tim Hammerich
This show explores the people, companies, and ideas shaping the future of the agriculture industry. Every week, Tim Hammerich talks to the farmers, founders, innovators and investors to share stories of agtech, sustainability, resiliency and the future of food.
We believe innovation is an important part of the future of agriculture, and real change comes from collaboration between scientists, entrepreneurs and farmers. Lead with optimism, but also bring data!
For more details on the guests featured on this show, visit the blog at www.FutureOfAgriculture.com.
We believe innovation is an important part of the future of agriculture, and real change comes from collaboration between scientists, entrepreneurs and farmers. Lead with optimism, but also bring data!
For more details on the guests featured on this show, visit the blog at www.FutureOfAgriculture.com.
Episodes
Mentioned books

Jan 20, 2021 • 36min
FoA 241: From Drives to Driverless with Craig Rupp of Sabanto
Craig Rupp is the CEO and founder of Sabanto. Prior to founding Sabanto he was a cofounder of 640 Labs where FieldView Drive was originally created. The first part of today’s episode will be about Craig’s journey at 640 Labs and its eventual acquisition by Climate Corp. Despite all of these impressive innovations and industry game-changers, that’s not the only thing he joins us to share about today. His current project, Sabanto, is gaining momentum and continuing to develop its autonomous tractors. “In the last month, I was just amazed as to how mature our software is and how hands-off we have become. The little tractor that we use is very dependable and our software is very mature.” - Craig Rupp The Sabanto tractors can participate in tillage, cultivation and tine weed and are one of the “hardest working tractors in the US” according to Craig. While initially they required intensive monitoring they have continued to develop and allow for more autonomy. By continuing to develop the technology and allowing Sabanto to take care of some procedures, farmers will be able to repurpose labor needs, expenses and focus on their own efficiency. “I think everyone’s waiting around to see what the industry brings them…..I wanted to bring autonomy into agriculture and I wanted to completely change the landscape of agriculture.” - Craig Rupp In conventional farming with large manual equipment, Craig feels that we have “peaked in horsepower” as an industry. While the previous objective for agricultural equipment was to cover as many acres as possible leading to larger equipment, now we see Sabanto prioritizing efficiency, ease of use, connectivity and decreased soil compaction. Craig looks forward to continuing to spread the use of autonomous tractors in more locations and on more operations. This Week on The Future of Agriculture Podcast: Meet Craig Rupp, founder and CEO of Sabanto Learn about the journey and major successes Craig has experienced in his career with agriculture technology Explore the many uses and value Sabanto can bring to a farming operation Follow Sabanto at @sabantoag on Twitter Join the FOA Community! Be sure to join the new Future of Agriculture Membership for even more valuable information on the future of the ag industry. I’m sending out my email newsletter on a more regular basis, focusing on what I call the front lines of agtech: where product meets producer. You can sign up for that at www.FutureOfAg.com. There’s an email icon in the center of the page, just click on that and it will take you to a signup form. Do you have suggestions for topics to be explored? Tweet them to me @timhammerich or email them to tim@aggrad.com. Find us online! Future of Agriculture Website AgGrad Website

Jan 13, 2021 • 36min
FoA 240: Conservation Agriculture at Scale with Jason Weller of Truterra
In recent years, the idea of farmers getting paid based on stewardship has really taken off. Whether that’s the discussion of companies paying for carbon sequestration, soil conservation, water quality or any other number of “ecosystem services”, it seems to be a trend that is not going away any time soon. But how much real demand is there for this vs. just marketing and PR? Obviously, we all want cleaner air and water, but who is lining up to pay for it to create the right incentives to make it happen? And, does this even scale? Jason Weller is the Vice President of Truterra, LLC, the sustainability solutions business of Land O’Lakes Inc.. Many do not know that Land O’Lakes Inc. is one of the nation’s largest farmer-owned cooperatives. Before joining Truterra, Jason served as Chief of USDA’s Natural Resources Conservation Service, the nation’s largest working lands conservation organization. That makes him uniquely suited to talk about the role of both public and private sectors in this sustainability conversation. “I was interested in coming to work for a company that was dreaming and thinking big. So Land O’Lakes was building a sustainability team….It felt like a once in a lifetime career opportunity to come work in agriculture for one of the largest farmer co-ops in the country who was thinking big and not just talking, but actually investing in building out the team to help farmers on a scale that's unprecedented. - Jason Weller Truterra is the name of the business that represents the sustainability arm of Land O’Lakes. Jason highlights that this is a business division and not simply philanthropic. “I think what also frankly is energizing is trying to find that balance between ROI and good natural resource conservation.” So beyond promoting soil health and water conservation, they focus on making it profitable for producers and therefore enticing sustainability on a large scale. “Our job is to then not just dream big, but to then get tactical and think about how we weave sustainability into that huge enterprise? How do we bring solutions to those local regional retailer owners and individual farming operations that compliment their businesses but also start to address broader issues around soil health, around water quality, water availability and biodiversity?” - Jason Weller Truterra is blazing new trails in creating incentives, insights and expertise for producers with a goal of financial viability and improved sustainability practices. Jason admits that mandates are not easily accepted or embraced and so his goal is not to force farmers but help them in these efforts with “shared risk and shared opportunity.” The Truterra Insights Engine “connects public information and then private information that the farmer shares.” This information is then amalgamated with management information. This combination then gives farmers a platform to see what adjustments can be made on their operations and what the outcomes could be both financially and environmentally. It also allows them to monitor their progress in these efforts and share them with retailers to improve their value. “We do view farmers as our customer, but we don't charge the farmer for access to the tool because it's really a decision support tool for the farmer. And we don't want cost to be a barrier to access to the information.” - Jason Weller This Week on The Future of Agriculture Podcast: Meet Jason Weller the Vice President of Truterra, LLC, the sustainability solutions business of Land O’Lakes Inc. Explore the initiatives the Land O’Lakes Inc. cooperative are taking to promote sustainability and help producers Learn about the new platform they are developing to support farmers and provide information to retailers Join the FOA Community! Be sure to join the new Future of Agriculture Membership for even more valuable information on the future of the ag industry. I’m sending out my email newsletter on a more regular basis, focusing on what I call the front lines of agtech: where product meets producer. You can sign up for that at www.FutureOfAg.com. There’s an email icon in the center of the page, just click on that and it will take you to a signup form. Do you have suggestions for topics to be explored? Tweet them to me @timhammerich or email them to tim@aggrad.com. Find us online! Future of Agriculture Website AgGrad Website

Jan 6, 2021 • 39min
FoA 239: Sensors for Predicting Grain Quality with Naeem Zafar of TeleSense
Today we are joined by Naeem Zafar. Naeem is a 7x serial entrepreneur and 5x CEO, with multiple successful exits. He is currently the co-founder and CEO of TeleSense, an IoT company creating real-time wireless sensing and predictive analytics for the stored grain industry. TeleSense is a portfolio company of Fulcrum Global Capital and adds to their story that we have had the privilege to share with you so far. A lot of the attention has been paid to sensors in agronomy with soil, water, etc. But think about this with stored grain: every year we produce billions of bushels of corn, soybeans, and wheat, just in the U.S. alone. A lot of that is stored and handled multiple times: maybe in farm bins, in a local grain elevator, on a barge or rail car, at a processing facility, or export house where it goes on to further handling. So there are several opportunities for the grain quality to be affected, and a lot of current solutions of checking quality are still mostly manual: meaning sending someone up to look at and even smell the commodity. “Knowledge is king. When you know what's going on, you can make a sensible choice. That's what it all is about. Avoid the surprise.” - Naeem Zafar TeleSense has developed technology to monitor grain storage conditions and upload those findings to the cloud. This gives farmers the opportunity to adjust as needed for the conditions of the grain during storage reducing loss of product or quality. Naeem understands that “margins are thin” in the grain industry so his goal is to make it not just affordable but ultimately profitable for the producer. Their target is that the price should reflect approximately 2 cents per bushel which is recognized as a reasonable discount for a loss of quality making this technology more than feasible. “The data science and the alerts level will change based on the type (of grain), but the hardware is the same and the basic software is the same.” Alerts will be sent to the producers mobile device if a finding is a concern. You can access your data over time and at any instant on your desktop or mobile device. Phase 2 of their technology will be a device that creates a “smart bin” to collect the data, analyze conditions and make its own adjustments to rectify an issue if found. Beyond that, Naeem is looking forward to creating a reward for higher quality grains in general. “So we are coming up with an index, a fine grain index, which will tell you what's the quality of the grain…..If you can do that, that opens up all kinds of interesting ideas.” Naeem Zafar This value can expand into knowing which bin is best to sell and when. This also adds value to the extra effort you have put into the timing and storage of your grains. “It’s going to take a couple of years but that's the direction” TeleSense is headed towards. This Week on The Future of Agriculture Podcast: Meet Naeem Zafar the co-founder and CEO of TeleSense Explore the problem TeleSense solves for those in the grain industry Learn about the technology they have developed and the advantages this can give producers Hear about the entrepreneurial journey Naeem took to get where he is now as a CEO, co-founder and professor. If you enjoyed that conversation with Naeem Zafar of TeleSense, check out their website at Telesense.com. Thanks as well to Fulcrum Global Capital who partnered with me on this episode. Learn more about Fulcrum at www.FGCVC.com. Join the FOA Community! Be sure to join the new Future of Agriculture Membership for even more valuable information on the future of the ag industry. I’m sending out my email newsletter on a more regular basis, focusing on what I call the front lines of agtech: where product meets producer. You can sign up for that at www.FutureOfAg.com. There’s an email icon in the center of the page, just click on that and it will take you to a signup form. Do you have suggestions for topics to be explored? Tweet them to me @timhammerich or email them to tim@aggrad.com. Find us online! Future of Agriculture Website AgGrad Website

Dec 30, 2020 • 39min
FoA 238: 5 Barriers Limiting Agtech (and the companies breaking through them)
Around the new year I like to reflect on previous episodes and pull out insights that I think are important for the future of agriculture. As I reflected on the content from this past year, an insight became immediately clear: agtech has a long way to go. As much as we talk about the money that has poured into the industry and how much potential there is for the future of agriculture, progress has been, by most measures, slow. And change - in a lot of cases - has been minimal. This isn’t an indictment on anyone in the industry, instead it’s a statement that we all probably don’t say often enough: innovation is hard. There are some real forces working against the advancement of agricultural innovation. Today’s episode explores these barriers that are holding back the entire sector and profiles companies that are directly addressing and trying to eliminate those barriers. Loyal listeners know that I love this idea of enabling technologies. Which is to say, breakthroughs that open the floodgates for numerous future breakthroughs. The stories you’ll hear today are examples of companies trying to create something that enables future innovation. In some cases, with their technology, in others: with their business model. Here are the five barriers holding agtech back: Too much risk being put on the buyer (in most cases, the producer) Limited rural Connectivity Lack of integrations between ag technologies Scarcity of precision-first implementation equipment Inability to find product-market fit *LISTEN TO THE EPISODE FOR TWO ADDITIONAL BARRIERS* Companies featured: Growers Edge www.growersedge.com SWARM https://swarm.space/ Leaf https://withleaf.io/ Rantizo https://rantizo.com/ In10t https://in10t.ag/

Dec 23, 2020 • 41min
FoA 237: Use Cases for Artificial Intelligence in Agriculture with Craig Ganssle of Farmwave
Check out another great ag podcast: www.OffIncome.com. Today’s episode is really one of those that I think embodies my vision for this show. It’s the vision you just heard me reference: where we take innovative ideas, in this case artificial intelligence, and we look at the point in which the meet practical realities. The reason this is so important to me, is: first, it’s so much easier to learn and understand new technologies by observing their use cases. And secondly, I am convinced this intersection is really the best hope we have for getting a glimpse into the future of agriculture. We have on the show Craig Ganssle, the founder and CEO of Farmwave: an agriculture technology company that is transforming the world’s agricultural information into AI data models that power decision-making and preserve the future of farming. In this episode you’ll hear how Google Glass originally led Craig to agriculture, how artificial intelligence works and how it’s applied to a variety of use cases, from predicting the weight of livestock to identifying crop diseases to minimizing yield loss off a combine. Learn more about Farmwave: www.Farmwave.io. Follow Farmwave on Twitter: https://twitter.com/farmwave Join the FoA Community: www.patreon.com/agriculture

Dec 16, 2020 • 37min
FoA 236: A Call for Startups to the Cattle Feeding Industry
One of the biggest criticisms of ag tech and really many ag innovations in general is they often seem to be a solution that is looking for a problem rather than the alternative. This mismatch is often doomed to fail leaving many ag entrepreneurs frustrated. The Beef Alliance is trying to change that in the cattle feeding industry through their program called Feeding Innovation, a Beef Alliance Startup Challenge. The Beef Alliance wants smart entrepreneurial, problem solvers to see real potential opportunity and apply their talents to the cattle feeding industry. They're putting up $50,000 in the form of a cash prize and the chance at a pilot project to the winning startup of the competition. So even for startups that don't win that top prize and chance to pilot, it's still an opportunity to engage with leaders throughout the cattle feeding industry who could end up potentially becoming customers and investors. **Learn more about the startup challenge: https://beefalliance.com/startupchallenge/ The Beef Alliance is an organization of innovative, progressive, and relevant cattle feeding companies through collaborative innovation, scientific exploration, and value chain engagement. They are committed to being a leader and catalyst for positive change in the beef supply chain. Today we are joined by Dr. Abram Babcock, who is the CEO of Adams Land and Cattle in Broken Bow, Nebraska and John Wilson, a fifth generation Oregon cattleman and managing partner of several cattle related businesses. Both men clearly have extensive experience in the cattle feeding industry and share their perspectives of new innovations. “If I look at it back in the early nineties and I look at it today, I would say that our industry has definitely adapted to listening to the consumer, as opposed to telling the consumer what we wanted them to hear or what we wanted them to eat. That would probably be at the top of my list.” - John Wilson Dr. Babcock goes on to reference different management techniques, pharmaceutical protocols, and feeding practices all as a response to consumer demands. John highlights advances in sensors and therefore different use and evaluation of individual metrics to better support sustainability practices like water usage and electricity usage. “I think there is going to be an ability for our industry to really start to tell our story with data in a very cost-effective efficient manner where, you know, 10 years ago, some of these metrics would be very hard or very expensive to collect on a daily basis.” - Dr. Abram Babcock Both John and Dr. Babcock ask innovators to keep in mind that cattle are living beings that are affected by health, weather and production system techniques. Their production is not as simple as creating a formula and producing a consistent product. While that seems obvious it is often overlooked by those not familiar with the industry. Labor efficiency, automation and improvement of feed conversion are all sectors that they highlight are in need of innovation in the industry. This Week on The Future of Agriculture Podcast: Meet John Wilson and Dr. Abram Babcock, both experienced cattlemen that join us today to share what innovation has done and hopefully will do in the cattle feeding industry Learn about the technology that most interests these two experts Explore what innovators can focus on to support the cattle feeding industry’s efforts Join the FOA Community! Be sure to join the new Future of Agriculture Membership for even more valuable information on the future of the ag industry. We’re nearing the end of 2020 and I’m planning my 2021 content. Do you have suggestions for topics to be explored? Tweet them to me @timhammerich or email them to tim@aggrad.com. Find us online! Future of Agriculture Website AgGrad Website

Dec 9, 2020 • 41min
FoA 235: The Fastest Growing Tilapia Farm in Africa
Victory Farms is a Tilapia farming operation on Lake Victoria in Kenya. Since it was founded in 2015 it has become the largest fish farm in East Africa and is now the fastest growing Tilapia Farm in all of Africa. Joseph Rehmann is the CEO and founder of Victoria Farms and joins us today to share his journey towards becoming an innovative entrepreneur in Kenya with an environmentally sustainable aquaculture operation. “It really felt like an opportunity to be where I wanted to be, in a field that I’m passionate about which is growing things and being able to have a meaningful impact from the work I do.” - Joseph Rehmann Joseph observed that while Africa’s population is booming the development of local food sources was decreasing resulting in an increased dependence on imported food. He discusses the supply and demand mismatch that he was able to find a market in to not only build his business but help local populations. “You've got 200 or 300 million people in the East African block and you've got this substantial decline in wild stocks of fish, a relative decline in per capita consumption of white proteins…..This region is sitting on what some folks call the African great lakes....So Lake Victoria is the largest warm freshwater body in the world. And it's not farmed.” - Joseph Rehmann With access to one of the best natural resources for farming Tilapia, Victory Farms is now producing 300 tons of fish per year. Joseph highlights that Tilapia are native to the area and local cultures. Victory Farms utilizes local customs to then get the fish to their customers. Once the fish are prepared, they are then transported to 40 different locations and sold to about 10,000 market ladies per month. The market ladies then make the sale to the end customer in the community. By supporting the market ladies and promoting their business models, they have found great success and community compatibility. Beyond financial and cultural success, Joseph has also focused on supporting and promoting the local environment. “I think the next generation of businesses needs to stop talking about doing less harm to the environment or mitigation or conservation. And we need to flip it to restoration. Businesses need to actually promote environmental benefits.” - Joseph Rehmann This Week on The Future of Agriculture Podcast: Meet Joseph Rehmann, CEO and founder of Victory Farms Explore the emerging Tilapia market in East Africa Discover the obstacles and challenges he has faced and the factors he attributes his success to Learn about the mission of Victory Farms, their management practices and sustainability focus Join the FOA Community! Be sure to join the new Future of Agriculture Membership for even more valuable information on the future of the ag industry. We’re nearing the end of 2020 and I’m planning my 2021 content. Do you have suggestions for topics to be explored? Tweet them to me @timhammerich or email them to tim@aggrad.com. Find us online! Future of Agriculture Website AgGrad Website

Dec 2, 2020 • 44min
FoA 234: What Data do Farmers Trust? In10t Series Finale
This is the series finale of exploring agtech adoption with In10t. Co-founder and COO Kevin Heikes joins as co-host to setup this episode which features Josh Miller and Elizabeth Blessum from BASF. Make sure you listen to the other three episodes in the series: FoA 226: The Problem with Farm Data FoA 215: Bridging the Gap Between Farmers and Agtech FoA 194: Accelerating Agtech Kevin reflects on the journey of founding In10t and what we’ve covered in these episodes as well as in his first two Future of Agriculture appearances on FoA 028 and 062. “When technology gets in the way of innovation, no one is happy.” - Kevin Heikes Josh Miller is a technical market manager for plant health at BASF. He describes the thousands of farmer trials that have been a part of bringing their Revysol brand fungicides to the market. He emphasizes the importance of trust and transparency when performing on-farm trials. “I think (on-farm trials) is becoming part of our DNA. It’s not just about the data. It’s about the experience, and it’s about where the data comes from. That’s really the critical part.” - Josh Miller Elizabeth Blessum worked with Josh on the Revex platform (short for “Revysol experience”) as part of her professional development program at BASF. She is now an Agronomic Solutions Advisor with the company. “I think it comes down to believability. I’m a visual learner - I like to see things myself. So I have better luck selling a product that I believe in, and that I’ve been able to see in the field...being able to see things first hand has helped myself believe, and then ultimately help other believe in the product as well.” - Elizabeth Blessum Josh also emphasized the importance of not only data transparency, but also data privacy. Knowing how to handle this with integrity is of the utmost importance in the trialing process. “Farmers have their factories out in the public domain. Everything they do is proprietary to some degree: what products they choose, what seed varieties they choose, how they do things. And it’s all out there. And I think that it can’t be taken for granted if a farmer shares that data with you. That’s a huge amount of IP that they’ve shared with us, and we need to treat it with the respect that it deserves.” - Josh Miller Be sure to visit In10t at www.In10t.ag and www.FarmerTrials.com. Please also thank them on social media for their efforts to make this important series happen. I would have never had access to people like Josh, Elizabeth, or any of the other guests on previous episodes without In10t’s support!

Nov 25, 2020 • 45min
FoA 233: Walmart Reinvents Their Beef Supply Chain
Back by popular demand is guest co-host Janette Barnard. She co-hosted on episode 225 about direct-to-consumer meat, and is back today with Lamar Steiger, a consultant who is helping Walmart rethink their beef supply chain. They’re doing some really innovative stuff trying to improve quality and create shared value. Janette is the author of Prime Future, a weekly newsletter about trends in the animal protein value chain, and she’s the managing principal of Rock Road Consulting helping companies launch, source, and fund innovation. She’s also just a great friend and my go-to source on all things animal agriculture. Also on this episode is a startup spotlight featuring Ceres Tag. Join the FoA Community: www.Patreon.com/agriculture

Nov 18, 2020 • 39min
FoA 232: Are Agtech and Regenerative Agriculture Aligned?
Visit another great podcast: www.OffIncome.com. Are agtech and regenerative agriculture at odds? Regenerative is committed to working WITH nature, and agtech is often trying to manipulate nature in some way. Agtech is often automating and trying to displace human capital, when regenerative is often trying to bring people back to the land. Agtech often includes buying new hardware or paying a monthly as a service fee, when regenerative is trying to rely as much as possible on what can be generated and then regenerated from the land itself. Those are the ideas that were floating around in my head when I decided to put together this episode. Probably the best part of doing this podcast is getting to hear from those of you listening. A few months ago I got an email from a listener politely asking that I feature more European stories on the show, particularly something from Switzerland or Germany. I wrote back and asked what topics he thought listeners would find most interesting in that area, and he responded maybe something in either agtech or regenerative agriculture. That listener’s name is Max Weitz, and he recommended a friend of his to be on the show, Benedikt Bosel. After hearing more about both of their backgrounds, I invited both of them to be on the show. I’ll tell you why and what this has to do with my thoughts on agtech and regenerative in just a moment. Join the FoA Community: www.Patreon.com/agriculture


