

Manufacturing Culture Podcast
Jim Mayer
Manufacturing is more than the products we make; it’s the people who make the parts. On The Manufacturing Culture Podcast, I sit down with leaders, innovators, and everyday heroes to uncover the stories behind their journeys in the industry. We talk about where they started, how they’ve grown, and the challenges they’ve overcome along the way.
Each episode brings a unique perspective; some practical, some inspiring, and all rooted in the human side of manufacturing. From lessons learned on the shop floor to big ideas shaping the future, it’s all about the people who make it happen.
Because at the heart of every company are the people who work there, and every person has a story.
Each episode brings a unique perspective; some practical, some inspiring, and all rooted in the human side of manufacturing. From lessons learned on the shop floor to big ideas shaping the future, it’s all about the people who make it happen.
Because at the heart of every company are the people who work there, and every person has a story.
Episodes
Mentioned books

Jan 4, 2024 • 1h 21min
Leading with Depth: Adrian Koehler's Journey to Transformative Leadership
Adrian Koehler, a founder and senior partner at Take New Ground, shares his journey and expertise in leadership, culture, and transformation. He discusses his background growing up in a small town in Illinois and his passion for sports and competition. Adrian emphasizes the importance of curiosity and empathy in understanding different perspectives. He also shares his experience in nursing and pediatric intensive care and his involvement in activism and philanthropy. Adrian's work in community building and his impact through the Ready for Life program are highlighted. In this part of the conversation, Adrian Koehler discusses the importance of shifting from a victim mindset to a responsible one, especially for imprisoned individuals. He shares the impact of leadership training in prison and how it helps inmates find purpose and dignity. Adrian also discusses his transition to coaching and leadership challenges in high-profile organizations. He explains his coaching process and the role of emotional intelligence in shaping and maintaining a healthy company culture. In this episode, Adrian Koehler discusses the importance of accessing dynamic range and becoming emotionally aware. He emphasizes the need to befriend sorrow and suffering to empathize with others. Adrian also encourages listeners to explore the depth of life and take a fresh look at areas they may be avoiding. He invites them to seek help and play to win, reminding them that miracles can happen. The episode concludes with a call to share the insights gained and continue the journey towards excellent company culture.
Takeaways
Curiosity and empathy are essential in understanding and honoring different perspectives.Engaging in in-depth and sincere conversations can lead to personal growth and connection.Leadership involves building community trust and empowering others.Making a positive impact often requires stepping outside comfort zones and taking risks. Accessing emotional range allows for a deeper connection with others.Becoming emotionally aware is the first step towards emotional intelligence.Befriending sorrow and suffering enables empathy towards others.Exploring the depth of life leads to a greater appreciation for its beauty and challenges.Asking for help is essential for personal growth and transformation.
Chapters
00:00 Introduction and Sponsorship01:19 Adrian Kahler's Background and Expertise04:38 Adrian's Journey and Childhood08:00 Sports and Competitive Mindset11:16 Curiosity and Empathy13:46 Desire for Depth and Sincerity18:18 Transition to Nursing and Pediatric Intensive Care21:39 Passion for Helping Marginalized People25:24 Transition to Leadership and Community Building29:16 Engagement in Activism and Philanthropy34:42 Impact of Ready for Life Program34:47 Shifting from a victim mindset to a responsible mindset36:10 Finding purpose and dignity in prison37:31 Creating a vision for life after prison38:25 The impact of leadership training in prison40:13 Transitioning to coaching42:25 Challenges of leadership in high-profile organizations45:26 The process of coaching and leadership development52:41 Identifying leadership aspects that impact company culture58:28 Changing the leadership dynamic in small organizations01:01:40 Navigating leadership dynamics in family-owned businesses01:08:08 Leadership in small manufacturing organizations01:10:16 The role of emotional intelligence in leadership and company culture01:10:22 Accessing Emotional Range01:11:45 Becoming Emotionally Aware01:12:57 Befriending Sorrow and Suffering01:14:11 Empathizing with Others01:15:06 Exploring the Depth of Life01:17:49 Creating a Miraculous Year01:18:31 Asking for Help

Dec 28, 2023 • 29min
From Lessons Learned in Szn 1 to New Frontiers in Szn 2: The Manufacturing Culture Podcast Journey
Summary
In this end-of-year special episode, host Jim Mayer recaps the first season of the Manufacturing Culture Podcast and shares highlights, reflections, and key takeaways. He starts by introducing himself and his background in the manufacturing industry. Then, he discusses impactful episodes and quotes from the season, emphasizing the importance of culture, leadership, and communication in manufacturing. Jim also provides a preview of the upcoming second season, which will focus on specific themes each month. He concludes by mentioning upcoming events and thanking the listeners for their support.
Takeaways
Building a positive culture in manufacturing is crucial for success.
Clear communication and organizational structure are essential for a thriving workplace culture.
Leadership plays a key role in driving and shaping company culture.
Valuing personal attributes and creating a supportive environment are important in the hiring process.
Creating a culture that values each person and promotes well-being and growth leads to success.
Listening to and learning from those on the front lines is valuable for driving change.
Company culture is built on the alignment of organizational values and employee values.
Innovation, resilience, and inclusivity are important aspects of manufacturing culture.
Creating a culture of innovation and growth requires active shaping and nurturing.
Kindness, respect, and letting people be themselves contribute to a positive workplace culture.
Chapters
00:00 Introduction and Recap of Season 1
04:03 Highlighting Impactful Episodes
12:07 Memorable Quotes
16:23 Key Takeaways
19:42 Preview of Season 2
25:57 Upcoming Events
28:09 Closing Remarks

Dec 21, 2023 • 58min
From Unsheltered to Unstoppable: Zach Carlin's Journey to Success
In this episode, host Jim Mayer interviews Zach Carlin, a versatile entrepreneur and business consultant. Zach shares his journey from being a professional athlete to flipping gyms and scaling small to medium-sized businesses. He emphasizes the importance of failure and learning from it, as well as the role of leadership in shaping company culture. Zach highlights the need for leaders to be champions of the culture and align their values with the organization's values. He also discusses the differences in company culture across industries and the impact of leadership on creating a positive and successful culture. In this conversation, Zach Carlin shares insights and strategies for nurturing culture and leadership in the manufacturing industry. He emphasizes the importance of defining values and collaboration, as well as fostering innovation and creativity in traditional organizations. Zach also discusses how technology can be utilized to enhance organizational culture. He provides advice on making sustainable changes to company culture and shares three initiatives that leaders can implement. The conversation concludes with parting knowledge bombs and a summary of the key takeaways.
Takeaways
Defining values and collaboration is crucial for organizational culture.
Fostering innovation and creativity in traditional organizations requires creating space for employees to provide feedback and improve processes.
Utilizing technology effectively can enhance organizational culture and minimize mistakes.
Sustainable changes to company culture require hiring for culture fit, defining core values, and providing space for constructive conflict.
Initiatives to change company culture include personal development, defining core values, and creating space for creativity and constructive conflict.
Chapters
00:00Introduction and Background
03:10Zach's Journey and Overcoming Challenges
08:58Flipping Gyms and Business Growth
15:07Passion for Small to Medium-Sized Businesses
20:41Impact of Leadership on Company Culture
26:28Differences in Company Culture Across Industries
31:15Leadership's Impact on Company Culture
36:13Defining Values and Collaboration
38:17Fostering Innovation and Creativity in Traditional Organizations
40:18Utilizing Technology to Enhance Organizational Culture
43:27Sustainable Changes to Company Culture
48:28Initiatives to Change Company Culture
53:51Parting Knowledge Bombs
55:13Summary and Conclusion

Dec 14, 2023 • 1h 8min
The Rosie Riveters STEM Revolution: How Brittany Greer is Redefining STEM Education
In this episode, host Jim Mayer interviews Brittany Greer, the executive director and founder of Rosie Riveters, a STEM program for young girls. Brittany shares her background working with the World Association of Nuclear Operators and how she identified the gap in STEM programming for young girls. She explains how she founded Rosie Riveters and the challenges of implementing STEM education. Brittany emphasizes the importance of data and problem-solving skills in addressing the retention of women in STEM. She also discusses the role of STEM education in shaping future careers and shares success stories from the Rosie Riveters program. Brittany Greer, the Executive Director of Rosie Riveters, discusses the power of productive struggle in STEM education and how it builds confidence and empowers young girls. She emphasizes the importance of continued engagement and creating opportunities for girls to explore STEM fields. Brittany also addresses the challenges of math education and the need to change the perception of math as difficult or intimidating. She highlights the impact of public-private partnerships in expanding access to STEM education and resources. Brittany encourages individuals to get involved locally and support organizations like Rosie Riveters. Overall, Rosie Riveters aims to inspire change and inclusivity in the manufacturing industry.
Takeaways
A productive struggle is a powerful tool in STEM education as it builds confidence and empowers young girls.
Continued engagement and creating opportunities for girls to explore STEM fields are crucial for their success.
The perception of math as difficult or intimidating needs to be changed to encourage more girls to pursue STEM.
Public-private partnerships play a significant role in expanding access to STEM education and resources.
Individuals can get involved locally by supporting organizations like Rosie Riveters and promoting inclusivity in the manufacturing industry.
Chapters
00:00Introduction and Sponsor Shoutout
00:55Introduction of Guest: Brittany Greer
03:33Brittany's Background and Work with the World Association of Nuclear Operators
06:08Identifying the Gap in STEM Programming for Young Girls
09:05Founding Rosie Riveters and the First Program
13:36The Importance of Data and Problem Solving
17:27The Role of STEM Education in Shaping Future Careers
20:23Challenges in Implementing STEM Education
25:39Explaining the Rosie Riveters Program
31:55Educating Parents and Providing Career Pathways
35:39Success Stories of the Rosie Riveters Program
37:50The Power of Productive Struggle
39:03Empowering Confidence and Value
39:33Continued Engagement and Opportunities
41:39The Challenges of Math Education
43:29Changing the Perception of Math
45:33Building Confidence and Innovation
51:25Public-Private Partnerships
58:15Getting Involved Locally
01:00:03Overview of Rosie Riveters' Programs
01:03:42Inspiring Change and Inclusivity
Connect with Brittany on LinkedIn or visit the Rosie Riveter's website.
A massive thank you to our sponsor, Speroni, for not only enabling this podcast but also for fostering the education of future manufacturers!

Dec 7, 2023 • 1h 7min
Beyond the Basics w/ Lonnie Wilson: Mastering the Learning Maturity Model in Manufacturing
In this episode of the Manufacturing Culture Podcast, host Jim Mayer interviews Lonnie Wilson, a lean manufacturing expert and founder of Quality Consultants. Lonnie shares his journey from working at Chevron to starting his consulting firm specializing in cultural change. He emphasizes the importance of respect for people and creating a learning culture in the manufacturing industry. Lonnie also discusses the learning model maturity cycle and the danger zone of pseudo-competence. Overall, the conversation highlights the need for continuous improvement and the role of leadership in driving cultural transformation. Lonnie explains the learning model and the importance of understanding the theory before applying it. He discusses the danger zone where managers often get stuck and the need for them to go through the journey of learning. Lonnie emphasizes the importance of applying the theory and creating standards to gain understanding. He also highlights the role of management in creating a learning culture and the power of unconscious competence. Lonnie concludes by discussing the awareness spectrum and the simplicity on the other side of complexity.
Takeaways
Cultural change in the manufacturing industry requires leadership commitment and modeling of desired behaviors.
Creating a learning culture is essential for continuous improvement and staying ahead of the competition.
The learning model maturity cycle consists of unconscious incompetence, conscious incompetence, conscious competence, and unconscious competence.
The danger zone of pseudo-competence is a critical area where individuals may believe they are competent but lack the necessary knowledge and skills.
Awareness is key in learning and decision-making, allowing individuals to make informed choices and consider potential outcomes. Understanding the theory is crucial before applying it in practice.
Managers often get stuck in the danger zone and need to go through the journey of learning.
Applying the theory and creating standards are essential for gaining understanding.
Management is critical in creating a learning culture and driving cultural transformation.
Unconscious competence is the ultimate level of mastery.
The awareness spectrum and the simplicity on the other side of complexity are essential concepts to consider in cultural transformation.
Chapters
00:00Introduction and Background
03:08Lonnie's Journey from Chevron to Quality Consultants
11:10Approach to Cultural Change in the Manufacturing Industry
18:39Learning Model Maturity Cycle
27:31Creating a Learning Culture
36:16The Danger Zone: Pseudo Competence
41:28The Importance of Awareness in Learning
42:57Understanding the Theory
43:27The Danger Zone
44:36The Incipient Awareness
45:33The Make or Break Point
46:32Applying the Theory
47:31Creating Standards
48:08The Initiative Mantra
48:59The Problem-Solving Mantra
49:41Sustaining the Standard
50:11Opportunities in the Boardroom
51:11Understanding in Different Environments
52:09Unconscious Competence
53:43The Willie Mays Syndrome
55:37The Awareness Spectrum
57:04The Awareness Paradox
57:35The Simplicity on the Other Side of Complexity
59:04Cultivating a Culture of Learning
01:00:40The Operational Definition of Culture
01:04:07The Managers as the Solution
01:05:31Distinguishing Intellectual Knowledge from Applicable Understanding
01:06:16The Awareness Paradox
01:07:32The Journey of Cultural Transformation
Connect with Lonnie on LinkedIn or on his website.
Special mention to Speroni for their innovative solutions in precision manufacturing, which align perfectly with the themes of continuous improvement and excellence discussed in this episode.

Nov 30, 2023 • 1h 1min
The Future of Feedback: Mike White's Innovative Strategies for Performance Reviews
In this episode, host Jim Mayer interviews Mike White, the founder of Secchi, an employee engagement software company. They discuss the role of data-driven decision-making in unlocking the workforce's potential and improving company culture. Mike shares his journey in HR and how he founded Secchi to address the challenges frontline supervisors face. They also explore the impact of industry on company culture and the importance of leadership in shaping it. The conversation highlights the role of AI in simplifying performance reviews and reducing administrative tasks in manufacturing. Finally, they discuss strategies for reducing turnover and implementing changes to impact company culture positively. In this conversation, Jim and Mike discuss the importance of building a solid company culture. They explore topics such as generational change, building relationships, creating paradigm shifts, values and mission, and the meaning of work. The conversation highlights the impact of culture on employees' lives and the importance of caring for others. Overall, the episode provides valuable insights into creating a positive and meaningful work environment in the manufacturing industry.
Takeaways
Data-driven decision-making can unlock the potential of the workforce and improve company culture.
Frontline supervisors play a crucial role in a company's success and need tools to navigate their responsibilities effectively.
Simplifying performance reviews with AI can make the process easier for both supervisors and employees.
Company culture can vary within industries and even within different departments of the same company.
Reducing turnover requires a strategic approach that addresses the root causes and engages employees.
AI has the potential to automate administrative tasks and improve efficiency in manufacturing.
Implementing changes to company culture requires listening to employees, addressing their concerns, and taking action. Building a strong company culture can lead to generational change and positively impact employees' lives.
Creating relationships and fostering a sense of community at work can significantly contribute to building a solid culture.
Volunteer projects and involving families in work activities can help create a paradigm shift and change colleagues' perceptions.
The right values, mission, and caring about others are essential for building a positive culture.
Work can be meaningful and transformative, and focusing on the work itself can significantly impact individuals and the company as a whole.
Chapters
00:00Introduction and Sponsor Shoutout
01:27Introduction of Guest: Mike White
03:20Secchi: Providing Guidance for Frontline Supervisors
06:09Simplifying Performance Reviews with Secchi
08:43Making Performance Reviews Easier with AI
10:33Mike White's Journey to Founding Secchi
13:44The Impact of Company Culture on Employee Engagement
16:46The Influence of Industry on Company Culture
18:33The Variability of Culture within Companies
20:17The Role of Leadership in Shaping Company Culture
22:21The Importance of Frontline Leaders in Company Culture
24:34Overcoming Resistance to Using Data in Manufacturing
34:40Reducing Turnover in Manufacturing
39:55The Role of AI in Manufacturing and Company Culture
45:11Using Data to Develop Strategic Strategies
47:24The Impact of AI on Administrative Jobs in Manufacturing
52:02Implementing Changes to Impact Company Culture
53:24Generational Change and Impact
54:20Building Culture through Relationships
55:33Creating Paradigm Shifts
56:02Values, Mission, and Caring
56:59Perseverance and Work as Meaning
58:08Summary
A special thanks to our sponsor, Speroni, for their support in bringing this insightful discussion to you.
Stay connected with Mike White and learn more about Secchi:
Mike White's LinkedIn
Secchi Website

Nov 23, 2023 • 48min
From IA to AI: Matt Kownick's Journey in Manufacturing
In this insightful episode of the Manufacturing Culture Podcast, host Jim Mayer engages in a fascinating conversation with Matt Kownick, the visionary owner of Left Hand Engineering. They discuss the evolving culture and significant changes within the manufacturing industry, focusing on equipment utilization, the impact of automation, and foresight into the future of manufacturing.
Matt Kownick shares the proactive approach of Left Hand Engineering in educating employees about business operations and emphasizes the critical importance of preparing for the era of automation. He also discusses the necessity of transparency in manufacturing processes and envisions how AI and machine learning will likely transform office jobs.
Additionally, the conversation takes a personal turn as Kownick shares his journey, passion for water skiing and beer, and unique experiences at various trade shows.
We extend our gratitude to Speroni for sponsoring this episode and supporting the exploration of these vital topics in manufacturing.
For more insights into Matt Kownick’s philosophy, visit Left Hand Engineering's website and connect with Matt on LinkedIn.
Tune in to this episode of the Manufacturing Culture Podcast for an enlightening experience that bridges the gap between personal passions and professional advancements in the manufacturing world.

Nov 16, 2023 • 53min
Crafting Champions: Terry Iverson's Vision for the Next Generation in Manufacturing
In this captivating episode of the Manufacturing Culture Podcast, host Jim Mayer sits down with the esteemed Terry Iverson, the visionary former President and CEO of Iverson and Company. Terry delves into his remarkable journey through the manufacturing landscape, shedding light on the transformative culture of Iverson and Company and the pivotal role of values in hiring practices.
Terry opens up about his strategic decision to sell the company and passionately discusses his involvement with CHAMPION Now!, an initiative dedicated to reshaping the narrative around manufacturing careers. He also gives us an insider's view of his influential books that challenge and change perceptions in the manufacturing realm.
The conversation takes a deeper dive into the crucial topics of diversity and technology in the manufacturing sector. Terry shares insights about his innovative initiative, Camp CHAMP, which ignites a passion for manufacturing among students, introducing them to the field in an engaging and hands-on manner.
This episode is not just a journey through Terry's illustrious career but also a profound exploration of the vital role of manufacturing in today's world and the urgent need for inclusivity within the industry.
A special thank you to our sponsor, Speroni, for their support in bringing this enlightening conversation to our listeners.
Discover Terry Iverson and his groundbreaking work by visiting his website and connecting with him on LinkedIn.
Tune in for an episode that's as educational as it is inspiring, underscoring the undeniable importance of manufacturing and the collective effort required to drive the industry forward.

Nov 10, 2023 • 1h 10min
Culture and Connectivity: Ryan Kuhlenbeck’s Vision of Pico MES in Modern Manufacturing
Get ready for an electrifying journey on the Manufacturing Culture Podcast, brought to you by the fantastic team at Speroni! This episode, hosted by the ever-curious and engaging Jim Mayer, features a powerhouse of the manufacturing world – Ryan Kuhlenbeck, the visionary co-founder and CEO of Pico MES.
In a world where digital technology is rapidly transforming the manufacturing landscape, Ryan stands at the forefront, navigating through challenges and leading the charge toward a brighter, more connected future. He shares his riveting story from his early days in automotive manufacturing to spearheading Pico MES, a beacon of innovation in digital manufacturing technology.
Dive deep into the heart of what makes Pico MES tick – from its mission to bridge the digital divide for small to midsize manufacturers to the transformative company culture that propels them forward. Ryan's insights into their unique hiring process, the embrace of technological evolution, and the power of cultural shifts will leave you inspired and ready to think differently about the manufacturing world.
The episode crescendos with Ryan's invaluable advice on the art of continuous improvement and the strategic importance of laying solid foundations for lasting benefits in the manufacturing industry.
A must-listen for those eager to catch a glimpse of manufacturing's future, where culture and technology intertwine to create something truly spectacular!
Sponsored by Speroni: Leaders in tool presetting and measuring systems.
Connect with Ryan Kuhlenbeck on LinkedIn

Oct 26, 2023 • 1h 17min
What Baseball Reveals About Teamwork and Leadership in Manufacturing: Hitting Home Runs with Chris Caves
In this all-star episode of the Manufacturing Culture Podcast, host Jim Mayer invites you to step up to the plate with guest Chris Caves. From knocking it out of the park in minor league baseball to hitting home runs in the insurance industry, Chris brings a unique perspective to teamwork and leadership.
Together, they dig deep into the playbook to reveal the hidden strategies that make a manufacturing team championship-worthy. From mentorship and interdependence to crystal-clear communication, Chris shares the invaluable lessons his sports background bestowed on him. But that's not all—discover how these principles can revolutionize intergenerational collaboration and cultivate a caring, supportive work environment.
Whether you're a rookie or a seasoned pro, this episode delivers actionable insights you can apply directly to your team, ensuring you're always playing at the top of your game.
A special shoutout to our fantastic sponsor, Speroni. They're the real MVPs behind this episode, ensuring we bring you quality content that inspires and motivates.
Want to connect with Chris? Find out more about his game-changing approaches and connect with him on LinkedIn.
So, grab your glove, dust off those cleats, and get ready to be inspired. Trust us—you won't want to miss this one!


