They Don't Teach This in Law School

Send us Fan MailWhat started as a monologue under the title, "Why Would I Buy Your Law Firm," this is now the start of a series of episodes covering what an "investment grade" law firm looks like.Tune in to this first part of something special from the show...- Connect with Charley on LinkedIn- Sign up for the Law Firm Alchemy email list

Send us Fan MailThe superb Tim Semelroth joins the show to talk referral marketing, the ongoing talent acquisition game, how to stick to the basics while you also investigate shiny objects in marketing, and a whole lot more. Tim's firm in Iowa experienced massive growth in the last decade, and he shares many of the secrets behind his success, including one employee he thinks every law firm should hire!- Learn more about Tim's law firm- Connect with Tim on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailInstead of trotting out some tired old wish list for your marketing plan in 2024, what if you changed the approach? The framework in this episode is designed to show law firm owners how to build a different kind of marketing plan. We change the timeline and the processes involved to set you up not just for a great first quarter but long-term marketing growth!- Connect with Charley on LinkedIn- Sign up for the Law Firm Alchemy email list

Send us Fan MailShould you use direct response marketing? What about building a brand?Or maybe... both? You can get the best of both worlds by following Kia's plan for maximizing your marketing. Discover major lessons she's learned working with some of the most powerful marketers in the world, including the legendary Dan Kennedy!- Learn more about Zine Graphics- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailIn the last five months, these were five of the most important decisions I made for Law Firm Alchemy's growth.Also, new mastermind group announced at the beginning of the episode! Will you be the right fit for it? Will it be the right fit for you? Let's find out together...- Connect with Charley on LinkedIn- Sign up for the Law Firm Alchemy email list

Send us Fan MailWhat do infomercials, a serious discussion about profit, creating value, and turning consultations into powerful conversion tools have in common? They're just a few of the topics we get into with Andy Stickel on this week's episode. Come for the marketing tips, stick around for the big strategies for growing a law firm from every angle.- Learn more about the New Year, New You Boot Camp- Watch great videos on Andy's YouTube Channel- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailHoly smokes! This episode is a powerful concoction of scalable marketing and relationship building, crossed with leveraging new media channels. Want to get actionable strategies and ideas for your law firm? Listen. This. Instant.- Learn more about Andrew Ayers and his law firm- Connect with Andrew on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailGyi is one the top digital marketers we recommend at Law Firm Alchemy, and it shines through during this episode. We cover artificial intelligence, why profit comes first, how to be authentic, what's the deal with short form video, and whole lot more!Listen in on a wide-ranging discussion that can drive BIG results for your law firm's marketing.- Learn more about Attorney Sync- Connect with Gyi on LinkedIn- Learn more about Law Firm Alchemy- Connect with Charley on LinkedIn

Send us Fan MailAre you stifling your creativity with an abundance of options?Having too many resources and tools can complicate the process and dilute creativity. In fact, when it comes to software, opting for one that lacks a few features might be a better choice than one that's jam-packed with options.And then we find out if you're ready to step up your game with the Genesis Mastermind...- Connect with Charley on LinkedIn- Sign up for the Law Firm Alchemy email list

Send us Fan MailHave you ever wondered who's at fault when your team falls short - is it really them or could it be you? There's a magic wand solution to this problem. You just need to be open to your team being smarter than you.During this episode, I'll tell you how to get your team up to your speed with great ideas and strategies to grow the firm. Hint: it starts with you not being the only source of ideas and information for them.- Connect with Charley on LinkedIn- Sign up for the Law Firm Alchemy email list