Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
Databox
This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions.
In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines.
You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference.
The best B2B companies don’t just look at metrics—they use them to take action. Move The Needle will help you do the same.
In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines.
You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference.
The best B2B companies don’t just look at metrics—they use them to take action. Move The Needle will help you do the same.
Episodes
Mentioned books
Apr 12, 2023 • 37min
BTB: Profitable LinkedIn Ads for $3k/mo? (w/ JD Garcia, Impactable)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreOur benchmark data shows that it’s relatively inexpensive to run impression-focused ads on LinkedIn. We explore the topic, “should more companies try this? And can they run profitable ads for just $3k/mo?”LinksView the benchmark dataFollow JDHire Impactable
Apr 5, 2023 • 50min
135: Running Successful Growth Experiments (w/ Andres Glusman, DoWhatWorks)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreAndres Glusman (CEO, DoWhatWorks) shares a simple framework to help you run more successful growth experiments, and save time and money.
Mar 29, 2023 • 40min
134: Building A Brand Media Arm (w/ Mark Jung, Nextiva)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreLearn how Nextiva's Mark Jung drives predictable growth by finding his brand's white space, building a media arm to communicate it, and being different - not better.
Mar 22, 2023 • 58min
133: Finding Product-Market Fit To Hit $15m+ ARR (w/ Adam Robinson, Retention.com)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreLearn how Adam Robinson found product-market fit and bootstrapped Retention.com from $0 to $15m+ ARR.
Mar 15, 2023 • 50min
132: Optimizing Your Existing Funnel (w/ Adam Goyette, Curdis)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreAdam Goyette (Founder, Curdis) shares the framework he uses and recommends to identify growth and optimization opportunities from your existing marketing and sales funnel.
Mar 8, 2023 • 55min
131: Understanding How To Grow (w/ Frank Rocchio, Lone Fir Creative)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreLearn how Frank Rocchio implemented a new framework to help the team at Lone Fir Creative better understand how to troubleshoot and hit their growth goals.
Mar 1, 2023 • 1h 11min
BTB: How Do You Build A Top Performing Agency? (w/ Bob Ruffolo, IMPACT)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreLearn how Bob Ruffalo was able to grow IMPACT, a coaching and training company that helps businesses improve their sales, marketing, communication, and leadership, into a $12m firm that's in the top 93rd-100th percentile of his agency peers.
Feb 22, 2023 • 1h 2min
130: Tactical Ideas to Drive Growth (w/ Ryan O'Hara, Request For Meeting)
Learn how Ryan O'Hara uses data to validate product ideas, and double down on the marketing channels there are already working.
Feb 15, 2023 • 42min
129: Hit Your Best Quarter Ever By Adding Leading Activities (w/ Brandon Powell, HatchWorks)
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreDo you have trouble setting goals at your company? Or that you don't have any real control over hitting them? Learn how Brandon Powell (CEO of HatchWorks) implemented a new goal-setting process to lead his team to their best quarter ever.
Feb 8, 2023 • 1h 17min
128: Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)
Benyamin Elias, VP of Marketing at Podia, shares how to have a well-informed marketing gut and how to use KPIs to inform the growth of your business.
