

THE ECOMMERCE EDGE Podcast with Jason Greenwood
Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).
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THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
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With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
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THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.
-
With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Episodes
Mentioned books

Nov 2, 2022 • 56min
E166: Talking Automated eCommerce Demand Planning & Inventory Management at Scale w/ Adii Pienaar, Cogsy - At the Coalface Podcast - 03 November 2022
Adii is Founder of COGSY - https://cogsy.com
As an original Co-Founder of WooCommerce, Adii knows eCommerce from the inside out
Adii recognised the challenges that eCommerce retailers have with inventory and demand planning and he built COGSY to address these challenges
COGSY is a SaaS platform for eCommerce demand planning
Stockouts cost retailers ~$1T every year - Cogsy, helps retailers prevent stock-outs, generate 40% more revenue, and save 20+ hours a week managing inventory.
COGSY has out of the box integrations with Shopify and Amazon with more coming soon!
In this episode, Jason and Adii discuss how eCommerce retailers can best handle their inventory management challenges at scale

Oct 31, 2022 • 46min
E165: 🎓Mentoring Moments #11 | Mentorship Learnings, Personal vs Corporate Brand for Marketing, Happiness vs Career Development and More! | 01 November 2022
Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone

Oct 26, 2022 • 46min
E164: Talking Consumer Like CX for B2B Fintech w/ Reed Switzer & Thomas Rein, Hopscotch - At the Coalface Podcast - 27 October 2022
Reed is Founder & CEO and Thomas is the Head of Product Strategy at Hopscotch - https://gohopscotch.com
Hopscotch is a Fintech startup that aims to bring instant, fee-free payments to small business.
You can think of Hopscotch like the Venmo or Cash App of B2B payments
Hopscotch is also bringing accounts receivable based factored operating capital lending to small business via Hopscotch Flow - helping businesses smooth gaps in their cashflow and grow more quickly
In this episode, Jason, Reed and Thom sit down and discuss the state of B2B Fintech and how Hopscotch is changing the game for small business

Oct 24, 2022 • 50min
E163: 🎓Mentoring Moments #10 | Building eCommerce Side Hustles, Drop Shipping & Subscriptions, Prioritising Content Creation and More! | 25 October 2022
Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone

Oct 19, 2022 • 47min
E162: Talking Digital Intelligence & Analytics Infused Truck Based Ad Media w/ Max Flannery, Adgile - At the Coalface Podcast - 20 October 2022
Max is the Co-Founder & President of Adgile - https://www.adgile.co
Adgile is a 'new media' marketplace and tech platform for brands
Adgile takes traditional, truck/vehicle based static ad media placements and ads a layer of intelligence, analytics and conversion tracking that proves the ROI of each mobile placement
Adgile has some of the most premium and exclusive vehicle based ad inventory available in the USA - and they have added the digital smarts overlay required to make it highly attractive to digital marketing natives
In this episode, Jason and Max discuss the current state of traditional, physical ad media and how the entire industry is being modernised through digital marketing and commerce technology

Oct 17, 2022 • 41min
E161: 🎓Mentoring Moments #9 | Growing Existing Agency<>Client Relationships, Agency Ops/Expansion, Making Time for Content Creation, eCommerce Profitability Imperative and More! | 18 October 2022
Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone

Oct 12, 2022 • 48min
E160: Talking How To Leverage Dynamic eCommerce Pricing As Your Secret Profitability Weapon w/ Burc Tanir, Prisync - At the Coalface Podcast - 13 October 2022
Burc is the CEO & Co-Founder of Prisync - https://prisync.com
Prisync is a SaaS based, competitor price tracking, monitoring and dynamic repricing engine
Prisync helps eCommerce brands recover lost revenue and profits by ensuring they are always price competitive on the products they sell
A key stat from the pod: around 70% of the price movements that Prisync recommends are UP, not down!
In this episode, Jason and Burc discuss the power of pricing and how eCommerce brands can and should leverage dynamic pricing just like goliath retailers like Amazon do

Oct 10, 2022 • 1h 3min
E159: 🎓Mentoring Moments #8 | To Headless or Not To Headless, That is the Question w/Guest Mentor Jonathan Day, Aligent | 11 October 2022
For this session, we have the amazing Jonathan Day, Founder & MD of Aligent Consulting Australia as our guest mentor!
Jonathan discusses all things headless commerce on this episode of Mentoring Moments with Jason Greenwood
Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone

Oct 5, 2022 • 39min
E158: Talking How To Make eCommerce Customers Your Biggest Influencers & Fans w/ Eugene Yao, eVouch - At the Coalface Podcast - 06 October 2022
Eugene is the Co-Founder & CEO of eVouch - https://www.evouchapp.com
eVouch is a Shopify App that helps brands leverage the social influence and reach of their existing customers
eVouch allows brands to incentivise customers to share their purchase on their Instagram Stories as UGC (User Generated Content) via a single click widget on the Shopify order success page
eVouch makes it easy to generate & capture in the moment social UGC at the point of purchase
In this episode, Jason and Eugene discuss how brands can and should tap into their own customers' sphere of influence to help grow their sales and social reach via UGC

Oct 3, 2022 • 46min
E157: 🎓Mentoring Moments #7 | Managing Agency Retainer Engagements, Managing eCommerce Profitability and More! | 04 October 2022
Welcome to 'Mentoring Moments', a sub-series of the At the Coalface Podcast
Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions
These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more!
The episode title outlines some of the topics covered in the episode for reference
If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone


