Grow The Show

Kev Michael
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8 snips
Nov 29, 2022 • 35min

87 | How to Double Your Podcast Audience in 1 Month, With Lauren Passell

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Don’t underestimate the power of your enthusiasm for podcasting. That could be the most foundational element that sets you apart from everyone else, giving you the ability to be consistent and innovative in growing your show. However, if you’re listening to this podcast, you’re most likely a podcaster, and you know burnout is a real thing. So how do we maintain enthusiasm, and how do we creatively ensure we are being strategic about the growth of our show? On today’s episode, we have invited the remarkable Lauren Passell. She is the founder of Tink Media, a podcast growth company, and has been able to double a podcast’s audience by more than double in just one month. Yes, one month. Lauren is a creative professional who has used her passion and enthusiasm for podcasting as the basis of her marketing strategies to help others grow their show by insane amounts. She has joined us for this episode to share the exercise that catapulted her passion for podcasting, as well as how you can channel your passion for podcasting for longevity. She is also here to share the details of how she doubled an audience in one month with practical steps you can use today! If you are in the business of wanting to grow your podcast and keep that initial passion and enthusiasm burning, this episode is for you. Tune in to hear new and practical tips on how to grow your show and get inspired by Lauren Passell! Topics discussed in this episode: The inception of Lauren’s podcast growth company How she helped one of her favorite podcasters grow their show by 160% Should you go to social media to find new listeners? Applying to be featured on popular platforms like Apple, Stitcher, and Spotify Using analytics to strategically promote yourself in certain countries How to sign up for podcast newsletters and their benefits Setting up podcast play dates Using data to promo swap from Apple or Rephonic How your enthusiasm and optimism go a long way in growing your show A challenge for you!  Head to Tink Media’s website here to connect with Lauren Passell. If you haven’t already, as mentioned in this episode, head to rephonic.com for resources on how to promo swap! Apply to get your show featured on the podcast apps: Spotify Apple Podcasts Sirius/Pandora Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Nov 22, 2022 • 1h 23min

86 | How a Legendary Podcaster Creates Successful Shows, With Eric Nuzum

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Whether you’re one of our long-standing listeners or new to the show, this special episode is not one to miss! Joining us today is Eric Nuzum, co-founder of podcast production company, Magnificent Noise, podcast industry pioneer, and Grow The Show’s first-ever guest. Before you put the effort into rebranding your podcast, changing the title, or niching down your genre, listen to Eric’s advice in a recent coaching session with the Grow The Show Accelerator Program. He’s answering questions on these topics from members of the program and sharing his priceless insights that anyone can apply to their own podcast. Eric also shares what he thinks the future of podcasting will look like, and how we can stay on top of the game. You’ll hear everything from development and production, to distribution and more. Plus, he gives a ton of examples to illustrate why purpose and transparency are key to success. If you’re looking to grow your show, tune in to this episode for valuable advice from one of our favorite podcast pros! Topics discussed in this episode: Eric’s vision for the future of podcasting Recommendations for creating a faster podcasting workflow Important questions to ask in regard to your podcast What would Eric write about if he did another podcasting book? Incorporating music in your podcast What are a podcaster’s responsibilities when sharing information? How niche should/can your podcast be? Advice on naming your podcast Using your podcast to promote your business Where does YouTube fit into podcasting? Eric offers advice to the independent podcaster’s trying to grow their audience Sign up for Eric’s newsletter, “The Audio Insurgent,” here! Make sure to read Eric’s book, Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling. Connect with Eric: Website Facebook Twitter LinkedIn Resources mentioned in this episode: Headliner App Descript Far Flung with Saleem Reshamwala Podcast Good Inside with Dr. Becky Podcast Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Nov 15, 2022 • 23min

85 | Death to the Podcast Intro Clip

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Before you go ahead and continue to sift through your podcast episode to find the perfect clip to woo your audience, do yourself a favor and listen to this episode of Grow The Show. What if we told you all those hours spent trying to perfect your intro were time spent working AGAINST your show? Unfortunately, this is most likely the case, unless you have a team of producers dedicated to ensuring there is a cliffhanger ready to be used. For the majority of us, this isn’t the case, so we are sending out an official PSA to the podcasting community: kill the podcast intro clip once and for all! There are strategies that can be used in place of intro clips and we want to share those with you in today’s episode! Tune in to hear our host Kevin Chemidlin explain why he thinks intro clips should be a thing of the past, why the first three minutes of your episode are crucial to listener retention, and what you can do instead of intro clips that will effectively help you grow your show and retain your listeners. You don’t want to miss this one! Topics discussed in this episode: Kevin’s experience using intro clips The survey that revealed the truth behind intro clips Is it possible to include intro clips effectively? Difference between podcast growth and retention problem 3 things to achieve in the first 3 minutes of your episode How podcasters fail in creating effective intro clips Kevin’s recommendations on what to do instead of intro clips Learn more about Jazzy T and her production company, JazzCast Pros, here! Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Nov 8, 2022 • 35min

84 | How to Kill the Bad Podcasting Habits You Learned From the Radio, With Jazzy T

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Before there was podcasting, there was radio broadcasting. We all grew up listening to the radio, whether it was popular music stations in our area or talk shows our parents listened to every day. There are many similarities between podcasts and radio, but there are also very important differences that podcasters and businesses need to know. You might not realize it, but if you’ve started your own podcast, you might be carrying over some of those habits picked up from decades of listening to radio shows. Jazzy T is speaking with host Kevin on this episode of Grow The Show, shedding light on the major differences that could be affecting your podcast. Jazzy has over 20 years of experience in radio and started her own podcasting network, which gives her a ton of insights on this topic. She’s sharing what she’s learned working with both platforms, including whether or not to keep your “radio voice,” advertising, and interviewing. Listen in for a quick education on the limitations of broadcast radio, the freedom and pitfalls of podcasting, and giving listeners the best experience possible! Topics discussed in this episode: Jazzy’s love for radio and working in the industry Starting her podcast and podcasting network The differences between podcasting and broadcasting Interviewing guests on radio vs. podcasts How Grow The Show helped Jazzy change her podcasting formula Charging for ads in radio vs. podcasts A weekly task to help your podcast from Kevin! Learn more about Jazzy T and her production company, JazzCast Pros, here! Or, follow her on social media at @Jazzytonair! Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Nov 1, 2022 • 9min

83 | Why You Should Avoid Podcasting Trends

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! One question we get asked a lot around here at Grow The Show is, what are the new podcasting trends, tools, and tricks? Our answer is always the same, follow none (at least for now). It’s natural to think that you need to be on top of all the new bells and whistles that come with podcasting and social media platforms, but rushing to be ahead of the curve can actually work against you. There is a trick to utilize emerging podcasting trends, and we want to share them with you! Tune in today’s episode to learn if and when to jump on podcasting trends. Topics discussed in this episode: The wild west of podcasting Tips on what to do instead of jumping on podcast trends When to start using trends Trends worth watching Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Oct 25, 2022 • 41min

82 | How to Protect Your Podcast, With Alexia Bedat

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Talking about the legal side of anything can be boring, but you’ll only be thanking yourself later when you fall out with a business partner or someone decides to sue. Whether you’re just starting your first podcast or are a seasoned podcaster, it’s important to think ahead and protect yourself and your show. Think about the cover art used for your podcast or just a specific episode, a guest or sponsor on your show, the episode scripts, and even the RSS feed. You would never want to lose these aspects of your podcast, and that’s why it’s important to take the necessary steps to keep them. Joining Kevin on this episode of Grow The Show to answer all your burning questions is Alexia Bedat, an entertainment lawyer and podcast law expert. It’s easy to find yourself in a gray area of what’s legal and fair in the podcasting arena, so this education and advice is invaluable! Can you use movie clips or news clips in your podcasts? Is there really a 10 second rule for using audio from this type of content? Are releases necessary for podcast guests? Tune in to learn all this and more. Topics discussed in this episode: Why entertainment law spoke to Alexia The 4 main categories the GTW Facebook group is asking Protecting your IP (intellectual property) Using Taylor Swift’s Taylor’s Version albums as an example The importance of controlling the RSS feed Should podcast guests sign a release? How to have clarity with sponsors and listeners Understanding what is and isn’t fair use Advice to new podcasters Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Oct 18, 2022 • 15min

81 | How to Manage Your Podcast-Related Stress

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! As a podcaster, you already have a seemingly endless to-do list. On top of that, there are so many things that you’ve been told you should do. You should start a YouTube channel, repurpose your content on social media, create custom merchandise, etc, etc, etc. Oftentimes, we become so fixated on doing it right that we end up not getting it done at all. If you feel like you’re drowning in “should-dos,” this episode of Grow The Show will offer you some surprisingly simple ways to prioritize the items on your to-do list, choose self-awareness over self-judgment, and relieve at least some of your podcasting stress. Looking to feel less anxious and overwhelmed at the prospect of promoting, growing, and monetizing your podcast? Tune in today! Topics discussed in this episode: Kicking things off with a story from Podcast Movement 2022 Reasons that so many podcasters feel overwhelmed  Why prioritizing items on your endless to-do list is key Differentiating between ‘must do’, ‘should do’, and ‘could do’ Eliminating judgment that the word ‘should’ implies The value of leaning on your community Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Oct 11, 2022 • 24min

80 | How to Manage Your Time as a Podcast Entrepreneur

Work with me (done-for-you growth): Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Our host, Kevin Chemidlin, wears many hats over here at Grow The Show, which leaves everyone wondering, how does he do it all? From hosting this podcast, to running a podcast growth company, as well as overseeing a media production agency, while simultaneously growing and monetizing his own show, it’s safe to say, time management is at the TOP of his priority list. Although there is a lot to juggle, Kevin has proven successful in all areas of his business, being able to generate a massive listenership and clientele, as well as hit more than 7 figures in revenue. So we thought, why not give a sneak peek into Kevin’s day-to-day so you can get an idea of how he has excelled as an entrepreneur. We have to warn you though, it's not as cut and dry as you may think. The goal is perfection, but it is seldom reached. So take this advice and do with it what you will, all we know is that it works. In this episode, you will hear time management and business tips you can apply to your day-to-day so you can accomplish more in your business as well as enjoy your life because that's why we are doing this right?  Tune in to hear how you can use Kevin’s tried, tested, and true techniques he has used to build a 7 figure business! Topics discussed in this episode: How the team at Grow The Show is structured What Kevin’s daily schedule looks like Why you shouldn’t schedule meetings before 11:00 AM All humans are morning people – bear with us here! Protect your Sundays at all costs How to schedule your meetings What would Kevin change about his routine? Drastic moves Kevin has made in this season of growth Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Oct 4, 2022 • 7min

79 | How to Write an Attention-Grabbing Podcast Episode Title

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Download numbers are one of the most obvious metrics for measuring the success of your podcast and, believe it or not, your titles are one of the biggest factors in how many downloads you get! That’s why, in today’s quick hit episode of Grow the Show, we’re answering a commonly asked question from our Facebook community: What is the best method for creating eye-catching, clickable podcast titles?  Tuning in, you’ll learn some proven tips and tricks from the copywriting industry for crafting titles that are clear, concise, unique, and evocative, regardless of whether your show is outcomes-based or for entertainment purposes. For actionable advice on how to make your titles irresistible to both regular listeners and passers-by, you won’t want to miss this episode! Topics discussed in this episode: Utilizing the 4 U's as a checklist for crafting impactful titles How to draw listeners in with one-of-a-kind content The value of being super specific Different ways to communicate urgency Illustrating how your podcast will benefit listeners Examples of weak titles that don’t follow these simple rules Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
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Sep 27, 2022 • 36min

78 | How to Seal the Deal With a Potential Podcast Sponsor

Work with me (done-for-you growth): ⁠Apply to the Grow The Show Accelerator⁠ Watch the FREE ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grow The Show Masterclass⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to learn Kevin's four steps to growing a thriving podcast business! -- This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan. Apply to the Grow The Show Accelerator Program! Someone has reached out to you telling you they want to sponsor your podcast. It feels like you’ve reached your goal and there’s a reason to celebrate, but this is when the real work begins. Grow The Show has covered topics like how to pitch yourself to sponsors and choosing the right kind of sponsor for your show, but just like in those blockbuster rom-coms, listeners are left wondering “what happens after they get together?”. The happy ending isn’t when two people finally come together, but when they build a long-lasting relationship. On today’s episode, Kevin outlines 15 steps you should take once you have an interested sponsor. He goes over the process from beginning to end, from that first conversation with the sponsor to creating terms for the deal, to locking them down for a repeat partnership. Believe it or not, Kevin was able to start monetizing his first podcast by offering a free sponsorship. Sounds counterintuitive, right? Be sure to tune in and find out how it may work for you as well! Topics discussed in this episode: Kevin reviews the 15 steps you should take after you have an interested sponsor The 12th step is why many podcasters fail, so do not skip it Industry standard rates for sponsorship vs. pricing for smaller podcasts Money is NOT the only goal when getting a sponsorship Why offering free ads may build lucrative, long-term sponsor relationships The importance of tracking the success of your ad Connect with the sponsor after the ad to determine the success of the ad run Learn from successes and mistakes to grow your skills and your podcast Head to the Grow The Show website here for more information on how you can grow and monetize your podcast. Join our community in the Grow The Show Facebook group, where we’ve got over 3,000 growth-minded podcasters who are waiting for you to ask for their advice! To listen to more episodes, head to Apple Podcasts or Spotify. Don’t forget to rate and review! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube Join our community in the Grow The Show Facebook group LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage

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