Future Fuzz - The Digital Marketing Podcast

In this podcast we speak to Yanina Velikova from Admiral media about trends in mobile digital advertising and more diversity in the work place. We ask Yanina why the industry seems to be dominated by men and how women can be empowered to change that, and change their mindset! About Yanina - A digital marketing professional with a strong interest in mobile apps, product development and performance marketing. What inspires Yanina most is when she sees happy client faces, gets positive feedback on projects or only hears the words – ‘You are doing a great job’!

In this short podcast I'll be giving you 7 tips on how to post on #linkedin to get more responses and hopefully more followers on the social platform. Let me know if you plan to implement these tips by messaging me - Justin Campbell - on LinkedIn. This podcast is sponsored by Shopala: Express Checkouts and Shoppable ads. 

Maor speaks about his new company Incrnmntal which looks to solve tracking and data problems for advertisers in a world where data and advertising tracking is ever more restricted. We also speak about #precession and what entrepreneurs need to do to prepare.

For more than a decade, Adrian was the CEO of a digital agency where he was fortunate enough to help a long list of companies with their digital challenges. This experience has helped Adrian develop a framework that guides companies through the transformation process from an analog business to a digital business. In this episode we look into digital transformation and how strategy is key, we also look into a few handy marketing tools that Adrian recommends.

We speak to Tim Koschella, serial entrepreneur and founder of Kayzen a digital advertising platform known as a DSP which is democratzing mobile programmatic marketing. Tim co-founded 3 other internet tech companies - the first one at the age of 23. These companies today employ more than 1500 people combined: Lecturio, IONIQ Group (formerly HitFox) and Verve Group (formerly AppLift). We dive into what advertisers should look out for and where the market is heading. 

We speak to Philosopher, Author, Writer and Historian Jules Evans about how we can learn from philosophy and apply that to being better marketeers. We talk about Philosophy and rugby? We dive into Jules fantastic article on Rhetoric and its appearance in ancient Greek philosophy. And finally also find out that Jules Great Grandfather was quite the marketeer himself within the Quaker founded company Rowntrees. Interesting links are Jules article on Rhetoric, the Philosophy Safari that Jules offers,  The Myth Gap book from Alex Evans and check out author Sam Lee! 

We speak to Luke Judge the managing director of TapX who are revolutionising the protection of user data. We speak about his career in marketing and the ever changing market of NFT's. 

Future proofing is rubbish! We dive into things all things future and the changing landscape of work with Matt O'Neill and how companies can be future ready. Matt is the managing director of MODCOMMS Ltd. We talk about future shocks, we talk B2B, and how you need to be on the look out for things to make sure you are on top of your digital marketing. We talk about bankers rolling around on the floor!