Remodeling Mastery by Mark Richardson

What does a healthy business look like to you? It's not always an easy thing to measure when applied to a business. Can you tell a fit business from an unfit one? Mark has 10 criteria to help. How does your business rank? 1. Do you know your core numbers? 2. Do you have and know the processes & systems in place? 3. Do you have the right leadership in place? 4. Do you have a fundamentally strong team? 5. Do you offer quality & a well-defined product? 6. Do you earn a profit? 7. Do you have a lot of stress within the business? 8. Do you have a formidable reputation and manage it? 9. Do you have a plan for the future? 10. Do you have strategic partnerships & alliances? Having a fit business is one of the core fundamentals to becoming a successful. Check out Mark Richardson's book "Fit to Grow" that goes into greater depth on this topic!

In the past episode, Mark focused on how you can pick the right client. Stating, that 1 in every 5 remodeling clients will not allow you to make a profit. Today, Mark gives his take on how to pick the right projects in order to grow your business the right way. Listen as he raises the following questions that will help you decide if a project is worth your time & valuable to your business. 1. Is the project within your knowledge comfort zone? 2. Is the project within your team's core abilities? 3. Is the project predictable? 4. Is the project well defined? 5. Is the project the right context? 6. Is the project the right size?

How do you determine who the right client is for you? Not every potential customer is truly a potential customer. The secret to success is knowing how to pick and choose the right clients to position your business on a path to success. 1 out of every 5 remodeling clients will not allow you to make a profit. Mark Richardson has created a checklist to help you make sure that you push that 1 in 5 to perhaps 1 in 20. Listen to Mark as he walks you through each question on his checklist to helping you achieve success by knowing who the right client is for you.

How can you control your day? Don't let your day control you! This is a classic problem with how quick the pace is in business today. Clients expect near instant results and your team is working at a far faster rate than in the past. Ask yourself this – why is being in control of your day important to you? If you can find the reasons why, then you will then find the conviction and confidence to improve. As you listen to Mark talk during this episode, he'll present to you a number of reasons why being it's important to be in control. Register for Mark's webinar: New Year Business Planning: How to Set Goals & Dominate 2016 at: http://www.surefiresocial.com/2016-planning-business-trends-marketing-sales-and-lead-management-with-mark-richardson-and-tim-musch/ Enjoy!

If you fail to plan, you are planning to fail. Plan your day every day. Do it consistently. Then you work your plan. Without a blueprint, otherwise it becomes chaos. People oftentimes just dive in with a short checklist and don't take the time to truly plan. Challenge: make it a point to plan each and every day.

How can remodelers become a master of time mastery? You can’t feel it, can’t touch it, but everyone understands it…the subject of time. Time is such an important element in today’s business in terms of sales, client expectations, and production processes. In this episode of Remodeling Mastery, Mark gives you 3 touch points: 1) Thinking about time differently, 2) Learning about time and the implications in the remodeling realm, and 3) How to master time and how to take your time mastery techniques to the next level.

What does success look like to you? Among the most successful businesses in the remodeling industry, I've found that they all share these three common principles: 1) They have the right mindset, 2) They are fundamentally fit, and 3) They are able to and willing to change. Join me in this episode of Remodeling Mastery as I delve into these three principles and how they can be applied to your remodeling business.

The theme Mark talks about in his book, "Fit to Grow" is one of people being your greatest asset. It's an important principle to live and breathe. An asset is an investment and you treat your greatest asset with great care and attention. In the remodeling industry, people are more important than the actual stuff. The employee carrying the table saw is more important than the table saw itself. The driver is more important than the van itself. If you can believe in this theme, you can potentially set the right foundation for retaining and growing the right kind of organization.

A big theme that I have coined and speak on is your organization needs to become a magnet, not a net. There's a tendency in the remodeling industry to just throw out and use old ways to attract people but this metaphor of being a magnet where the talent is drawn to you as compared to being a net where you toss out into the ocean and you don't know exactly what's going to swim in it.

The culture of your business is something that you need to figure out, now. If someone were to walk up to you and ask you, “How’s your business like?” or “How is it working for XYZ Company?” – would you know how to answer that question? The culture of your company should be something that ultimately drives those who work for you, into a mindset where they WANT to succeed. It should define who you are and the mission of everyone associated with it. The culture doesn’t manifest overnight; you’ve got to train it, and you’ve got to be patient with what’s going on around you. Embrace the opportunity and live by who you are and what you want your company to become. More podcasts at: http://www.surefiresocial.com/podcast Register for the FREE Google Webinar on August 27th at 4PM: http://www.surefiresocial.com/googlewebinar Subscribe to the Surefire Social Blog: http://www.surefiresocial.com/blogsubscribe